I've been blogging for many years now and one of the conclusions I have made is that there really is no defense for debating the merits of an Amway business when the IBO is participating in a system such as WWDB or Network 21. I have no issues with IBOs who sign up and sell actual products to non IBO customers, but these sales oriented IBOs are very rare. Most IBOs who are entrenched in a system are often focused on sponsoring downline because that is the only way an IBO can achieve certain levels such as emerald or diamond. The emerald or diamond level is the goal of many because it is allegedly the level where an IBO can "walk away" and enjoy barrels of cash rolling in for the rest of their lives. I find it ironic that even crown ambassadors keep busy schedules and have not walked away into a quiet life of retirement and uncountable amounts of money. Instead we read about these crowns passing away while still on the (Amway) job.
In general, it would take about 100 IBOs or so to make up a platinum level business. That's 1% at best and even less when you factor in IBOs who do nothing or IBOs who start and quit. In my estimation, a very dedicated hard core IBO would only begin to break even or make a little bit of income at the 4000 PV or platinum level. Of course, your business structure would be a factor in determining how much you can earn. Sponsoring width gives you more profit and sponsoring depth allegedly gives you some stability. Thus you could reasonably argue that about a fraction of 1% of IBOs break even or make a little bit of income. What real businessman would even consider opening a business where your chance of making a profit is less than 1%? Yes, you can argue that Amway is a business and not a game of chance, but a prudent decision also factors in your realistic chances of success.
Other factors that would make Amway unattractive is that the products are priced higher (in general) than comparable or the same products that are available at people's local retailers. Yes, Amway folks will argue quality and concentration factors but those arguments are simply justification for the higher prices. The vast majority of people are satisfied getting cheaper prices at Walmart. And seriously, WalMart products aren't of a lesser quality than most products you get from Amway in the first place. Also, IBOs are restricted from advertising their goods, thus are relegated to person to person advertising, which is probably the least effective method of getting the word out to the masses. Higher prices and unfamiliar products results in what many groups have - IBOs who "buy from themselves" in order to earn their bonuses. Also, any bonus that is earned by most IBOs is just a partial refund on having overpaid for a product. Not to mention unless you are at a higher level in the business, your upline(s) get most of the bonus, whether they helped you or not.
Yes, it is possible for some people to make some money in Amway. Yes, some people do make some good money from Amway. It is not possible for all IBOs to make money unless they are selling products to non IBOs and we know that most IBOs don't sell anything or sell just a few items to others. We also know that the tools systems generally eat away any small bonuses IBOs earn and leave them with a net loss. For the truly dedicated IBOs, the losses can mount into thousands of dollars and more, depending on you consumption and dedication level.
Can someone make a living with Amway? The answer is that it's possible but not likely. But as to whether the Amway business and associated tools is a good idea? For that there is no reasonable defense.
If I were defending Amway and (let's assume) the facts were on my side, then I would parade a crowd of moderate successes on stage as proof.Jimmy and Jenny from the block type, that are known to many in the audience, and that would be impossible for nay sayers to deny. And provide some statistics about the outcomes in the town in which I operated. The local superstores would probably try to strike a deal with me, because their sales would have been hurt.
ReplyDeleteIf I were promoting Amway, and Amway had a decent track record, I would proudly wear a shirt, tie or other merchandise, so when I invite people to come hear about an opportunity, it would actually help my case if they knew that it was about Amway. In fact I would remind them in case they don't read the logo on my t-shirt.
That's what I would do.
Unless if the facts were not on my side. In that case, I would hide my association with Amway as long is possible when I meet new prospects. Because knowing about Amway too soon would be a sure way to put prospects off.