The Amway business works if you work it! That's what many Amway enthusiasts will claim. I do not believe that is true and I will further explain in this post. Many IBOs who claim that the business works are usually new and are unable to show any evidence that the business works, except perhaps to show a photocopied check from an upline diamond or the like. To date, no Amway IBO who posts on this blog as shown evidence that Amway works. And there is no evidence that hard work results in Amway success.
Let me make a disclaimer that some people might be able to make significant money from Amway, but most of those folks are usually tenured diamonds who are almost in an exclusive club. There is only a short list of new diamonds that I know of in the US, and I have heard that even these new diamonds may have had legs in other countries. It would seem that Amway is not growing much in the US and Canada. Also of note, Amway does not release figures that are separate between Amway North America and the rest of their overseas operations so information is limited.
Ok, so Amway enthusiasts claim that the business works if you work it. Business in its simplest form is selling a product or service for a profit. Yet many many IBOs spend so much of their time doing other things, as advised by their upline "mentors" who sell them training materials that take up much of their valuable time. Listening to audios/cds, attending functions, reading books, and other training activities not only costs the IBO money, but takes up valuable time in non income producing activities. Nobody makes sales reading books or attending seminars. Inviting people to see "the plan" may be a way to help generate volume but with Amway's reputation, even this is a hit and (mostly) miss activity.
Many IBOs spend almost all of their time doing these activities (the work) when they could be better off not getting the training and focusing on selling the Amway products and services. Even that comes with a handicap as Amway products as a whole, costs a lot more than purchasing similar or the same products as a big retailer such as Costco or WalMart. It is why most IBOs eventually get discouraged and quit far before the promoted 2-5 year plan.
Few people will even bother to see the plan once you mention "Amway" and for those who are open minded and motivated to register end up having to deadl with a hard to sell opportunity along with high priced common commodities such as soap, vitamins and energy drinks. It's pretty easy to see that the business does not work, even for most of those who actually work it. There are simply too many issues with the business that hanidcaps those brave enough to try. It seems even the fiercest defenders of Amway are unable to provide a shred of evidence that they have actually made a profit from this opportunity.
Amway is refusing to release separate sales figures for North America because sales in that part of the world are slowly dwindling every year. To cover this up, they only release world-wide figures, where the higher sales in some foreign nations can be used to camouflage the North American decline. It's an obvious ploy to avoid embarrassment.
ReplyDeleteNevertheless, even in foreign countries there is a growing perception that the Amway racket is a rip-off. It's only a matter of time before sales in those places start to take a nosedive. The anti-Amway blogs are starting to have a ripple effect, since English is a second language for many foreigners nowadays.