One of the reasons why upline and Amway presentations still manage to get people into the business is because the Amway opportunity is made to sound easy. Sure, the presenter of the plan might mention that it takes work, but prospects walking out of the meetings will get the impression that all they need is six, or that the task of going diamond is very manageable. It isn't until a prospect signs up and gets to work that he or she will find out how difficult it is to build an Amway business. In fact, the business in itself is not mind boggling, but overcoming the reputation issues that Amway has will doom most of the eager new IBOs.
Even seasoned IBOs who have been trained to counter attack people's objections about Amway will struggle when presented with the simple facts that Amway products are not necessarily the greatest and are not necessarily the best value. If this were true, Amway could move much more product simply by marketing these great products and selling them in stores. But since IBOs move and market Amway products for no salary and at their own expense, it's a great deal for Amway. I wonder what Amway sales would be if they did not count sales to IBOs for self consumption? Seems many of these IBOs will loyally buy Amway products while they are building the Amway business but that loyalty seems to fade once the dreams of early retirement and going diamond fades away.
One glaring problem that IBOs seems to ignore is how often platinums and high level IBOs like diamonds fall out of qualification. Yes, Amway has many new platinums, etc, but what about the people who worked their tails off just to end up falling out of qualification a year later? The income stops when your volume stops. There are countless stories of diamonds quitting or leaving Amway. IBOs should do some research and look for answers as to why this is. I think they would not like the answers. They will find that some diamonds are broke, in debt and struggling. In other words, diamonds are like the rest of the world, but have been elevated as special in the Amway world. Do you really think you can live a jetset lifestyle on 100K per year? Many people think $100K is great because they might earn far less, but $100K or $200K is really just a middle class lifestyle. When you factor in taxes, business expenses and medical insurance, etc, a diamond lifestyle is not what they lead you to believe. That income might seem even inadequate if the diamond is in debt because they show off a diamond lifestyle. Behind the smoke and mirrors of the diamond illusion, I think prospects would be shocked at how diamonds really live.
Amway may sound easy but the reality paints a very different picture. Go find out for yourself.
Not only that they make it so easy, they make it sound so "affordable" or "low cost" for anyone to sign in.
ReplyDeleteYes, they make it sound like no risk and low cost. The they raise the bar and start selling you tools.
DeleteIt's interesting that Amway won't release its North American sales figures. This probably means that, even counting sales to IBOs for self-consumption, those sales figures must be horrendous. The real-world demand for Amway products is minuscule. And this is why your up-line never bothers to talk to you about anything except the recruitment of more IBOs.
ReplyDeleteI believe sales in North America is stagnant otherwise Amway would shout it from their rooftops. Saturation is a bitch.
DeleteI wonder how many people actually make a living today based on their residual income from having once done Amway? And how many in that small group have joined Amway in the last 40 years or so? I am looking at a decent retirement not too far away and it consists of a couple of modest pensions and Social Security. It's based on years of honest hard work, I don't have to do anything but wait for the checks to come in the mail and unless the whole economy collapses (in which case we're all screwed) it will keep coming until I croak. Not a bad deal.
ReplyDeleteI think the DeVoss and Van Andels make a living on residual income but not many others, if any even exist.
DeleteWell, of course the Van Andel and the DeVos families get a great "residual income." Everything in Amway since 1959 is in their down-line! They are a perfect example of who benefits from a pyramid plan: the people at the very top.
DeleteYep, perfect example of the pharaohs on top the pyramid. LOL
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