Amway And The Super Bowl?

 Tomorrow is super bowl 55.   The Kansas City chiefs against the Tamia bay bucs.   One of these teams will be hailed as NFL champions after tomorrow.  Because of covid 19, fan attendance will be limited.  But I’m sure that television ads will still cost millions for a 15 or 30 second ad.  And that’s because there are literally hundreds of millions of viewers watching that game.   For me, the commercials are also entertaining.  

But for that mass audience, it costs a lot of money but the advertising reach is enormous.  Amway IBOs recruit person to person, one at a time.  While person to person can be effective, it doesn’t have the reach of a television commercial.  Allegedly, Amway pays their IBOs more because they have limited advertising.  While that sounds nice, the vast majority of of IBOs participating in tools and functions operate at a net  loss.  

Despite what upline might teach, Amway is not the most efficient means of getting goods to consumers.  I believe that Amazon has made the quite clear.  Who’s going to pay top dollar for household products when you can get them dirt cheap at Walmart or cheaper than Amway by purchasing from WalMart.com or Amazon? 

Soon the 2020 Amway revenues should be out.  I wonder if business was booming due to covid or slumped due to covid? You’d think with restrictions on social activities, the ability to move products online would lead to booming sales.  But an honest question would be whether Amway sales are more based on continuous recruiting rather than on actual sales?  

I’m curious about how IBOs are doing without the ability to freely recruit downline.  I have my suspicions.