What Is A Double Eagle Ruby?

 In a previous post titled "Fired Up IBO Ends Up Quitting", this IBO was harping about becoming a double eagle ruby and being financially free and retired from his job at a very young age.  But you might be wondering what in the world is a double eagle ruby?

Well, a Ruby distributor is basically a platinum that runs twice as much volume, or 15,000 PV per month.  That ruby would have to move about $45,000 worth of good in a month to reach 15,000 PV per month.  

Now what is the eagle/double eagle business model?   In a nutshell, it's a made-up ranking system made up by World Wide Dream Builders, or WWDB aka Worldwide group.  I'll break it down for you but the eagle or double eagle program was designed to ensure that plenty of tools run through your Amway business so that your upline diamond can rake it in.  It has no relationship to the IBO's and their downline in terms of profitability because a ruby level IBO would make very minimal kickbacks from the volume of tools and functions that move through their business.   The latest information I had was that a ruby or platinum IBO earns only a very small percentage of profits from audio related tools such as standing orders. They do not share in the lucrative business of selling voicemail, or functions and meetings.

Additionally, a double eagle ruby would move 500 PV personal volume for a couple, and 300 PV for a single.  (How in the world can a single person use 300 PV?).  Also, a double eagle ruby would have 12 downline (downline are called "legs" in Amway) moving 100 PV or more, and at least 10 of those downline on standing orders, and at least 6 of those downlines attending "major" functions.  Major functions is where the diamonds make major profits.  Thus a double eagle ruby as a single for example, would be expending nearly $1000 a month just to meet the PV requirements.  The double eagle ruby would get a few dollars kickback for his downline on standing order but the diamond would rake in the lion's share.  And the double eagle gets nothing for the downline attending major functions.  Also, a double eagle ruby would be expected to be on standing order themselves, as well as attending all functions.  

If you were to break down in math, the amount it would cost to be a double eagle ruby, you'd see that much of the profits a double eagle ruby makes would be taken by upline by PV volume and tool and function participation.   Perhaps I will break down this process with the math in a future post.  

Now a regular "eagle", which Joecool was at one time, consists of the following:  300 PV personal use for couples and 200 PV for singles.  6 legs moving 100 PV or more, 5 legs on standing order, and 3 legs attending major functions.   Now I can tell you that as a former "eagle" myself, I was running about 4000 PV monthly, which brought me a gross profit of approximately $1000 monthly.  Sounds great right?  But as a single, 200 PV in personal use (at the time) cost around $500 a month.  Add in the expense of my standing order, book of the month, voicemail and functions and other meetings and business expenses and I was losing money.  I should add that I live in Hawaii and some "major" functions took place on the mainland US which required air travel, hotel and rental car expenses.  

Thus being an eagle or double eagle is just a title with no assurance of any kind of profit.  Your dedication to the tools and functions could have resulted in even greater losses than I have described here.  Reducing your dedication to the tools and functions may have resulted in better profits, but more than likely would have resulted in being shunned by your upline diamond, which really meant you had no choice but to be "gung ho" about participating in the tools and functions without question.