Sunday, January 19, 2025

Edification?

 Edification. During my time in the Amway business, we saw many IBOs get edified, including myself. Of course, it felt great when your upline platinum or diamond would say something that made you stand out in the crowd. For example, I remember an IBO being exalted because he quit his job to attend a major function. His boss wouldn't allow him to use vacation time, so he quit to attend the function. I remember Brad Wolgamott telling people it's just a job, attend the function and get another one (job). I remember at a family reunion function, a man was edified by the diamonds because he was diagnosed with terminal cancer but instead of being at home and bitching and moaning, there he was at an Amway function, making a difference in the world they would say. But looking back, I truly believe that the upline's intentions were to uplift those who went thru extraordinary efforts to spend money on tools or functions.

In other words, you are buying your edification. Of course, when I say you are buying your edification, you are not necessarily doing so in dollars. It can either be in dollars or in time. For example, you may have been edified for listening to 15 standing orders in one day, or you may be edified for driving the miles to show plans, even if the guest was a no-show. I also recall some IBOs in the group being edified for 1000 PV personal use in a month. I honestly don't know who anyone can possibly do 1000 PV in personal use without the purchase of some big-ticket items. I mean how much SA8 or LOC can anyone use in the month? I suppose that you could make Nutrilite vitamins your main source of food or something like that and move a lot of PV, but it's ridiculous to spend that much on personal use.

So, to what extent are you willing to go to get edified? For my upline sponsor, it was what he lived for. My sponsor was/is a physician and he therefore could have a nice lifestyle without Amway but he was more interested in the recognition and edification. He ate it up when he was asked to speak at a function once. He told the group in a nite owl that the dream of being on stage as a diamond was more important to him than the money. Sadly, he never got beyond the platinum level as far as I know and last I heard, he was below 4000 PV. Whatever your dream or reason for building Amway, I honestly believe you need to look at the cost of it. For example, you wouldn't sell your soul to the devil in order to go diamond. I actually wonder how my former sponsor feels these days now that our upline diamond (his hero) has moved to Washington and he cannot spend much time with him anymore?

The cost of edification in Amway is high. Are you willing to foot that bill? I'm glad I woke up and decided that there are much better ways to spend my time, money and efforts. Joecool's blog is one of the better things. :-)

1 comment:

  1. The original meaning of the verb "to edify" was "to build up." That's where the word "edifice" (a building) came from.

    Later it took on the added meaning of improving someone, intellectually or morally, by teaching them or explaining something to them. This is still used in religion, where you might speak of "an edifying sermon," which would mean a sermon that convinced you to live a better and more pious life.

    But in Amway, "to edify" and "edification" now have a debased meaning. They just mean praising someone to the skies simply for following Amway orders blindly, regardless of the consequences. It s also used for holding up an IBO to public view and praising him for making money, or having a big PV, or for attending a function, or for recruiting another new IBO.

    In other words, "to edify" now really means nothing except to glorify an IBO for obedience to Amway policy and behavioral guides. It's important to understand that many persons in Amway have very low self-esteem (like Joe Cool's physician friend), and are desperate to hear any kind of praise or honor. They are losers, and losers are hungry for some sort of recognition and esteem. Many stay in Amway not for the money (which will never materialize), but for the "edification" they get from up-line.

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