Tuesday, October 15, 2013

The Amway Illusion?

One of the things my upline taught us ad nauseum was that we needed to have faith in our business and in our upline. That we needed to believe that we were going to be successful. IBOs are told that they should act successful even if they are still working their way up the ranks in the business. It is why they ask (require) IBOs to wear suits and business attire to all meetings and functions. This is one of the weird quirks about the business in my opinion. I live in Hawaii and I remember a function they held in the middle of July in a high school auditorium and there was no air conditioning. I think my suit needed special cleaning because it was completely saturated with persiration.

Anyway, with this part of the year, soon there will be thousands of IBOs shuffling off to a function called dream night, or in some cases, winter conference. The tickets are about $60 to $80 and includes a dinner. What IBOs are often unaware of is that many venues will allow you to run these conferences for $20 to $25 per person. The rest of that ticket prices goes directly into your upline's pockets. Anyway, the dream night function will feature slide shows of mansions, yachts, jet skis, sports cars, fabulous vacations and other trappings of wealth.

What many IBOs don't realize is that this display of wealth is just that. There is no bonafide evidence to indicate that these diamonds actually own all of those toys and goodies. The diamonds probably won't verbally confirm it either, because these toys and goodies may not really be owned by them. It could be rented, or maybe some upline corwn ambassador may own the mansion, but IBOs will assume that these trappings of wealth are common once you reach diamond. As an IBO, I never actually knew how much a diamond really earned. I just assumed it was a lot because we were shown all of these goodies and just assumed all diamonds had these kinds of lifestyles.

If I posted a picture of a mansion and a jet and said I owe it all to my earnings as a blogger, people would cry foul, that I am lying or making things up. And they would be right. Well, I would guess that many diamonds are doing the very same thing if they appear on stage and implying that they have jets and mansions. As I said, someone may own a mansion and a jet, but to imply that this is a part of the typical diamond lifestyle is a stretch. The evidence is there. Some diamonds have lost their homes to foreclosure. My old LOS diamonds (WWDB) taught us that diamonds pay cash for everything, including homes. Now confirmed as a blatant lie. Who knows what else they may have misrepresented?

I ask IBOs and prospects who may be attending dream night, to watch with a critical eye. What is being implied with the display of wealth? Analyze if those goodies can be purchased with a diamond income ($150,000 plus some tool income). Ask yourself if this lifestyle is truly sustainable? Ask yourself if you can live with yourself if deception is a part of earning your diamond lifestyle?

Friday, October 11, 2013

Amway Is Legal?

Amway is a legal company. They were investigated by the FTC back in 1979 and the FTC ruled that Amway was not an illegal pyramid because they did not pay for recruiting (headhunting fees) and they required product purchases. Also, there is no required purchases and Amway has a fairly generous refund policy. So yes, Amway is a perfectly legal MLM company. What is not true is that the better business bureau (BBB) endorses Amway and the FTC did not "praise" Amway after the 1979 ruling.

However, that being said, doesn't mean that IBOs and IBO leaders can't run their independent businesses in an illegal and unethical manner. For example, if your upline tells you not to sell anything and to simply buy your volume to qualify for bonuses, that is a very questionable practice. If your upline tells you to deceive people about the Amway opportunity, or teaches "fake it till you make it", that is also a questionable practice.

Amway the company has some standards that they uphold but at times, IBOs or IBO leaders will disregard those standards. New IBOs and prospects at times may not know when their upline or sponsor is leading them astray, which is what prompted me to write this post. If you are taught to "submit to upline", keep in mind that you are an independent business owner and will be responsible for what happens with your business. Too many times I've seen or heard of IBOs failing and accepting the responsibility all the while following the "experienced" advise given by upline. What is troubling is that many serious IBOs will be paying for advise from upline in the form of functions, seminars, cd of the week, open meetings. Yet when followed advise fails, upline will tell the IBO they are responsible for their own failure. WTF??

Some IBOs I've known stayed in Amway for many years, spent tens of thousands of dollars or more and have not made a cent in net profit. They have been programmed to think that they will succeed if they never quit or that success is right around the corner and they can't quit because they don't want to quit just before the business pays off. In the end, a business is a business and IBOs need to look at their bottom line. If you aren't making a net profit after following the plan and advice mapped out by upline, there comes a point where tough business decisions must be made. Maybe Amway is not the way. Maybe it's time to do something else? Nobody can make that decision except the business owner.

So to summarize, the Amway corporation is perfectly legal but your sponsor or your upline can be running things illegally without Amway's knowledge, which can cause you financial damages. New IBOs and people who are looking into the business need to be aware of these facts. I hope this post helps someone.

Wednesday, October 9, 2013

Critics Of Amway?

Many companies have critics. Amway defenders are quick to point this out. WalMart may have hurt small businesses, maybe they don't have the greatest compensation. Microsoft may have faulty software or whatever. It's funny but I don't see WalMart or Microsoft employees writing on blogs and calling their critics losers, or acting like cyber bullies. Seems these bigger companies just do their thing and ignore criticism, yet these companies are very successful.

Corporate Amway Global has some blogs and they are mainly about Amway and Amway related stories, employees and the like.

But various IBOs have taken it upon themselves to defend Amway. Sometimes it has been done in less than ethical manners. For example, Amway biggest champion, IBOFightback, has been refered to as a cyber bully by more than one website, and has more blogs about Amway than Amway. His reason for so fiercely defending Amway is still a mystery because he said he is not compensated by Amway or Alticor, or by any motivational groups. He has admitted that he is not even active in building a business, therefore he is not making any significant money from the Amway compensation plan.

What makes this interesting is the tactics that IBOfightback and many of his fellow IBOs employ. They will attack the credibility of the critic or try to discredit someone by saying their experience is not valid, or their experience is too old to be counted, even when IBOFightback himself (apparently) hasn't done much in Amway since 1998. In some instances, defenders resort to shameless lies to defend Amway or product schemes such as perfect water, and then get mad when critics point out the antics. It appears that IBOs are their own worst enemies because IBOs themselves are guilty of most of what critics point out.

It is my informed opinion that many IBOs defend Amway because they were enticed by Amway upline leaders into believing that facts don't matter, that the dream is alive, that success is around the corner. Many IBOs see their $9 bonus checks and they have to justify themselves in order to claim success, to keep hopes alive that they will cross stage as a new diamond. To not defend their IBO bretheren is to admit failure. It is why much debate here is about IBOs analyzing their business and tracking profits and expenses. If IBOs are losing money and pretending to be successful, they are simply justifying their mediocrity and failure.

Monday, October 7, 2013

The Amway "System"?

Many IBOs and Amway supporters adhere to the idea that their system works. As far as I know, there is zero unbiased evidence that the system works. The system generally consists of a website, voicemail, standing orders and seminars or functions, as well as meetings to show the plan, etc. While Amway supporters will claim that nearly everyone who succeeds is on the system, they won't mention how everyone who succeeds also has hundreds if not thousands of downlines who do not succeed, even with earnest effort in building the business using the stsem.

Edward O. Thorpe was a math professor at M.I.T. who studied and wrote a theory on Blackjack, and found that it was mathematically possible for a blackjack player to have an edge over the house in a game of blackjack. Casinos scoffed at the theory and said it was just that. A theory with no real life application. Well, Mr. Thorpe started playing small and found that his theory was correct. He was counting cards in blackjack and making consistent money. His book eventually became a best seller. The casinos were ticked off and started kicking out people who were obviously winning and counting cards. Counting cards is not illegal but casinos can refuse to allow a player on their premises. But what casinos did not notice right away, was that their profits were skyrocketing because so many people knew the theory but could not or were not capable of executing the card counting system.

But hey, the system works so everyone should count cards for a living right? Afterall, it is proven by math that the cards will eventually favor a player and in the long run, you can make huge profits from playing blackjack. Of course not, it is ridiculous for people to think that card counting is a good way to make a buck. Not everyone has the bankroll, the skill, and the patience to succeed in card counting. Most people are better off not even trying this.

In my informed opinion, this card counting system is just like WWDB, BWW, LTD, N21 or other Amway systems. For one thing, card counting is a proven system. The Amway systems are not. But it can be viewed as similar in that very few people can use the system and make it work. Even when hundreds of thousands may try it, very few will succeed in both Amway and card counting. In both "systems", those who do not succeed can lose thousands of dollars. In both systems, doing things right can still result in losses.

In both systems, it is "possible" to succeed, but it is highly unlikely. The vast majority of people simply do not possess the knowledge, skills and abilities to make the systems work for them. You also need some money, some patience, and some luck in order to be a long term success. This article is not about comparing the Amway systems to gambling, it is about a person's ability to make the system work. The difference is that nobody promotes card counting as a good way to make a buck. The same holds true about Amway and their systems. It is not a good system to make money.

Friday, October 4, 2013

The "Fruit" On Your Upline's Tree?

I had a good chuckle recently when some Amway apologists spoke about looking at the "fruit on the tree". One commentator said his parents were broke and he looked to his diamond since the diamond apparently had fruit on the tree. I thought about this concept and I agree, that perhaps we should look at fruit on the tree.

IBOs and Amway prospects, please ask your upline platinum or diamond to show you the fruit on their tree. Ask them to see their (business) financial statements. Or ask to see their 1099 form from Amway to verify their Amway earnings. This is not a personal question, but a standard business question. This is actually a common practice in real business. When a friend of mine sold his business a few years back, he made three year's worth of income tax returns to show prospective buyers. He showed his personal and business taxes.

As far as I know, not one single bigger pin has ever shown their business financials. In fact, if it made certain bigger pins look good, why wouldn't they want to "show their fruit". They certainly don't mind showing off diamond rings, fancy clothes, sports cars and the like. What many IBOs don't understand is that fancy cars and other toys is no evidence of fruit on the tree.

It has been discussed that some diamonds may rent cars or fancy homes and try to imply that they own these items. Some diamonds, possibly many diamonds in the past have lied or embellished the truth about paying for everything in cash, including their homes and cars. They also at times, have given the audience the impression that these luxuries are all purchased with Amway income, and we know that many diamonds have probably had supplemental income from the systems, or other business ventures outside of Amway.

We also know that some diamonds are in debt, but simply try to portray an excessive lifestyle. (See Ruth Carter's Book: Amway Motivational Organizations, Behind the Smoke and Mirrors). Some diamonds may have a substantial income, but it doesn't mean they are financially free and able to live a jetset lifestyle that many portray. It is an illusion, possibly to be able to attract new prospects into the business.

So yes, let us actually see the fruit on the tree. Is there any fruit?

Thursday, October 3, 2013

IBOs Don't Know How To Build A Business?

Building a business. That's what many IBOs set out to do, except they don't know how to build a business, and based on IBO behavior and the things they say and do, it makes me wonder what their upline actually knows about building a business.

When you open a store or a restaurant, you may not make a lot of money intitially because not enough customers know about your store and you have not yet built a reputation. New customers who have a good experience are likely to return for more, and they are also likely to tell others about your store. Over time, you create a customer base and your weekly sales become consistent and somewhat predictable.

In the Amway business, many IBOs have no idea about building a business. They are shown great (apparent) wealth by upline, and then told that their business activity consists of showing the plan, listening to standing order and attending functions. Most of an IBO's activity, as prescribed by upline, costs money instead of generating sales. Some uplines do teach IBOs to sell items, but more often than not, it is not taught as a priority, and Amway's own admission confirms that.

What's more, as I said, a new business will get repeat customers when a customer has a good experience. What do you suppose happens when IBOs lie or trick people into attending Amway meetings, or deceive people about their business, or make up wild stories about perfect water? What happens when you embellish the truth about success and then cannot provide an answer when a recruit asks and IBO how they are doing in the Amway business? What happens when an IBO tells a potential recruit that he or she is a loser or stupid for not joining Amway? Would you return to a store if they called you stupid as you were leaving? What if you were called a loser?

These are the reasons why IBOs in general cannot get enough customers to sustain a consistent and predictable amount of sales, and why over the years, Amway has at best a spotty reputation. Just the mention of the name Amway and you may get funny looks from people. It is why certain internet zealots promoting Amway do more harm than good.

Wednesday, October 2, 2013

Your Amway Business's Vital Signs?

When you drive a car, you have instruments on your dashboard that let you know how your car is running and possibly whether you need repairs. For example, you have a gas gauge so you know when to refill the gas tank. You may have a oil pressure gauge, tire pressure, and an indicator to show how warm or cool your engine is running. My car has a light that comes on when I need to change the oil or service the engine.

Your Amway business also has some gauges. Unfortunately, many IBOs are taught by upline to ignore these indicators or made to think that warning signs are not to be heeded. I will explain further, but I believe too many IBOs see the signs, but simply have been trained to ignore these vital warning signs.

Selling products. Are you buying more PV than you are selling? I believe most IBOs do, and AMway numbers confirm this as there is on average, about 1 customer for every 4 IBOs, and only about 4% of Amway goods are sold to non IBOs. No business can sustain itself without selling to customers. Why IBOs think they can succeed without customers is because of bad upline advice or teaching.

Non income producing activity. If you spend a lot of time listening to standing order, reading books, attending meetings and prospecting people, these activities do not produce any income. In fact these activities cost you money. Sure, eventually prospecting may pay off, but are you getting a fair return on your time and money spent doing these activities. If you pay for standing order but are unable to do more than 100 or 200 PV, then your business is not even covering the cost of standing order, not to mention the other costs that your upline may have told you was "needed".

Tools. If your expenditure on tools (cds/meetings/voicemail/website fees) continually exceeds your monthly income, you need to take a look at what it will take in order for your business income to grow. If not, you will simply take a loss month after month. If you are not sponsoring or finding more customers every single month, you are simply running in place and you will expend energy (money) and not get anywhere.

Are you showing the plan? If you are having trouble finding people to see the plan, then you will be unable to sponsor enough people to expand your volume. Also, an inability to show the plan also restricts your ability to recruit potential customers. Do people flinch when you mention Amway? These are signs that should warn you that the opportunity is not palatable to most people, despite what you hear from upline.

The warning signs and gauges are there. IBOs simply need to believe their own eyes.