Boiling An Amway Frog?

One of the stories my upline used to tell, and I believe is still told today is how to boil a frog. Basically, the idea is that you can't just drop a frog in hot water, they will react and jump out of the pot. You need to place them in cool water, and the little by little, raise the temperature. When the water gets warmer and warmer, the frog will slowly relax and their muscles will get so relaxed that eventually when you start to boil the water, the frog will basically be paralyzed and will cook. Of course this story isn't really true since a frog would likely have to be gutted and cleaned before cooking, but hey, I get the point.

Now uplines used this story to relate to a man in the working world. Where you get into a routine and you go to work, pay your bills, take your annual vacation, raise your kids, etc. Next thing you know you are close to age 60, close to retirement and you realize you don't have enough money. The sad result they say, is senior citizens working at WalMart, working jobs because they have to. While I suppose some senior citizens might be financially strapped for money, there are many many people I know of who live quite comfortably. Their homes are paid off, they take trips every other month and do not have any apparent financial problems. I know a few senior citizens who do volunteer work to keep busy, and some who do part time work at something they enjoy. For example, I know of a guy who works 2 days a week at a local golf course and in addition to a pay check, he receives free golf on weekdays. That's a great benefit!

So while uplines relate having a job to boiling a frog, what goes unnoticed is that IBOs are the frogs being boiled. Many newbies might be told that meetings are optional, and tools are optional. Your sponsor or upline might even loan you cds. They may even give you some of theirs. If you show signs of interest, then the temperature of your water is being raised. You might be told that a serious business owner buys their own cds, or that a serious business owner attends "all" functions and meetings. At first, it will seem like you are simply doing what is necessary in order to succeed. It's all an investment into the 2-5 year plan and you're likely to be assured of success. Your upline might even edify you if you are sold out to the system, and/or if you bring in some downline. Then like the analogy of the frogs, your water is now boiling. You have reached the crossroads.

You have already put in some serious time and effort. You more than likely have not made any serious money, and certainly not even enough to cover your standing order, voicemail, functions and other expenses. If you quit, you will have wasted all that time and effort and expense, but at the same time, if you continue, you are likely to be throwing more money in the pit. It is at this point that most serious business people end up quitting, thus cutting their losses. For some of the hard core, they press on. A rare few may end up going platinum or higher, but the vast majority will end up losing possibly tens of thousands of dollars, not including the money spent on purchases. Your upline has successfully put you in a pot, got you to relax and then boiled you alive.

My former sponsor and some of his downline are still active. From 1994 or so until now, fully CORE, dedicated to the system. My former sponsor reached the platinum level back in 1997 or so. He has never been Q12. He is a physician and because of functions, he probably closes his practice an extra day each month. It is my guess that he has lost more than $500,000 in lost wages, and expenditures for cds, functions, and other training materials. Last I heard my former sponsor was at the 2500 level or so and he had sponsored over 100 downline during his time.

How do you boil a frog? You sponsor them and sell them tools.

What Can Be Better Than Amway?

One of the silly comments I often receive on this site is that Joecool should offer suggestions about what might be better than Amway since I make comments against the Amway opportunity. First of all, I would like to make clear that most of my point of contention is against the tools companies and not Amway itself. Having said that, I believe Amway can and should have done more to prevent IBO abuse by upline and tool selling companies. But I believe Amway has not because the uplines are the ones who recruit new IBOs and teach (defacto) 100 PV quotas to new IBOs, thus keeping Amway sales consistent. Uplines also teach product loyalty.

But what can be better than Amway? Well, since most IBOs earn less than $25 a month, there are many things better than Amway. Working part time for a wage would be more beneficial to most people who get involved in Amway. Buying and selling items for a profit on Ebay is likely to get you more income than selling Amway products. Heck, a lemonade stand on the roadside is likely to get you more income than an Amway business. Even staying home and watching TV is better for most people instead of building Amway because watching TV has no business expenses.

What makes the Amway business financially dangerous to many, is not necessarily Amway and Amway products, but the involvement in Amway training such as voicemail, standing orders, functions and other materials. This training is promoted as the key to Amway success, but as far as I know, there is ZERO unbiased documented evidence that any of this materials work. In my old LOS, Worldwide Dream Builders, or WWDB, the same leaders I saw more than 10 years ago are still there and there are very few new diamonds that I know of. I would guess that there were "some" new diamonds, but there are also many diamonds who are no longer in business. Kind of makes me wonder why diamonds would quit or resign from Amway if they could "walk away" and continue to collect "residual income". Perhaps this residual income is a myth prepetuated by your LOS. Afterall, Amway doesn't mention anything about residual income and I'm certain they would mention it if it were an actual benefit of being an IBO.

What is really discouraging is that so many eager and motivated people get caught up thinking their financial dreams and goals will be achieved by their involvement with the Amway opportunity. Sadly, most will end up losing money because of the very training that was supposed to bring them success! Even the fiercest of Amway defenders have no documented proof of success. It appears that Amway success is elusive even to the most dedicated of IBOs. I have been running this blog (and another blog previously) going back to 2006. Many people have commented and came and gone, some making big claims that they will go diamond and come back to rub my face in it. Not a single IBO has returned with any evidence of achievements from Amway in all these years.

So what's better than the Amway opportunity? Seems just about anything. In fact if you are involved in the training system, donating $100 a month to charity and doing nothing else would make you better off financially than particpating in Amway and the related training. Doing nothing would make you better off. Watching football games would also likely make you better off financially than Amway and the training systems. My recommendation (but you must make your own decision) is to simply find part time work and invest your extra income wisely. It isn't quick or flashy, but you are likely to benefit long term. Of course, your mileage may vary. Good luck on whatever you choose to do.

Your Amway Business Dashboard?

When you drive a car, you have instruments on your dashboard that let you know how your car is running and possibly whether you need repairs. For example, you have a gas gauge so you know when to refill the gas tank. You may have a oil pressure gauge, tire pressure, and an indicator to show how warm or cool your engine is running. My car has a light that comes on when I need to change the oil or service the engine.

Your Amway business also has some gauges. Unfortunately, many IBOs are taught by upline to ignore these indicators or made to think that warning signs are not to be heeded. I will explain further, but I believe too many IBOs see the signs, but simply have been trained to ignore these vital warning signs.

Selling products. Are you buying more PV than you are selling? I believe most IBOs do, and AMway numbers confirm this as there is on average, about 1 customer for every 4 IBOs, and only about 4% of Amway goods are sold to non IBOs. No business can sustain itself without selling to customers. Why IBOs think they can succeed without customers is because of bad upline advice or teaching.

Non income producing activity. If you spend a lot of time listening to standing order, reading books, attending meetings and prospecting people, these activities do not produce any income. In fact these activities cost you money. Sure, eventually prospecting may pay off, but are you getting a fair return on your time and money spent doing these activities. If you pay for standing order but are unable to do more than 100 or 200 PV, then your business is not even covering the cost of standing order, not to mention the other costs that your upline may have told you was "needed".

Tools. If your expenditure on tools (cds/meetings/voicemail/website fees) continually exceeds your monthly income, you need to take a look at what it will take in order for your business income to grow. If not, you will simply take a loss month after month. If you are not sponsoring or finding more customers every single month, you are simply running in place and you will expend energy (money) and not get anywhere.

Are you showing the plan? If you are having trouble finding people to see the plan, then you will be unable to sponsor enough people to expand your volume. Also, an inability to show the plan also restricts your ability to recruit potential customers. Do people flinch when you mention Amway? These are signs that should warn you that the opportunity is not palatable to most people, despite what you hear from upline.

The warning signs and gauges are there. IBOs simply need to believe their own eyes.

Achieving Dreams Without Amway?

One of the things that many IBOs are badly misguided on is the concept of dreams and fighting for dreams. A dream is basically a long term goal. Someone might dream about playing in the National Football League. To accomplish that dream, one might play high school and/or college level football. For most, the dream will end unsuccessfully. No matter how much someone wants to play in the NFL, only so many people are proficient enough to be able to make the team. Even fewer are elite players that become stars. So while you might fight for your dreams, there is also an alternate reality.

In the Amway business, via the "systems" such as WWDB or Network 21, the leaders will often sell hopes and dreams to the downline. That the downline can be retired at the age of 29, walking the beaches of the world while the income just rolls in forever and ever. These kinds of "dreams" would be the same as hoping to win the powerball lottery. You may have seen a few who did it but the chance of you duplicating it is very unlikely. Slim to none is your chance in reality.

Another things uplines will often do is tell anecdotal stories about crabs keeping each other in a bucket when one tries to escape, or about monkeys preventing each other from grabbing bananas at the top of the pole. While the stories may be interesting and even true, it doesn't necessarily apply to the Amway business. While it is true that an IBO may have friends and family who are skeptical about Amway, it is with good reason. Many people have gone through the Amway business with no success. Many people have lost money doing everyting they were advised to do by upline. There is a track record of financial disasters associated with Amway and the attached "systems". It's not like there's a long list of people who have walked away from Amway with the cash rolling in and not a care in the world. Ever wonder why none of the crown ambassadors have exercised the option to "walk away"?

I think people should have dreams. I think people should pursue their dreams. I also think people need to know that certain dreams can come true. There also needs to be a degree of reality in their dreams. There will always be some inspirational person such as a "Rudy" who overcame great odds to accomplish a dream, but the untold reality is that there were probably many many young men who dreamed of playing for Notre Dame that year. Likely, no one else accomplished the unlikely dream like a Rudy. What I am saying is that earning a nice income and having the option of early retirement can be acomplished in many ways. You might be choosing to use Amway to accomplish your financial dreams and that is your right. But the reality is that very few people have made all their financial dreams come true due to the Amway opportunity, as compared to the tens of millions who have tried.

I would opine that saving money and investing it while you are young is a great way to get started in life. Luckily for me, I was given that advice when I just gout out of college and I started a 401K at the age of 22 when I started working full time. I had a second job at the time so that second income went into my 401K and now many years later, I have a small fortune saved up and along with some other sources of income that I developed, I'm looking at retiring early and being able to enjoy a nice retirement. And guess what? These dreams were accomplished without Amway, although the Amway opportunity wasted some of my time and money along the way (I was an IBO in the late 1990's).

Keep fighting for your dreams, but keep in mind that you might need a plan B and a dose of reality.

Amway Retirement?

One of the things that many IBOs mistakenly believe is that they will build their Amway business and then they will have the ability to "walk away" from the business while the income continues to flow in. I believe if there was such an incredible benefit such as lifelong residual income that could be achieved from Amway, I'm fairly certain that Amway would advertise this as a benefit of being an IBO. But Amway does not. It is very likely that your LOS such as WWDB or one of the others will promote this benefit while telling you that your bext chance to achieve it is by subscribing to their "system".

One thing that goes unnnoticed all too often is that there seems to be nobody who is actually retired and living off the efforts of having built a big Amway business once upon a time. Seems that even the crown ambassadors still have busy lifestyles running from function to function and participating in other business related activities. While many of these leaders may claim they love their downlines or some other bunk, it is my belief that these leaders keep working their Amway businesses for one reason only. That is they need to keep working in order to keep the income flowing in.

The diamond lifestyle that is often portrayed may seem like a great goal or dream to achieve, but the fact of the matter is that a "diamond lifestyle" cannot be sustained on diamond income. The average diamond, according to Amway, earns about $150,000 a year. While that may seem like a great amount of income, it's not nearly enough to sustain the kind of lifestyle portrayed by diamonds. Even if that income is supplemented by income from the sale of tools, you can't fly your family around the country first class to do all kinds of functions and still end up with much leftover to own fancy homes and cars.

If I deposited $1000 in the bank and never touch the money, the bank would pay me a certain amount of interest each year, guaranteed. That is residual income. In Amway, you can basically earn income in two ways. You can sell products for a profit, but there are problems with this. First off, Amway products in general are more expensive than local retailers. It is why you hear so many justifications about quality and concentration, because you are hard pressed to argue cost. Secondly, you are severely restricted from advertising, thus selling can be difficult. The other way to generate more income is to build a downline in hopes that the downline will help you to leverage your volume. But then your downline will have the same problem that you had in moving products. That being said, even if you achieve some level such as emerald or diamond, your business will immediately begin to fall apart once you stop working because attrition will take its toll. It is why there are hoards of "former" platinums. If platinums are not sustainable, then neither is any other level.

There are many many instances of diamonds quitting, resigning, or falling out of qualification. People come and go in this business every day. Do you really think you can bank on retirement and residual income under these circumstances? If you believe that, I have some swamp land in Florida to sell you.

Who's At Fault For An Amway Failure?

Part of what Joecool perceives as the problem with the Amway opportunity is the utter lack of accountability of some upline leaders. They may tell you to trust them, to submit to them and simply copy or duplicate what they have done, and they imply that you will get the same results. Possibly millions of downlines over the years have put in blood sweat and tears into the business only to suffer massive losses following the system. Upline will take credit for meager success, but place the blame on the downline when success is not there. Upline will claim that they either did not try hard enough, were not teachable enough, or they didn't put in enough time and effort. Despite a shockingly low success rate of system IBOs, nobody seems to fault the system as being flawed. And nobody seems to question whether upline is at fault. I believe it's obvious that the system and the upline advice is severely flawed.

In my observations, I would say that many financial systems are similar. Whether it be BWW, N21, WWDB, real estate gurus or other systems, the success rate is extremely low. Many systems that advertise on television will have a disclaimer that a success testimony is a rare or unique experience. I believe it is similar to the systems in Amway. Dedication or continued spending on the system is not the problem. The problem is often the system itself. It can work for some exceptional people. These people were likely to succeed in other venues anyway. The problem is that is does not work for the majority of people. People who succeed in Amway likely succeed in spite of the system and not because of it.

The bigger problem, is that for many many years, some uplines have lived high on the hog off of the dedicated tool purchases of their downline. All the while, quesitonable or bad advice was given to the faithful downline. Advice such as quitting a job to attend a function, skipping financial obligations such as the rent or electric bills to buy more tools. One upline even said your family can skip a meal because the standing order may contain the one thing you needed to hear to make your business grow. I have personally seen couples lose their homes and go bankrupt because they followed upline advice. Upline to "has their best interest at heart". Granted, the couple has some culpability in these decisions, but uplines who give this advice seem to get a pass.

Where is the accountability? Some of these uplines who give and gave bad advice, are still active today, and some are still giving bad advice to their downlines. Advice that profits upline and drains downline. Even with valid complaints, it appears that many uplines avoid any accountability. For some, perhaps there is poetic justice, such as diamonds having their homes foreclosed. But as many uplines have nobody to hold them accountable, do you really want to do business with these folks? Would you invest your retirement money with a broker who could not be held accountable? Would you have your car repaired by a shop whose mechanics could not be held accountable? I believe the answer is not to these questions, yet many people are asked to trust and follow the advice of an upline who is not held accountable for their advice.

The system is credited for the few successes that are visible, but the individual is held accountable for any shortcomings or failures. IBOs, I encourage you to hold your upline leaders accountable for the advice they give you. If they won't answer tough questions or take responsibility, then one should wonder why the upline should be given your trust.

Amway Reduces Middlemen?

I remember seeing the plan as a prospect back over a dozen years ago. I remember the speaker talking about how you can capitalize on distribution efficiencies to make money. We as IBOs would simply cut out the middleman and that savings would be psssed onto us as IBOs. In its simplest form, it made sense and there was a misconception passed onto the audience that you will actually save money by ourchasing Amway products. I even remember the speakers saying that even if the whole world signed up for Amway, even the last guy getting in would would have the benefit of saving money. Looking back now, much of it was deception and lies. And to think, people now and back then paid good money for training on how to become, in my opinion, the least efficient manner in which to move products.

In a few weeks, we will enjoy the Superbowl. And as you know, superbowl commercials can cost millions of dollars. But do you know why? It's because hundreds of millions of people across the world are tuned into the superbowl. Companies probably have their best staff working on developing these commercials because they want to leave a lasting impression on their viewers. And it apparently works because people today are still willing to shell out serious coin for these commercials.

Amway IBOs advertise person to person, one person at a time.

What are the chances of an IBO ever moving a significant amount of products or being able to reach out to potential new downline when they prospect person to person, face to face, one at a time? To me, that is the most inefficient manner of expanding business. And let's face it, Amway's rules don't help when you are not supposed to advertise online without special permissions and you are not supposed to sell product on Ebay or Craigslist. With today's technological society, it seems almost crippling to be so inefficient.

And even your beloved uplines, at your expense, run the most inefficient manner of doing business. Who needs voicemail when we have facebook, email, twitter or text messaging? Not to mention the added expense IBOs face by these outdated technologies. Also, with video conferencing, skype, or webcams, why do people need to travel long distances for meetings and functions? The answer is simple, your upline might not want your success, they simply might just want your money. All of the training and motivation is a profit center for upline and modernizing would simply reduce their tool profits.

Try asking that of your upline. Why do we keep using the most expensive and inefficient means of doing business and communicating? I'd be curious to hear that answer.