Tuesday, April 14, 2026

Amway Tidbits?

 So many people get duped into thinking that they will somehow get extremely wealthy by becoming an Amway IBO. Many recruiters will tell stories about how they were once broke, but signed up, endured challenges and now they are diamonds enjoying untold wealth and luxuries. People get caught up in "dreams" and are often encouraged to ignore the facts. People running businesses should pay close attention to the facts because it tells you much about your business and your likelihood of success. But what are some facts about the Amway business that many people don't know about? I have outlined a few important ones for those who harbor dreams of going diamond.


1. The average diamond, according to Amway, earns about than $150,000 a year. Yes, some of this may be supplemented with money from the sale of tools, but after taxes and business expenses such as travel to and from the many functions that a diamond attends, would leave a diamond living an ordinary middle-class lifestyle, not one with mansions and sports cars as portrayed in many functions or meetings. Yes, a Q12 diamond would have more earnings, but a Q12 diamond is the rare exception, and not the rule. (Amway.com says a Q12 diamond makes over 500K but a Q12 Diamond is the rare exception)  If you truly understand what a Q12 diamond is, you will know what I'm talking about.

2. Most IBOs are NEVER able to sponsor a single downline. Pretty hard to develop six (6) downline platinums when most people cannot sponsor anyone. Even finding people willing to just see the plan can be time consuming and challenging.

3. Most Amway products are purchased (apparently) by IBOs and not sold to customers. Name a real business that sustains itself by having its own workers or salesforce purchase most of the goods. MLM is probably the only business where this occurs. Understandably, it explains why 99%+ of "system" Amway IBOs make nothing or lose money.   Upline might teach Amway's 10 customer rule, but is it actually enforced?

4. For most IBOs, the cost of functions, books, voicemail, and standing orders and other support materials represent the reason why most business building IBOs lose money and it also represents a significant profit for some of the diamonds who sell the materials. BTW, who needs voicemail these days?

5. Not working hard is not necessarily the reason for someone's failure. But conversely, working hard does not equate success in Amway. I would guess that out of those who work hard, it is still a fraction of 1% of hard working IBOs that even attain a significant profit. Doing nothing won't get you anywhere, but in this business, working hard often gets you nowhere as well. It is my informed opinion that the cost of the support materials is the direct reason why so many IBOs lose money, even out of those who work very hard.

I could go on and on, but these are a handful of facts that IBOs and information seekers should be aware of. I welcome differing thoughts and opinions.

Monday, April 13, 2026

Amway Creates Millionaires?

 I keep hearing from some IBOs that they belive that Amway has created more millionaires than any other company in the US. I call BS on that claim. I am not saying that Amway hasn't created any millionaires, obviously, the Amway owners are worth billions of dollars. But what the IBOs are apparently implying is that the diamonds are millionaires. I'm sure there are some diamonds who indeed are millionires, especially if they are tenured diamonds, in particular the double diamonds and higher. But conversely, I believe that many high level diamonds are not millionaires. I believe it is just as common for a diamond to be in debt as it is for a diamond to be living large. I also believe that many diamonds did not accumulate their alleged wealth exclusively from Amway.


The reason why this is an issue is because these big pins will stand on stage and show off excessive wealth and imply that it is their Amway income that pays for these mansions, sports cars, and in some cases, jets. In the US, I attended a function called "Dream Nite" where these kinds of trapping are displayed, to the tune of the song "I wanna be rich". The diamonds would say that you can have what they have, if only you will do what they advise. These functions still go on today and I believe it is now called Winter Conference.

Stanley and Danko's book, "The Millionaire Next Door"
http://www.personalfinanceplaybook.com/2009/08/the-millionaire-next-door/

This book makes some very interesting points which I believe applies to Amway diamonds. I will outline the significant ones and I will comment below:

**Predictably, the data shows that most people who you believe to be very rich are not.

**High net worth individuals, statistically, tend to be people that live within their means. They don’t spend a lot of money. They don’t waste money. They tend to be pretty frugal people.

**The authors point out that most of the richest people you know aren’t driving expensive luxury automobiles. That’s what the people who want everyone to think they’re rich drive. (Like Amway diamonds)

Joe's commentary. The book does say that about 1/3 of millionaires acquired their wealth thru a J-O-B and saved and invested, but did mention that many millionaires were also business owners, such as a pest control company, etc. But based on the points made by the book above, I can see where it is likely that diamonds portray a wealthy lifestyle as a recruitment tactic, when the reality is they may be living very middle class lifestyles off stage, or may even be in debt. I have seen evidence of diamonds having their homes foreclosed and being in debt (Ruth Carter's book: Amway: Behind the Smoke and Mirrors). Recently, there was also a report that a WWDB Triple Diamond filed for bankruptcy. The report indicated that the diamond could not make his mortgages, or something to that tune. Odd, because when I was in WWDB, some of the upline leaders said diamonds paid cash for everything because paying interest to the bank wasn't very smart.   Either the diamonds are lying or they are hypocrites, or both.

My question is why IBOs continue to make up these claims? Try googling millionaire or Amway millionaire. There is nothing to indicate that Amway was responsible for creating the "most millionaires" of any US company. If this were true, wouldn't Amway state it on their website? If someone finds any veracity about this claim, inform me and I will post it.  Try looking at AI.  You'll find the answer interesting.  LOL

Saturday, April 11, 2026

Future Amway Retiree Or Quitter?

 Check out this blog post from 2010 from an Amway and WWDB IBO. He is talking about retiring and now it is the year 2026 and he quit more than a dozen years ago.  But you can see all the language that is being parroted by this IBO.   I get that he wants to better his family, but that's how many prospects get sucked in stay in until the light goes on and they wake up and see the light.



http://expeditionoftruths.com/2010/10/18/1-year/


"Well we are coming up to Free Enterprise Day’s in Portland this weekend and with that I’ve come up to my one year anniversary. I’ve also passed the one year anniversary of this blog and where I started out with it. I started it while being a guest at Free Enterprise Day’s supporting Lindsay in what I had originally thought was something completely stupid, something illegal, something that was going to drive a wedge between us and our marriage. Turns out it was quite the opposite.

There is nothing wrong with a healthy scepticism and boy did I have a lot of “health” scepticism. After spending 5 months of doing some actual research, checking out the Amway site, Better Business Bureau, Checking the history of the company, Industry Canada, and yeah even checking out all the negative blogs out there, I came to the conclusion there was nothing wrong with this business and what it stood for. One of the biggest things that really drew me to business was the environmental stewardship this company stood on and I thought I could get behind that and have no problems promoting those great products. It was however the World Wide Dreambuilders that really intrigued me and instead of driving a wedge between our marriage it has helped solidify it even stronger than it was last year. How the heck could a business do that? Cause it’s founded on good core traditional values such as marriage, relationships, personal growth and living debt free. Not bad values if I do say so.

So I say one year because it’s one year when I joined my wife and we became united together and made a decision together to actually build this. Since then we’ve achieved some great milestones and have had some set backs, as with anything in life. We’ve been able to kill off a HUGE amount of consumer debt that we would have still had to this day if it were not for the great coaches, mentors we have. We’ve been able to ride the example our coaches have set out and we are pretty much right on track with where they are and that’s just the power of duplication. I’ve retired my wife so that she never has to give her 1st best to another man ever again. We will be able to raise our kids never having to know what a daycare or day home looks like. Not to offend anyone however that’s not how we want to raise our kids, we’d much rather instil our own values and be there every step of the way.

Looking forward to the future we are pumped to hit Double Eagle Ruby late next year at which time I’ll be stepping away from my job so that I never have to work for another man’s dream and give my 1st best to them. I know that we will work hard at this so that my kids will always have me at home when they need me and not have to wait for me to come home from work. I look forward to the days that we can take our kids out to the ski hill during the week day and not the weekend when it’s jam packed. I look forward to seeing my parents with the kids anytime we want instead of a set amount of vacation time or trying to stretch out a long weekend. There are so many things we look forward to in our second year in business and we know because of the great examples before us we will actually achieve them.

Now please don’t misunderstand me, these are our goals and things we want to achieve. I’m in no way saying you have to build this business. I’ve chosen this vehicle to obtain our goals and the vision we have set out for our family. You don’t have to agree with me and that’s perfectly fine. I only hope that you have a vehicle out there that will allow you to 100% achieve whatever it is you have set out for you and your family.

Here’s to year #2!"

Friday, April 10, 2026

Diamonds Are Forever?

 I've seen some interesting discussion and banter about how a diamond pin is like winning a gold medal. That you don't get it taken away from you later even if you don't qualify anymore. The discussion also flowed as to where they mentioned that former US President Jimmy Carter is still addressed as Mr. President. Or that someone with a Superbowl ring can be addressed as a Superbowl champion. While I agree with that to some degree, I think the issue of diamond or former diamond is significant and different from former President Carter or a former Superbowl Champion. Terry Bradshaw or Joe Montana don't parade around as if they just won the Superbowl last year.

The diamond pin is a significant achievement for sure. Seems that it's even harder to achieve in North America due to the company name reputation which was soured by unethical IBO behavior.  I don't know of more than a few new diamonds emerging in the last twenty five years or so in the US. But if say a diamond qualified in 1988 and never qualified again, how would you as an Amway IBO feel about paying to see this diamond speak function after function and how many would continue to buy standing orders from a guy who may have achieved diamond 25 years ago and never again? Would the audiences be "fired up" to see these speakers? I find this ironic also, because many Amway defenders like to criticize Amway critics for having an outdated experience. Well, conversely, a one time diamond would be basically the same thing. If not, then Joecool should command the respect of a 4000 PV Eagle since that was my highest level.

I actually have no issue with Amway allowing the achiever to carry their highest pin as a recognized achievement, but I do believe that those who use their former pin status to exploit and profit from new IBOs and prospects should be stopped. I know I would not have been so excited attending a function where the keynote speaker went diamond for 6 months a decade ago and was no longer qualified. Else, by upline's definition, he will teach me to go diamond and fall apart? I believe there are fewer North American diamonds now than twenty to twenty five years ago. Some diamonds resigned and some outright quit. So much for residual/passive income. Obviously if these things existed, then nobody would quit or walk away from residual income.

BTW, an article on an Amway Corporate website says this about passive income:
"Passive income is a term we do not permit distributors to use and it’s not a term the Corporation uses. In our business, there is no such thing as doing no work, and expecting money to still come in.” Link:
http://blogs.amway.com/answers/2010/11/02/unwelcome-words/#comments

Still think there's a free ride at the end of the tunnel?

Thursday, April 9, 2026

Groupthink?

 http://scamadvocates.com/164-Amway.html


Other November 27 2011

I have read all of these posts. Interesting that everyone who supports Amway cannot spell very well. Lots of typos and grammatical errors in here by those who jump up and down reciting Amway's many virtues. It is a scam and a groupthink phenomenon of staggering proportions. From a psychological perspective, Amway does its best to separate people from those who would challenge its legitimacy and operations. This is not unlike how Hitler or any other leader would silence opponents or dissidents by having them "removed" from the equation. Same thing goes here, Amway teaches people to ignore and remove obstacles and people who challenge the system, even if said challenges are completely rational and offered by people with the IBO's best interest in mind. It hits IBO's in soft spots for family, friends, and freedom (the 3 F's), and it entices them to focus on emotional reasoning rather than very cognitive-based, rational dissection of information.

Amway IBO's are taught emotionalism, not rationalism. From a business perspective, it is a farce. IBO's are no entrepreneurs, as they wear the collars of their uplines. Over and over, I have been told to do as my uplines say. What if my upline is a total moron and I have a law degree and an MBA?? I'm supposed to follow these uplines?? According to the system, yes, the uplines' words are paramount. So no, IBO's are not entrepreneurs and do not gain any real experience. IBO is a fancy name for distributor, pure and simple.

I had the opportunity to meet a number of "diamonds" and "emeralds" recently, all of whom had either left the business to get real jobs or were still struggling bringing in about $30,000 per year. Many of them are posting massive losses, and by the way, the IRS does not consider pro-suming OR tickets to a convention (to hear Yager scream at you) to be business expenses. Good luck trying to recover those losses. It is a pyramid scheme simply because mathematically and considering the law of averages, a downline cannot really earn more than his upline. It just doesn't happen - it's a nice idea, but it doesn't happen. I worked through multiple scenarios with a friend, trying to see how I could out-earn my upline, and we found several variables that would keep that from happening.

Finally, on a personal level, this Amway monkey business cost me a great friendship, an IBO who decided that taking a chance on some crazy dream was more important than those who loved him most. I think he will continue prospecting and pushing "the plan" until there isn't anyone left. If you know someone in Amway or who is thinking seriously about it, you need to realize that they will soon be lost. Amway people are very much like crack users (very similar psychopathology, actually), and they will choose Amway over you, their family, their friends, and anything that gets in the way.

Wednesday, April 8, 2026

What Matters?

 Check out this blog, written by a WWDB IBO named Shaun. Shaun seems like a nice guy and all, but I think his way of thinking may have been negatively affected by upline teaching. He is saying the Superbowl isn't that important and that he will be spending time with family. And I agree! In the big picture of things, the Superbowl is just a game. Sure, one of the biggest events of the year, but when it's said and done, it still is just a game. I mean if you had to choose between an important family matter and a game, there's not much choice.


See "Shaun's" post: http://expeditionoftruths.com/2011/02/06/super-bowl-what/

An excerpt: Sports are there for our enjoyment and there is nothing wrong with that, but when it comes between spending quality time with my wife or soon to be kid, that’s where I’ll draw a line. I think if people cared more about their family life instead of the damn football maybe there would be less divorce, maybe there would be less fighting, maybe less family pain? Who knows, I don’t have the answers but I can tell you it would be a start that’s for sure

The interesting aspect of this blog post you see, is that Shaun's upline leaders were the same ones I had as an IBO. We were told things like never miss a function, unless it was for a funeral - your funeral. Or we should attend ALL meetings and functions. All means all, what don't you understand about that? Some folks ended up missing or cancelling important family events to be able to attend Amway functions. IBOs skip church and important church events for Amway meetings.

I wonder what will happen if Shaun's anniversary falls on the same weekend as a major function? What about a child's birthday? Or your kid's hockey games? I have a strange feeling that it's perfectly okay to reschedule or miss something like that if it's for an Amway function or meeting. I wonder what Shaun will tell his upline or downline when they have family events conflicting with an Amway/WWDB function? If you truly value your family as he is saying, then you would miss the Amway WWDB function if there is a conflict with family matters. Not reschedule them. I have heard many IBOs justify missing church or cancelling or rescheduling family outings because of business meetings. Where's the vertical alignment then?

So what really matters? Your family or that next Amway/WWDB function?

Tuesday, April 7, 2026

Marriage Testimonial?

 http://www.unhappyfranchisee.com/will-amway-make-you-annoying/comment-page-12/#comment-92192


■DoAsISay on January 8th, 2012 9:31 pm
I finally decided to search the web after being out of Amway now since February 2011. I was hesitant to do so because I had been told not to so many times by my uplines that there is negative on the internet even about Mother Teresa. That was the “line” that they used to trick me into not doing my research. I am a college graduate with a bachelors degree in accounting and I was taught to always research a company to learn more about them if you are going to be involved with them. Anyways, I am glad that I did because I now realize that I am not the only one who disagrees with Amway and their approaches to “the business”.

A little more background about my situation which I’m sure is not unique to many others who have been in Amway. My girlfriend and I were introduced to this business by a friend of my girlfriend and her husband. From the presentation that was shown to me I thought that it sounded VERY easy to do. I was told that I only needed 3 friends out of my 200 contacts in my phone to want to save money and make money at the same time. That was the first lie that I later found out. First of all, we didnt save any money. We threw away over $7000 and saw under $300 return. How exactly am I saving money? Secondly, IF, IF you get (trick) 3 friends to signed up, you have alot more work to do than that. Try 50 people and by the time u get 50 people involved, 48 of those will have quit once they finally realize that you took advantage of them and weren’t straight forward with them.

So Time went on and I hung around and observed the behaviors of people in Amway and how they talked. I said to myself, I want to be nothing like these people. They all sounded the same to me and it was just a little weird. Finally I realize that they have all been brainwashed how to think, how to spend their money, who they spend their time with, and how they spend their time. Amway with the help of the “EDUCATION” has completely taken control of the lives of many, many naive, weak minded, gullible, ignorant, or too trusting (you fill in the blank) individuals who worship their upline like they are God. Sure I thought it was cool that I knew a millionaire and got to hang out at his house and all, but Im not going to empty my bank account for anyone! How about this line…”You don’t make money FROM your friends when they get involved, Your making money WITH your friends”. WHAT?!? Last time I checked anyone you sponsor in the business, you collect their business volume from the stuff they buy and get a kickback from those purchases. I believe that’s called making money FROM your friends. They have another sneaky tactic that they use to conceal the truth. “You’re not making money from your friends, Amway is paying you for driving volume to their website. Ok, Yeah that’s still making money from your friends. Im not an idiot and your blender of words and phrases don’t have any effect on me.

Back to November 2010, I got married to my girlfriend I was in the business with and shortly after she became an Ambot as I’ve heard people refer to it. In February 2011, i had enough of it and decided to cut my loses and get out. My wife didn’t share the same thoughts and feelings though because she had been soaking in every last drop of the expensive “Education” we were receiving. Up until the point of me getting out of the business since I had known her, we NEVER had an argument. We were inseparable and much in love. That all changed as time progressed. We started disagreeing and this horrible person came out of her as I never seen before. She physically hit me on 3 occasions and we would fight, mostly her, as I like to be calm and collective. I rather reason things out by gathering the facts and explaining my perspective. Her reasoning went out the door with her mind because everything out of her mouth was something about the business.

I spent many nights home alone waiting for her to get back from those stupid waste of time meetings. Eventually in October I had enough. We got in another fight and she asked me to leave, so I did! Now supposedly when a woman says leave, that means dont leave in translation, but I took it at face value and left. We are currently separated and in the process of filing for a dissolution. I never thought Amway could destroy a marriage like that, but I’ve read so many sad stories where has done just that. Like I said, I’m sure my story isn’t a unique one, but I just wanted to share in hopes that I can TRULY HELP people steer clear of this plague. Not only will it empty your bank account, waste time you could be living your life and enjoying the company of family and true friends, it will destroy your relationships with the ones you love. These people that were in our business call themselves Christians, yet they can easily let a marriage be destroyed and not even flinch. Greed and lies are all I see in these people!

I would like to sit my wife down and show her some information so maybe, just maybe she will snap out of it, but I feel like she is so programmed at this point that I won’t be able to get her to read it. If anybody actually reads my entire story (I know its long) and has any advice on getting her out let me know. I got nothing to lose at this point since I’ve pretty much lost the love of my life.

Monday, April 6, 2026

Avoid The Name "Amway"?

 I often find it comical that to this day, I still see people who like to hide the Amway name when recruiting others. I believe this tactic has been a major factor in why Amway has a bad reputation in North America. When I was recruited, I was lied to as well. I was invited to a "beer bust" only to find out it was an Amway meeting. I went home that night thinking WTH was that? They lie to us and then expect us to join the business. And to this day, I believe this practice continues. They might use another name such as "Liberty Marketing" or "Worldwide Group" to mask the opportunity they are pitching. My question is why?

Over the years, IBOs have tried all kinds of ways to disguise the Amway opportunity. In the past, it was network marketing, e-commerce, online shopping mall and the corporation even changed Amway in North America to "Quixtar". Sadly, the name change to quixtar did not work, probably because the same tactics were used when recruiting new IBOs into Quixtar. Amway eventually changed the name back to Amway. I believe this bad reputation in North America is why Amway, in years past, enjoyed the most business growth overseas where people either do not know the Amway name, and likely because there haven't been enough former Amway/AMO victims to soil the name in other countries. As markets mature and people get to know about Amway, we see what is happening now. Amway revenues have plummeted from 11.8 billion in 2013 to 8.8 billion (global) in 2016. That's a serious decline!

So IBOs, how can you expect someone to trust you and do business with you if you are deceitful or outright lie about the Amway opportunity? Are you ashamed of the Amway name? If you are ashamed or scared to drop the "A bomb" on people, how will you ever be able to show any plans, let alone sponsoring anyone into the business? My former sponsor used to tell our group that the biggest challenge is overcoming the name Amway. To be fair, Amway the corporation is not the reason for the bad reputation. It is the unethical and bad behavior of IBOs that lead to a bad reputation but on the other hand, it's not the like Amway police have been cracking down and visibly taking action against the violators, so Amway is also guilty to some degree.

Conversely, people who come right out and talk about Amway are unlikely to net any decent results because of the past reputation. It's an almost no-win situation for IBOs and prospects. For these reasons, I believe it to be nearly impossible to build and maintain a group, especially if your goal is to reach diamond. It seems as if more diamonds have left Amway in recent years than there have been new diamonds. I believe this to be spot on for WWDB, my former LOS. So IBOs, are you ashamed of Amway? If not, why are there still so many IBOs using trickery and deception in recruiting prospects?

If you avoid using the Amway name, what are you ashamed of?



Sunday, April 5, 2026

Integrity? Really?

 I've used to follow the blog of a WWDB IBO named "Shaun". He used to run the blog called "Expeditions Of Truth" http://expeditionoftruths.com/ ***Update*** It appears Shaun is no longer in the Amway business. His blog is gone. He doesn't respond to messages and his twitter account no longer mentions "Amway". He is another former fired up IBO who saw some limited success only to quit and fail.


He seems to think that not only is he in business with people full of integrity, but he also thinks that he is going to retire in November 2011. This is now August 2015. While I think doing business with people of integrity is a good thing, I also know of many successful people in business who are ruthless. So, are Amway people full of integrity or are they just as ruthless as other businesspeople? Does it matter? In my opinion, it doesn't matter except for the fact that WWDB people seem to think that they have integrity filled leaders.

Well, lets look at some of these leaders. Back in the 1990's, the current batch of WWDB leaders swore that nobody made a profit on tools. Nobody knew the truth at the time. We now know that this was a lie. Is this integrity? We know that Greg Duncan was in chapter 7 bankruptcy proceedings. Not paying for your obligations is integrity? We know that Greg Duncan and David Shores had homes foreclosed (Public information). Is that a move filled with integrity? With the tons of money Duncan and Shores make, couldn't they have made an effort to pay off their debts? Where's that integrity that they themselves have probably taught?

If you look at a blog linked to this one "Rocket's Rants", there's a YouTube video of "crown" Brad Duncan telling rank and file IBOs that they can make "hundreds of thousands of dollars" a month. First of all, I wonder if Brad Duncan has achieved this himself, let alone any others? Even if someone had achieved it, it would be illegal or unethical to portray that kind of success as achievable to a prospect. So was Brad acting illegally or unethically? Is that integrity?

Brad Wolgamott used to talk about how WWDB had a low divorce rate. Is it full on integrity for WWDB leaders to separate or divorce when they talk about integrity and how Amway and WWDB saves marriages? What about Dean Kosage? Another divorcee? Are they full of integrity? What say you Shaun Guthrie of WWDB? What about Howie Danzik whose website doesn't mention that he was once married to Susan? Is it integrity to say you built the business as a single when Howie previously built the business with his former wife?

Amway's owner Rich DeVos acknowledged that the "tools" were likely a pyramid scam and Amway did nothing after sales dropped following some attempts to clean it up. Is that an integrity move? I don't know but
it sure seems as if WWDB and Amway have issues where integrity is concerned. What if someone is a complete asshat and decides to join Amway? Does that person suddenly have integrity?

Now there's some food for thought.

Thursday, April 2, 2026

IBO Doesn't Understand Taxes?

 I came across this blog and while I've seen similar posts by Amway business owners, this one was interesting because of the detail and the passion the blog author has. In a nutshell, he lost money in Amway but calls it success because after he received his tax refund, he's now claiming to have a net profit. It's amazing what these Amway/WWDB leaders can get people to believe.


https://transparencyofadreamer.wordp...sing-in-amway/

Below are excerpts. The blog owner claims to have made a net gain due to a tax refund. He doesn't explain how he arrived at that refund but apparently his losses in Amway lowered his tax liability for whatever income tax was already withheld from either his paycheck (job) or from paying estimated taxes in advance for a business or some other venture. It's quite scary and illustrates how some people can hang on in Amway for so long even when suffering losses. The IBO's are programmed to "think" they actually made money!

Based on what they have taught me, even though I barely had any increase in my overall organization (ie: I was pathetically lazy, didn’t put any work in and barely increased the size of organization – #sadface) I STILL DID NOT LOSE MONEY!

2013 total Cost Run Down:
Communikate: $443.40
Digital Delivery: $300.00
Premier Membership: $599.40
Major Functions: $595.00
Major Function Hotels: $750.00
Business Support Materials: $240.00
Total Business Cost: $2927.80

Lets bring it all together here, folks.

Total Amway Payout in 2013: $2112.36
Total Cost To Run Business: -$2927.80
= $-815.44

Just like I said last year – “Oh No! I’ve been scammed! I’ve lost money! My upline lied to me! I didn’t put in any work to sponsor anyone this last year and its everyone’s fault but mine! The business doesn’t work! What a total scam!!!”

Hold on now Mr. Negative – Due to running my own business in a country that incentivises business owners to run their own business I received tax benefits that entitled me to a refund for the 2013 year in the amount of $2409.76. Lets do this again, shall we?

Total Amway Payout in 2013: $2112.36
Total Cost To Run Business: -$2927.80
Total Tax Refund For 2013: $2409.76
= $1594.32

So, as I wrap up I hope I made my point very clear – you will not lose money running your own Amway Business powered by World Wide Dreambuilders…. IF you are diligent with your finances, if you don’t blow your budget your coach sets with you. You WILL lose money running your own Amway Business powered by ANY training system IF you don’t have a budget, if you don’t ask for help to set a budget, if you ignore your budget etc.

If your potential sponsor is affiliated with WWDB and is doing what they are taught, you should be educated on some of the numbers I shared above in regards to cost for access to your training and mentorship system.

Tuesday, March 31, 2026

Failure By Design?

 One of the things my Amway upline always pushed on us was the tools system. While the tools are said to be optional, they are not promoted that way. They were promoted as vital, necessary, almost as if you were insane to try and build an Amway business without tools. Basically, the tools were a defacto requirement. My upline always claimed that nobody ever "made it" without tools. Some Amway defenders insist that the tools work, and that IBOs who were on the system proved it with higher levels of success and product volume. But the tools work for maybe a fraction of 1% of IBOs who try them. The vast majority of people who use tools make nothing or lose money. Similar to a lottery.

IBOs participating in the system (voicemail, book of the month, standing orders, functions, etc) do more PV. I believe this is true, but it is true, only because once the upline can convince you to participate in the system, then that same IBO is also convinced that they should or must do 100 PV as part of the deal. People who aren't convinced that the system is vital, subsequently do not purchase or sell as much PV because they have not been convinced that moving PV will make them successful or wealthy.

Critics and Amway supporters have debated this issue for years, but clearly, the evidence supports my position. Why? Because if there was a true demand for Amway products because of their quality and/or value, then there wouldn't be such a steep drop off in movement of volume when an IBO becomes a former IBO. Many, probably most former IBOs never buy a single Amway product once they leave the business. If the products had true quality and value as Amway supporters claim, why don't people continue to purchase 100 PV per month when they quit? Because they never wanted or needed all of that product in the first place? If former Amway IBOs continued to but products, Amway sales would continue to increase. Amway's sales and revenues dropped more than 25% from 2014 to now (2018).

If someone is convinced that Amway will be their financial savior and that by using tools and moving 100 PV will result in long term financial security and residual income as claimed by upline, then that is what they will do in hopes of achieving the end goal. When that goal or dream doesn't materialize, the former IBOs realize that the tools and products no longer have the value they once thought they had. How many former IBOs will buy standing order or attend functions? If these materials really made you nicer, or saved marriages, why don't any former IBOs keep buying them? Why do some Amway IBOs resort to selling them for pennies on the dollar on Ebay or Craigslist? What happened to the great return policy?

Bottom line is that the tools ineffective.  Is seems as if some IBOs success in spite of, not because of the tools.  They only work for the uplines who directly profit from the sale of tools, plus the artificial demand in product sales created by those IBOs who are convinced that Amway will make them rich. Once the reality sets in that Amway will not make them rich, and that the tools are simply draining their resources, then the demand or tools and Amway products disappears almost instantly. There is no unbiased evidence that I know of to suggest that these tools work, and basically, the miserable number of new diamonds emerging in the US seems to confirm this fact.

Monday, March 30, 2026

Ineffective Tools?

 One of the things my Amway upline always pushed on us was the tools system. While the tools are said to be optional, they are not promoted that way. They were promoted as vital, necessary, almost as if you were insane to try and build an Amway business without tools. Basically the tools were a defacto requirement. My upline always claimed that nobody ever "made it" without tools. Some Amway defenders insist that the tools work, and that IBOs who were on the system proved it with higher levels of success and product volume. But the tools work for maybe a fraction of 1% of IBOs who try them. The vast majority of people who use tools make nothing or lose money. Similar to a lottery.

IBOs participating in the system (voicemail, book of the month, standing orders, functions, etc) do more PV. I believe this is true, but it is true, only because once the upline can convince you to participate in the system, then that same IBO is also convinced that they should or must do 100 PV as part of the deal. People who aren't convinced that the system is vital, subsequently do not purchase or sell as much PV because they have not been convinced that moving PV will make them successful or wealthy.

Critics and Amway supporters have debated this issue for years, but clearly, the evidence supports my position. Why? Because if there was a true demand for Amway products because of their quality and/or value, then there wouldn't be such a steep drop off in movement of volume when an IBO becomes a former IBO. Many, probably most former IBOs never buy a single Amway product once they leave the business. If the products had true quality and value as Amway supporters claim, why don't people continue to purchase 100 PV per month when they quit? Because they never wanted or needed all of that product in the first place? If former Amway IBOs continued to but products, Amway sales would continue to increase. Amway's sales and revenues dropped more than 25% from 2014 to now (2018).

If someone is convinced that Amway will be their financial savior and that by using tools and moving 100 PV will result in long term financial security and residual income as claimed by upline, then that is what they will do in hopes of achieving the end goal. When that goal or dream doesn't materialize, the former IBOs realize that the tools and products no longer have the value they once thought they had. How many former IBOs will buy standing order or attend functions? If these materials really made you nicer, or saved marriages, why don't any former IBOs keep buying them? Why do they resort to selling them for pennies on the dollar on Ebay or Craigslist? What happened to the great return policy?

Bottom line is that the tools don't work. They only work for the uplines who directly profit from the sale of tools, plus the artificial demand in product sales created by those IBOs who are convinced that Amway wil make them rich. Once the reality sets in that Amway will not make them rich, and that the tools are simply draining their resources, then the demand or tools and Amway products disappears almost instantly. There is no unbiased evidence that I know of to suggest that these tools work, and basically, the miserable amount of new diamonds emerging in the US seems to confirm this fact.

Sunday, March 29, 2026

An Amway Comment?

 http://forums.randi.org/showthread.php?t=192279&page=8


It's refreshing to see so many good people on this forum telling the truth about Amway. It looks like the pro-Amway shills here and on other sites are becoming increasingly outnumbered and desperate. I've read through this entire thread and think it is hilarious how many times the shill has to move the goalposts or play word games to make Amway look like an amazing business opportunity.

I was originally introduced to Amway many years ago in my late teens by an uncle of mine. I attended a few of their seminars and was impressed at first. But the whole thing started to seem ridiculous and unrealistic and so I didn't get involved any further. Also, I'm not that materialistic, so Amway's message doesn't appeal to me. I wish my uncle had been more skeptical.

My uncle was very devoted to Amway for a few years. He bought all their products (especially the tapes and books), tried to get others to buy them, and also tried to recruit all his family and friends into his new religion. He eventually lost money and friends and alienated himself from much of his family.

Already heavily in debt, he eventually fell for another, even bigger get-rich-quick scam shortly after quitting Amway (to Amway's credit, they don't threaten to kill anyone for leaving Amway). This one robbed him of his entire life savings. The scammers got away with it because they knew how to play him right (he met one of them through Amway). His wife divorced him soon after.

As if this wasn't enough, after making a modest financial recovery with his business over the course of several years, he loses it all to yet another scam. He had to borrow heavily from the few friends he had left since no bank would ever give him a loan, and almost no one in the family has anything to do with him anymore. I haven't seen him for 15 years.

One thing I wonder about my uncle is if all those seminars and inspirational tapes and books softened him up to fall for all those other scams he fell for after quitting Amway (he didn't have a reputation for being gullible before joining Amway, though he was never that bright to begin with). If I remember correctly, he tended to blame himself for failing at Amway and may have never understood that it was a big scam or at least not a good business opportunity.

I still remember those crazy seminars and how they told everyone that joining the Amway cult will likely lead to yachts, exotic vacations surrounded by hot bikini babes, and shiny expensive cars, among other symbols of wealth. Everyone is told at the seminars and in the "tools" that they have all this unfulfilled potential, but to realize this potential we must avoid those small-minded "dream killers"(skeptical family members and friends).

The story about my stupid uncle is true. There are many other people out there just like him who have fallen for Amway and others MLMs. The few people I've met who claimed they were very successful at Amway usually seemed sleazy or I would find out years later they were up to their eyeballs in debt.

The person who said before that the people who regularly attend these seminars are mostly fools and misfits was spot on.

Saturday, March 28, 2026

Making Millions?

 I was sponsored into Amway by a good friend back in the 1990's. My friend had gone "direct" at the time so he recruited me by saying that going direct was "easy" and that he could easily show me how to do it. I had been recruited by an Amway IBO before and it was not a good experience where I was lied to in order to get me to "see the plan". I was in college and a friend had invited me to a "beer bust". I attended the meeting wearing a T-shirt and jeans only to arrive to see people wearing suits and ties and I was thinking WTH? My friend who invited me assured me that we would down some beer after the meeting. I was mad even though I stayed for the meeting.

I didn't join and my friend eventually told me that he may not be able to hang out with me in the future because he would be rich and may not have time to hang out anymore. I went home a bit mad and spoke to my friend who I came with. We talked about whether money could be made in Amway and decided that the Amway opportunity was likely saturated, so we decided not to join.

Fast forward to the 1990's and a friend of mine has gone "direct". I didn't really know exactly what that was, but I knew that the term "direct" meant you accomplished a significant level in Amway. I decided to join and see if my friend could deliver on his promise that he could show me how to go direct. I should have taken it as a red flag when I asked him about his Amway income, and he told me it was none of my business. But he smoothed that over by assuring me that we would both be "Millionaires" traveling the world together in the future.

I worked really hard and managed to sponsor 12 frontline legs in about 7-8 months and I was climbing the Amway ladder. I was considered a "mover and shaker" so I got exclusive time with the upline Diamond. I even got to attend special meetings and house "plans" with the diamond.

The ironic part of their story is that I purchased a home in about the year 2000 and I made the purchase for about $300K. My real estate agent also knows my Amway sponsor and contacted him about purchasing a home on Oahu (Hawaii). My former sponsor told the agent that he would only buy a home in cash (Amway/WWDB teaching). Fast forward to 2017 and my $300K home is worth nearly one million dollars so my home equity alone nearly makes my net worth a million dollars. When you add in my cash savings and investments, I am worth about 1.3 million. Sure, nothing to brag about and it's still not a life of luxury, but my former sponsor from Amway who is a physician is still renting a home and is nowhere close to retiring. I will be retired soon, with enough cash to live comfortably which includes frequent travel other luxuries.

While I may not be a diamond living the "diamond" lifestyle you see at functions on a slide show, I suspect that I'll be better off that some of the diamonds who live "bouts check to bonus check" trying to portray a lifestyle of "keeping up with the Joneses". Diamonds portray an excessive lifestyle of wealth but I suspect that many of them cannot afford the lifestyle they portray. There have been "factoids" that support my claims. The fact that a triple diamond in WWDB declared chapter 7 bankruptcy and another diamond had a home foreclosed (diamonds pay cash for everything?) shows that diamonds may not be as financially free as they claim.

So who's making millions in Amway? IMO, the folks selling CDs, voicemail, functions and books, if they even make "millions".  

Friday, March 27, 2026

A Level Playing Field?

 The Amway business is a level playing field. At least that's what my upline told us when I was an IBO. That everyone starts at zero. While that is somewhat true, there were other factors that existed, that most IBOs did not know about. That factor is the possibility of PV manipulation. I believe that groups that are not on direct fulfillment (Groups still calling in and picking up) are able to transfer PV around. Thus, certain groups or favored downline could be manufactured into higher pins. I believe most groups are currently on direct fulfillment, but I did confirm some years ago that some groups still are on call in and pick up.  Imagine that?

But let's examine the concept that everyone starts at zero. While this aspect may be true, certain people are simply better at selling, or better and more adept at socializing and talking to others. So, while your PV count may be zero, the skills needed to start and run a business is not a level playing field for most. I believe uplines state this to give prospects the idea that everyone has an equal chance at succeeding in Amway. I just cannot believe this to be true. Even current diamonds, while having achieved a certain level, probably could not "start at zero" again and build a diamond business.  Maybe 15 years ago or so, WWDB leaders challenged their diamonds to build another diamond business on top of what they already have.  As far as I know, not a single one of them made any serious progress towards this.  

Also when you really think about it, the "old timers" of the diamonds should actually be given less credibility than the newer ones. Do you really believe that a diamond or higher pin who built his business in the 1970's or 80's can really teach people in 2026 how to build the business in a way to address people in 2026, and the fact that the business is mostly internet based as opposed to the old days, not to mention the advance of social media, text messaging and other modern forms of communication.

It is easy to stand on stage, tell people how great you are, show off (alleged) material wealth and then tell prospects that everyone starts at zero and that anyone can build the business. I do not believe that it is true. I also strongly suspect that very few (if any) of the current diamonds would be able to "start at zero" and build a new diamond ship here in the US, where the reputation and shrinking sales would be handicaps too great to overcome for the vast majority of prospective IBOs.   So, if that project for diamonds to build another diamond business on top of their current diamond business, why aren't there hordes of double diamonds?   You already know the answer......   

Thursday, March 26, 2026

The Warrior?

  I received this comment by a fired-up Amway and WWDB IBO some years ago. I think re-posting it now will be quite humorous. It might in interesting to note that I took "Bryant" up on his offer and friended him on facebook. After a week or two, he stopped responding to my comments and questions and a few months later, he unfriended me on facebook and apparently quit Amway. When I looked him up, he was not posting Amway stuff anymore and just reverted back to his "quitter" or Broke loser" lifestyle.  I am posting it for your reading enjoyment. BTW, I was downline of the infamous WWDB Duncans as an IBO. I wonder if Greg Duncan recovered from his chapter 7 bankruptcy in 2009?  Seems WWDB and their leaders are good at simply rewriting history and their faithful downline just buy their BS blindly.  Amazing!


Bryant Xxxxxx July 31, 2015 at 4:29 AM

Dear Joe,

First, wow do you sound like a quitter; have you ever dedicated yourself to anything? Sorry that was an attack at you, I’m new to WWDB, and I enjoyed reading your quitting words and how you inspired more quitters to quit. I personally have researched WWDB before I came to the WWDB group because I seriously thought it was Amway and I’ve been approached 5x by Amway. Guess being a cage fighter gives me a great personality.

I would also like to call you out on your line ups since I know the Duncan’s beside their children could never possible be your uplines. Brad is very selective on who he mentors and it is usually the non-quitters that he mentor, the diamonds and emeralds, My upline Fenton and Susie Eng are mentored directly by Brad and Julie.

Before I was a Dream Builder, I was chasing the money; I sold drugs, damn right, just like the cartel blood that flows thru my veins. I was proud to be a drug dealer, finally I was a cool person, and then I woke up and realized ever one fronts that they have money but no one really knows how to get it. I held a regular job, sold drugs and trained every day to fight in a cage. Wow my life was in utter chaos, then my best friend asked me to meet her sponsor and mentor, Jerry Liu and Fenton Eng (emerald mentor) so with one foot out of the door and my right ass check of the chair ready to bolt, I sat down and meet them. First there was never any offer made in fact I had an application process to go thru and win my mentorship which I am so glad and happy I fought for it. I guess we all come from different paths and what im really trying to say is I would love to sit down and speak to you face to face and prove that your wrong about world wide dream builder, I haven’t paid out a single cent and I’ve so far been receiving the Kate messages for free and haven’t need to buy a single thing, yes I will because that apart of this program.

Did you expect money to fall from the sky? If you would have listened to your mentor, you would have learned one of the key parts to this entire program. Without HARDWORK you get nothing. Hard work is the key that slipped past you obviously! I have permanently been changed by the world wide group and will defend WWDB with my dying breath that’s what it means to not quit and not give in. I would love you to meet ALL of Fentons teams, Las Vegas and Atlanta and Bellingham Washington. Everyone of them would look at you and shake their heads, you were in and I don’t understand how you could leave. Unless…wait for it….. you’re a quitter. Hmm I was tired of being a loser and a quitter to now I am a worldwide dream builder for life! Plus the Family Reunion blew my mind thank God I’m willing to sacrifice for my future, unlike some cooljoe who wrote this blog.
With love because we all make mistakes,

Bryant Xxxxxx find me on facebook I dare you!

Tuesday, March 24, 2026

The Real Pitch?

 Many people have experienced some kind of pitch by an Amway IBO. My first Amway pitch was an invitation to a beer bust while I was in college. I arrived at the meeting expecting beer and pizza only to see people in suits giving a presentation. They spoke about how you could generate income by eliminating the middleman from product distribution. Creating efficiencies was a way to generate money and Amway was it. On the surface, it can seem as if everything the speaker said made sense, although real life practice doesn't bear it out.   A friend of mine who attended the meeting with me was asking if I thought Amway could work and we both decided it was a bridge too far to actually make money.  Looking back, it was a sound decision.  LOL

Sell and use consumables was the main pitch. Consumables need to be re-purchased so obviously it is a good way to run a small business. What wasn't discussed was the higher prices of the products. What many people do not see is that Amway's generous bonuses have to be built into the price of the products. For this reason, Amway cannot compete with big retailers who don't have to add salespeople bonuses into their prices.   

But if you look beyond all of this and still think Amway is a good opportunity, then the real Amway pitch comes in. People get excited about working part time, 2-5 years to earn will able and residual income which will allow someone to retire early and leave a legacy to future generations. This is the point where the Amway presenter makes the pitch about people needing training.

You need tools. After all, a carpenter can't build a house without tools, right? So many people who think Amway will make them rich, start to invest in their "tools". Sure, the Amway functions and some other materials can make you feel good or motivated, but in the end, the tools are supposed to help you generate sales and to increase your business revenue. What goes unnoticed in many cases is that the Amway tools are the reason for an IBO's net losses. The upline will justify this by telling stories about how success is right around the corner or that you should never quit and you will eventually make it.

All of this rhetoric from Upline is nice, but people who don't quit have no assurance of making it. Look at the fruit on the tree.
My former LOS, WWDB, has fewer diamonds now than when I was an IBO 20 years ago. My former sponsor is still active in Amway after 25 years and he's not even a platinum. You don't see many new diamonds except for in foreign countries. To me, this is evidence that Amway is saturated and there is little chance of future success. This is why there are mostly tired old diamonds working until they pass away. If the diamonds were so "awesome", why aren't all of their kids and close friends also in diamond club?

The answer is that the Amway pitch can sound good, but it doesn't work.  Amway's sales peaked before 2017 or so at (I believe) 11.8 billion in revenue but I do not believe they have ever surpassed that amount again.  

Monday, March 23, 2026

Can Amway Be Like Gambling?

 Let me make a disclaimer right off the top so Amway defenders don't try to discredit the post without reading it. The Amway opportunity is not a game of chance. But I will go on to explain how and why the opportunity can be compared to gambling and why the diamonds can be seen as a casino or the "house".  

In the Amway opportunity, the odds against someone going diamond are astronomical. Literally tens of millions of people have attempted to build an Amway business in North America over the years and diamond club (Held in Maui, Hawaii) for North American diamonds some years back had 160 diamond-ships represented. Certainly, some north American diamonds may have turned down a free trip to Hawaii but I'm guessing that's not a big number.   

The odds are also stacked in favor of the diamonds. Casinos are not built by winners, but by the hordes of losers. Just as a diamond business is not built by having a foundation of winners, but layers and layers of IBOs who are losing money but subscribing to the tools and functions.  The Amway opportunity is simply set up that way. Look at your common 6-4-2 plan or whatever version your group uses. The newest or biggest layer of IBOs make very little and when you factor in expenses such as functions or standing orders, the losses can be staggering.

A diamond, like a casino will attract many young dreamers who think they can conquer the world and will get rich. They use bright lights and profile former winners just as Diamonds show off fancy cars and testimonies to lure in recruits. The newness of the opportunity gets you excited, just as someone walking into a casino might feel the excitement with the sounds of the casino. All you need is some effort and little luck, right? Sadly, that excitement is all too often replaced with the harsh reality that most must lose in order for there to be a few winners, both in casinos and the Amway business.

Like casinos and diamond uplines, there is much caring for active IBOs and for players who are spending their money in casinos. But once you walk out of the casino, there is no special treatment, just as an IBO who stops building a business or stops being core quickly becomes forgotten and maybe even shunned by their once loving group.  In Amway, people who said they were lifelong friends were never heard from again once an IBO missed a few meetings. If you re-emerge, you will find the love again, just as you will get free drinks in a Las Vegas casino when you start gambling again.

And yes, there are some exceptional people who can scratch out a nice living by gambling, but they are few and far between, just as there are diamonds, but diamonds also have thousands of people who wanted diamond but could not achieve it. Those who can finally make it usually have an exceptional blend of skill and a bit of luck. Some even cheat/lie in order to gain a bigger edge, both in gambling and in Amway.

Like a gambling "system", the Amway opportunity has "systems". In either opportunity, the system doesn't work for the masses. There is an exceptional few who can make it work. Except in gambling, most people understand that the odds are stacked against them. In Amway, many new IBOs are told that anyone and everyone can succeed when it simply is not true.

Can you fulfill your dreams by gambling or with the Amway opportunity? The answer is yes, but the reality is that few will ever do so. Like casinos and Amway diamond-ships, both are built on the backs of those who lose, not on those who win.

Sunday, March 22, 2026

Ineffective Tools And Functions?

 One of the things my Amway upline always pushed on us was the tools system. While the tools are said to be optional, they are not promoted that way. They were promoted as vital, necessary, almost as if you were insane to try and build an Amway business without tools. Basically the tools were a defacto requirement. My upline always claimed that nobody ever "made it" without tools. Some Amway defenders insist that the tools work, and that IBOs who were on the system proved it with higher levels of success and product volume. But the tools work for maybe a fraction of 1% of IBOs who try them. The vast majority of people who use tools make nothing or lose money. Similar to a lottery.

IBOs participating in the system (voicemail, book of the month, standing orders, functions, etc) do more PV. I believe this is true, but it is true, only because once the upline can convince you to participate in the system, then that same IBO is also convinced that they should or must do 100 PV as part of the deal. People who aren't convinced that the system is vital, subsequently do not purchase or sell as much PV because they have not been convinced that moving PV will make them successful or wealthy.

Critics and Amway supporters have debated this issue for years, but clearly, the evidence supports my position. Why? Because if there was a true demand for Amway products because of their quality and/or value, then there wouldn't be such a steep drop off in movement of volume when an IBO becomes a former IBO. Many, probably most former IBOs never buy a single Amway product once they leave the business. If the products had true quality and value as Amway supporters claim, why don't people continue to purchase 100 PV per month when they quit? Because they never wanted or needed all of that product in the first place? If former Amway IBOs continued to but products, Amway sales would continue to increase. Amway's sales and revenues dropped more than 25% from 2014 to now (2018).

If someone is convinced that Amway will be their financial savior and that by using tools and moving 100 PV will result in long term financial security and residual income as claimed by upline, then that is what they will do in hopes of achieving the end goal. When that goal or dream doesn't materialize, the former IBOs realize that the tools and products no longer have the value they once thought they had. How many former IBOs will buy standing order or attend functions? If these materials really made you nicer, or saved marriages, why don't any former IBOs keep buying them? Why do they resort to selling them for pennies on the dollar on Ebay or Craigslist? What happened to the great return policy?

Bottom line is that the tools don't work. They only work for the uplines who directly profit from the sale of tools, plus the artificial demand in product sales created by those IBOs who are convinced that Amway wil make them rich. Once the reality sets in that Amway will not make them rich, and that the tools are simply draining their resources, then the demand or tools and Amway products disappears almost instantly. There is no unbiased evidence that I know of to suggest that these tools work, and basically, the miserable number of new diamonds emerging in the US seems to confirm this fact.

Saturday, March 21, 2026

Its Tax Time?

 A sight visitor posted this link which I found interesting and humorous. I did not post the entire link, so there is more material. Check it out.


http://riles52.blogspot.com/2011/06/selling-soap-as-hobby-amway-ibos-in-tax.html

Selling Soap as a Hobby - Amway IBO's in Tax Court
Roger S. Campbell, et ux. v. Commissioner, TC Memo 2011-42

The Amway distributorship system is well known to respondent and this Court
Friscia Construction, Inc., et al. v. Commissioner, TC Memo 2000-192

I included the Campbell case in one of my group posts. It concerned someone whose Amway activities were considered a hobby by the Tax Court denying them deductions for losses. That portion of the post was picked up by someone who calls himself Joecool and posted on his blog under the title "Do IBO's have a clue about business?". I found that there are quite a few blogs dedicated to pointing out the downside of the Amway experience including Married To An Ambot by Anna Banana :

The other attraction of Amway to some people is that it might allow them to deduct as business expenses things like cars, part of their home or entertainment that they would have spent anyway. That's probably the aspect of Amway that the IRS finds most interesting. Joecool did a post on how some IBO's think of their income tax refunds (generated by Amway losses sheltering other income) as profit.

To me the most interesting thing that I found in my search is this excerpt from the Internal Revenue Manual for examiners who are doing information requests:

.4.4.3.39 — Amway Corporation
[Last Revised: 12-10-2007]
(1) Amway Corporation has waived the hand delivery requirements of 26 USC §7603 and will accept summonses by personal service, mail, or overnight service at Amway Corporation, 7575 E. Fulton, Ada, MI 49355, Attn.: Director, Legal Division. Direct distributors who further qualify for profit sharing bonuses receive the non-cash part of that bonus through a mutual fund account administered by Amway Mutual Fund, Inc., 7575 E. Fulton, Ada, MI 49355, which requires a separate summons

Now I am subject to the AICPA Statements of Standards on Tax Practice, which among other things forbids me from giving clients advice based on what I believe the audit selection process of a taxing authority is. I wouldn't do it anyway, because I think most people who give that type of advice are guessing. Even if you happen to be one of my clients, I'm speaking to you purely as a reader here when I give you this advice:

You don't tug on Superman's cape
You don't spit into the wind
You don't pull the mask off that old Lone Ranger

And you don't take no Schedule C losses from an arrangement with a company that IRS examiners have on speed-dial.

I found 23 cases of IBO's who fought the IRS in Court. (A couple appealed, but I only counted them once)They pretty much all lost. In these type of cases there are really three ways you are denied deductions. The first is substantiation. You didn't prove it. Next is that the expenses are not really ordinary and necessary expenses of the business. When you are talking about cars and business use of the home, those two issues can get blurred together. The third is that there really isn't any business there. Taxpayers fight the IRS and win on that issue frequently even a Vietnamese couple whose "business" was playing slot machines using the principles of Feng Shui. Amway IBO's who take on the IRS on the Section 183 "hobby loss" issue almost always lose.

One of the most common themes is that IBO's seek advice generally only from their "uplines", who of course are not disinterested. They also do not seem to put any energy into trying to control their expenses. I'm going to give you a little snippet from each of the cases and comment a bit on some of them.

LOPEZ v. COMM., Cite as 94 AFTR 2d 2004-7075
Jorge N. Lopez, et ux. v. Commissioner , TC Memo 2003-142

Tax Court properly determined that engineer and wife weren't entitled to business deduction for expenses incurred in connection with their Amway products distribution activity because they didn't engage in activity for profit: although taxpayers showed proof of profit motive, such wasn't sufficient to override govt.'s evidence that included their failure to keep businesslike records, their failure to alter unprofitable methods, their non-dependence on activity income, and their use of activity to socialize with friends and family.

In their own Amway activities, which began in 1996, the Lopezes sold products at cost to both their downline distributors and their customers, which practice eliminated retail sales as a source of gross income. They chose instead to focus their efforts on developing a network of downline distributors to generate performance bonuses. Relying on Amway brochures, the Lopezes concluded that they would need to achieve and maintain a monthly point value of 4,000 for their Amway activities to be profitable. In 1998 and 1999, the Lopezes' point value did not exceed 372 points in any month.


The only advice they sought for their Amway activities was from upline distributors, and when they received unsolicited advice from their accountant, they disregarded it. During the years in question, Mr. Lopez was employed full-time as a petroleum engineer, and Mrs. Lopez was a homemaker.

The tax court ultimately was not persuaded that the Lopezes' primary motive for conducting their Amway activities was for income or profit. It found that the conduct of their Amway activity “virtually precluded any possibility of realizing a profit.” The Lopezes' lack of a business plan for recouping losses and achieving profitable levels of activity indicated the absence of a profit motive. In the face of four consecutive years of losses, the Lopezes still did not change their approach to increase the likelihood of earning a profit. The tax court further found that the Lopezes did not conduct market research to help them assess the potential profitability of their activities. It also noted that, although the Lopezes had no prior business experience, they accepted the advice of upline distributors rather than seeking advice from unbiased, independent business sources.

Since the Mr and Mrs Lopez appealed, they got to lose twice.

OGDEN v. COMM., Cite as 87 AFTR 2d 2001-1299
Michael A. Ogden, et ux. v. Commissioner, TC Memo 1999-397
Contrary to the Ogdens' contention, evidence of profit is not determinative of whether a profit motive exists. See id. at 876 (no single tax regulation factor, nor the existence of a majority of factors, is determinative of whether a profit motive exists). There is overwhelming evidence in the record that, if believed, supports a conclusion that the Ogdens maintained their Amway activity for deductions, personal pleasure and to offset wages. The tax court did not abuse its discretion in denying the motion for reconsideration.

Amway does not have a quota for sales, its products do not have to be sold above cost, and its distributors are not required to sponsor downline distributors. An Amway brochure, The Amway Business Review, states that the potential for earning income increases as the number of distributors in a sponsor's group grows and as sales increase. Distributors devote as little or as much of their time to Amway activities as they desire. The eight page Amway Business Review in large blocks on four of its pages highlights the fact that “The Average Monthly Gross Income for “Active” Distributors was $88.”

We believe Amway distributors may be biased when discussing Amway because they have a natural desire to advance the organization and/or obtain income from a downliner.


ELLIOTT v. COMMISSIONER, 90 TC 960

Deductions denied for business expenses and depreciation connected with Amway distributorship. Activities were conducted in unbusinesslike manner, taxpayers maintained full-time jobs, and little distinction was made between Amway activities and personal social activities. Also, IRS properly imposed penalties for failure to timely file and negligent or intentional disregard of rules.

A further indication of the unbusinesslike fashion in which petitioners conducted their Amway activity was the thin line dividing business activities from personal and [pg. 973]recreational activities. Petitioners offered scant evidence that their Amway activity required them to do anything other than to maintain an active social life. Although they occasionally attended seminars, most of their activity involved giving parties and taking people out to restaurants. While there is no requirement that profit-oriented work be onerous and unpleasant, the evidence presented by petitioners does not indicate activity motivated by a profit objective. On the contrary, the evidence shows that petitioners made some small modifications in their routine social life, kept cursory notes about their activities, and claimed deductions for the cost of nearly everything they owned or did. On this record, we find as a fact that petitioners' activities were motivated by a desire to avoid tax rather than a desire to generate income.

Roger S. Campbell, et ux. v. Commissioner, TC Memo 2011-42

Activities not for profit—profit objective—distributorship and direct marketing activities. Code Sec. 183 deduction limits applied to expenses pro se married real estate and construction business operators claimed in connection with Amway distributorship activity that they engaged in without requisite profit objective. Lack of profit objective was shown by facts that taxpayers commingled expenses, had no idea if they were making profit for any given year until they filed that year's return, didn't keep complete records, and otherwise didn't conduct activity in businesslike manner. It was also telling that taxpayers didn't have experience in this type of activity, didn't seek out independent advice, used activity losses to offset their real estate and construction business income, and stated that they would continue with activity regardless of whether it ever turned profit. Countervailing facts that they spent significant time on activity and increased gross receipts during years at issue weren't dispositive considering overall record

Friday, March 20, 2026

Amway Testimony?

 A blog visitor sent me this email in the past. It might be helpful to some people, so I'll post it.  There are some spelling and grammatical errors, but so be it.  


We were part of what im coming to find out as a smaller more unknown team in our region. I’ve run into many Amroids since I first joined until now, and they’ve always seemed to be part of N21 or BWW or WWDB but im not sure if our group was any of those? We were part of something called the UR Association. I believe through some unspoken issues years ago in upline, our group was adopted either to Dexter Yagers organization or from his organization. Its never been fully or properly explained to us. Anyway, my upline always had CDs from multiple organizations teaching systems, and we purchased them all. This was because we partly refused to sign up with URA and partly because we just didn’t have to money for that type of monthly fee. We weren’t on Kate either because of this. When my significant other (SO) and I first joined almost 4 years ago, we were typical for this business; broke, unemployed, and young. We went through the paces or coming out to the meetings as guests for free, attending some product expos, etc, until one day it started costing us as guests (we were still evaluating at the time) to attend the regular open meetings. Foolishly, we figured “well we might as well sign up then!”



Looking back now, all the signs were there for us to see since the start. After we got in, our uplines group slowly fell apart. I don’t believe I’ve ever seen his group grow or be on the rise since I joined. I was told of the glory days just months before of how there were over 100 people in his group attending functions, all the pin levels on his team, the recognitions they’ve received, etc. When we joined and he was on the decline, we thought nothing of it, as it was played off as normal and that “Some Will, Some Wont, So What, Some Where, Six Will, so Stop Whining, and Start Working”. We also attended a major Family Reunion shortly after officially signing up and again, the signs were always there, but we just never noticed. That function that we went to was the largest our upline Diamonds organization was we’d ever see. Our open meetings slowly began getting smaller, and we had to increase ticket costs to “pay for the room”. It went from an open meeting every 2 weeks at $5 to an open meeting once a month at $10. Over the years it started switching locations as well, from one hotel conference room to another, and now it is currently held at a Condo, in the main floors’ lobby room (I believe there is still a cost incurred)



One of the CDs that we were always so “keen” to listen to was one by a young diamond from the US, who built a good portion of his organization in Hawaii and in the western states. He’s young, funny, relatable, and therefore an obvious hit with our young group. Anyway, on his CD he mentions that the only “negative thing that can be found online about Amway is that we allegedly make all our money off books and CDs”. Im loosely paraphrasing, but basically he went on saying “…like that’s a bad thing. Think about it, what's the first thing you do when you are successful at something? Golfing, any sport, a business? Don’t you write a book, cut a CD and go on public speaking events?!” Which of course when twisted around it does seem to make sense, so we never really questioned it. We thought Wow these are totally honest about it! Theres not really much else to write about at this point, like I said earlier, a lot of your blogs were 100% correct about what still goes on. The mind games, what uplines say, what's said at opens, all of it. My SO and I reached a max of I believe 300/400 PV and 200PV respectively. SO had a slightly larger group (we were building it separately at the time) with maybe 5-6 downline at its peak, and I had maximum 2. We’ve been in it for 4 years and have seen no results. Despite having no money for monthly subscriptions to books and CDs, we were core. We tried our best to get the proper 50/150, we always used all the products and promoted it like crazy. We tried contacting all the time and showed plans whenever we could. We listened, read, attended all functions, were accountable, honest, and the only thing we didn’t have was Kate. But the results were never there. Even with the amount of downline each of us had at our maximum, we still never broke more then 300-400PV. It just wasn’t happening. Since we’ve stopped, I have purchased a new(er) car, 2010 top trim, and with a 1 year delayed gratification goal, we saved enough money for a destination vacation paid for in cash. We spared no expense while we were there and bought all sorts of gifts for our friends and ourselves. We are also planning more trips in this coming year.


There are little details here and there im sure i could mention about the really crazy BS we've been through, but perhaps another time :) we're in a phase right now of not thinking about it or dealing with it.

Thanks for reading!

"Anon"

Thursday, March 19, 2026

Business Principles Ignored?

 So many IBOs quit and fail, I think the Amway corporation might need a calculator to keep track. And of the IBOs who work and try hard, most of those IBOs also end up in failure and losing money. After years of blogging about Amway, I believe it is because the uplines and the tools they sell to help IBOs are ineffective. When I was an IBO, I don't recall many tools that contained information teaching me how to run a business or how to run an Amway business. There was no talk about tracking income and expenses. In fact, our group was advised to ignore the facts. The scary thing about this is that it is evident that some groups are still teaching this.

Many IBOs and prospects are lured into the business by displays of wealth and not because of bonafide and verified business credentials. A friend of mine sold his franchise business a few years ago and part of what he provided to the prospective buyer was the last three years of his tax returns, personal and business returns. But try asking an upline to even see a business profit loss statement or a schedule C business tax return and you are likely to be told it is none of your business. Instead, upline may show off a photocopy of a bonus check which may be an annual or a once in a lifetime bonus. Or upline may show off a sports car as evidence that they are successful. Sadly, some of these uplines might be broke, they may owe back taxes to the IRS and/or they may even be in debt but simply showing off wealth.

Some uplines have the nerve to discourage young people from furthering their education because they would rather, they channel their money into Amway and tools. Some people are told to make family sacrifices to attend more functions or to buy more standing orders. I will grant that not all uplines do this but based on my experience, I would say more uplines do this than not. They will apply subtle pressure on new IBOs and the newbies probably don't know much about Amway or business, so they basically have to choice but to trust a diamond who has allegedly achieved the pinnacle of success in Amway. Then uplines will often betray their disciples by saying that failure is the personal responsibility of the IBO. That advice needs to be discerned by the new IBO and bad advice should be discarded, as if a new IBO would know what good or bad advice is.

I also see experienced IBOs who don't seem to know how taxes work. I see IBOs who were given the impression that Amway is easy and that they will work once and enjoy the fruits of their labor forever. Oddly, I don't know of a single IBO who did the work once and sat back collecting residual income forever. I find it odd that even tenured crown ambassadors continue to keep busy work schedules. I suppose they could just enjoy this lifestyle but still I find it odd that nobody I know of could specifically name an IBO who achieved diamond and higher and sat back collecting income while enjoying the beaches of the world.

Seems that IBO turnover and failure is more common than not in the AMO world. It also appears that incoming IBOs are like fuel to a fire. Without continuous recruitment and replacement of IBOs who quit, the organization would eventually fall apart along with the bonuses that the higher ups enjoy. It is my informed opinion that many IBOs fail because they aren't taught sound business principles. Despite the constant flow of cds, voice messages and functions and meetings, it doesn't seem as if any practical information is passed from upline to downline. Only messages of never quitting and continuing to dedicate themselves to the system. The result is inevitable and the expected result is failure.

Wednesday, March 18, 2026

Legitimacy?

 I've debated with some IBOs about retail sales to customers in the past. While many Amway IBOs claim to have real customers and to teach retail, the reality seems to paint a different picture. Even an Amway corporate blogger at one time wrote a piece stating that sales to non IBOs were 3.4% of Amway (Quixtar) sales some years back.  I don't even believe that the Amway run blog/forum is even around right now.  Apologists will say that many IBOs are actually customers who only buy stuff and do not build the business. While there might be some IBO customers, I highly doubt that the majority of IBOs are paying renewal fees just to buy soap and overpriced vitamins.

I know some groups have their schtick down. They will say they "teach" their IBOs to have sales to about 20 customers which gives them a monthly income and allows them to qualify for a PV bonus. It certainly sounds great, but I would bet that IBOs with 20 actual regular customers are about as common as a founder's diamond. In many groups, the IBOs are taught to "buy from themselves" primarily. Thus, the income generated for the diamonds simply comes out of the pockets of their downline IBOs. Sadly, "serious" IBOs often wind up paying their upline (via tool sales) to learn that this sham is a good idea.

I can prove right here that IBOs are not focused on selling products. The focus is on selling the opportunity. How can I prove it? Very simple. Every single time I have seen or heard about the Amway business, there was talk about the economy, inflation, etc. The speaker talks about his easy lifestyle, and how he made it big by capitalizing on an opportunity, the Amway opportunity. Then the 6-4-2 plan or some similar variation is shown to the audience. It is shown as "simple", "reasonable" and "doable". The plan is about making money, typically six figures at the diamond level and a decent income at the platinum level. There is little mention about having to sell products, and little or no mention about the actual products that Amway carries. The hype in the meetings is to sell the opportunity. Sure, after the plan is over, a prospect might be given some samples and such, but the emphasis is still on the business opportunity. The products are usually a side note in the presentation.

While IBOs might talk a good game about selling products, the reality is that many active IBOs have very few actual customers. It is my informed opinion that even the few real customers are often sympathetic friends and family of the IBO, rather than people who are genuinely seeking Amway goods and services. I wonder if anyone in Amway has ever "shown the plan" by starting out with product presentations and samples? When you really think about it, unless the business has real customers, all you are doing is exploiting those you sponsor for their personal consumption, which might benefit your business a bit, but won't benefit your downline unless they can dupe others into joining them.

So, take a real look at your business. Are you actually selling goods to outside customers or are you engaged in a personal consumption game? My understanding is that an IBO does not qualify for a bonus without sales to actual customers. Are you legit or not?

Tuesday, March 17, 2026

You Need Amway To Fight The Four "I's"?

  One of the Amway pitches used by upline was the four Is.   The upline would give a recruitment speech about how the four Is (I) would suck the life out of you.  Now you might be wondering what the heck I’m talking about?   Well, the four Is are insurance, interest, income tax and inflation.  Each of these factors basically made your job futile as you would never be able to overcome these issues because of the limitations of a job.  Or at least that's what Amway leaders want you to believe.

Most everyone has various types of insurance, typically car, home (or renter's insurance) and possibly life insurance where you pay for something you hope you will never need to use.  This expense is depicted as a necessary evil that helps make people broke.  Next you have interest.  As many or most people are in debt, you wind up paying interest.   You pay interest on any debts you have but receive very little of it for your money in the bank.  Uplines often claim diamonds pay cash for everything, loans are stupid because you need to pay interest, and Amway will make you debt free and living a cash only lifestyle.  Total BS.

Then you have income tax.  The government makes sure they take a piece of your earnings to provide public services and taxes seemingly only go up but never down.  You can’t escape paying taxes.  It’s the only sure thing in life besides death.  Lastly there’s inflation.  Luckily with interest rates, they seem to be slowly coming down and inflation is also starting to get under control, but the common denominator is that all of the four Is take pieces of your income.

What gets weird from here is how upline will toss you a pitch to justify how someway somehow, Amway levels the playing field and by doing Amway you can overcome the four Is.  I find it odd how so many IBOs miss the fact that they are cash negative directly attributable to Amway and the related Amway tool and function sales.  But somehow this important point gets missed by so many IBOs sitting in the audience as if it goes right over their head, or upline downplays it as a nothing burger.

While the uplines may give a slippery way of pitching Amway, anyone with common sense and the ability to do some basic general math should be able to see right thru the charade.  How can a cash negative proposition help you with the four Is?  The answer is it can’t, but you need to be able to discern the forest from the trees to see through upline deception.   Also, when you sit and think about it, how does an Amway business help you to deal with these issues?    It only makes things worse if you have more negative cash flow.  This is why I've stated that doing nothing is likely better than Amway.  LOL

Sunday, March 15, 2026

Most Do Nothing?

 I saw some recent discussion and some people were debating the average income of Amway IBOs and how $202 a month (average IBO income) as reported by Amway is a lot considering most IBOs do little or nothing. Well, that $202 a month average income survey many years old. Somewhat laughable when Amway defenders like to hang their hats on the possibility that Amway critics claims are outdated. Maybe Amway defenders should complain that Amway's own information is old and outdated. I wonder what updated numbers would reveal.  An even smaller average income?   

Also, what many people are not aware of is that the average income figure as published by Amway, excluded IBOs who did nothing. It only counted "active" IBOs, although Amway's definition of active can leave you scratching your head. Amway describes active as someone who attended a meeting or attempted to sell products. However, we know that unless you actually sell something, you won't make anything and certainly attending a meeting takes money away from you and is not a way to earn money in Amway. Let me also add that Amway diamonds are also a part of the average income, so the "average" is very likely inflated by the six-figure income of the diamonds.

To me, the biggest question is why do so many IBOs get interested enough to sign up and then do nothing? It is my informed opinion that there are several reasons why this happens. I believe that some IBOs are such pests, that their prospects sign up just to get their IBO sponsor to leave them alone. While it may not be common, I believe it happens. Also, I believe some IBOs go into shock when they see the prices of some products. This will cause newbies to realize that the business is nearly impossible before they even get started. Or, a new IBO will go and talk to family and friends about Amway and will get shot down because in North America, just about everyone seemingly had, or knows someone who's had a bad experience in Amway. Sadly, the experience may not be a result of Amway the corporation, but of unethical IBOs who may lie, cheat or trick people into attending meetings. Some IBOs actually get started but soon realize that that Amway opportunity along with the systems such as N21, WWDB or BWW, simply becomes a money pit with the tools and system expenses exceed the monthly Amway income. A few IBOs will bite hard and stay dedicated for a few years or more. Many of these IBOs end up reporting losses that may exceed tens of thousands of dollars.

Sadly, many IBOs and prospects are recruited by family and friends. Thus, even if they quit or have a very bad experience, they just quit and disappear. Folks generally will not file complaints with Amway or the Better Business Bureau (BBB). So IBOs, even if you did little or nothing in Amway, if you got ripped off or treated unethically, you may want to consider filing a formal complaint with Amway or with the BBB. So why do so many IBOs do little or nothing? I believe the answer is crystal clear. Most IBOs do little or nothing because it's not worth the effort for most as very few IBOs will ever attain any kind of significant income. In fact, doing nothing is likely to get you a more favorable result than someone who attends the functions or who subscribes to standing order because doing nothing is cheaper than being an IBO and paying for tools and functions.

Saturday, March 14, 2026

Why Joecool Blogs?

 Over the years, I've had comments left here, some deleted and some published, with IBOs and/or Amway supporters calling me names and accusing me of "bashing" Amway. I believe that these folks are misguided. If you carefully read my blog posts, many are not about Amway the corporation, but are aimed at the abusive practices of certain AMOs, or the groups that sell their system of tapes, cds, books, KATE, and functions. I believe that Amway the corporation is somewhat culpable as they did not reign in the abusers, but still, it is certain LOSs who teach bad business practices and give IBOs bad advice, which incidentally, costs the IBOs money.

Joecool was once upon a time, an Amway IBO, and officially quit Amway sometime in 1998. The name quixtar was already floating around. I quit, got on with my life and basically forgot about Amway. But more and more, I discovered that my upline leaders had been liars and had seriously misrepresented the business. I am from the era where upline leaders told us that nobody made a cent from the tools, which is now known as a lie. They told us that diamonds pay cash for nearly everything, which includes homes. We know that is a lie. Based on what I heard about my sponsor, I believe it is still taught as my sponsor, who is a physician, is still renting a small home in a rural area on Oahu. I started to participate on the now defunct Quixtar blog to learn more about the tool scam, and I started blogging to be able to help others learn about what I had discovered. My blog used to get thousands of visitors each day, although that is no longer the case. I have helped many people over the years who benefited by the experiences and information that I have shared. I do not receive any financial compensation for blogging.

For those who call Joecool a loser, let me talk about some things I have accomplished in life sine I quit Amway. I received several promotions at work, and recently started a new job where I was offered a pretty nice salary.  I am now retired and I'm only in my 50's as of this writing.   I own my home (I did not pay in cash, LOL). I bowled a 300 game, made a hole in one, and ran several marathons. I'm just an average middle-class citizen in Hawaii. I started Joecool's blog in 2006 or so. My old blog has been deleted as the host did not maintain the site well and I eventually got hacked and sabotaged. I started this current site on blogger in late 2009.

I am not here to "steal" anyone's dream. I am not here to "bash" Amway. But Amway, the business opportunity is one where most people do not make money to begin with. Add in the expenses for tapes, cds, voicemail and functions and you have almost a 100% chance of failure. Yet some upline leaders will promote Amway as a easy shortcut to retirement with a surefire chance of success if you dedicate to the system. But the system does not work. There is no bonafide evidence that the system works. This is what Joecool's blog is about - primarily the systems and its problems.  And to expose the many lies uplines use to bait and hook their faithful downline into buying tools and functions.


Thursday, March 12, 2026

Integrity?

 I used to follow the blog of a WWDB IBO named "Shaun". He runs the blog called "Expeditions Of Truth" http://expeditionoftruths.com/..  The blog is not running as Shaun has now quit Amway (imagine that?  He swore he would be a double eagle ruby making will over 100k.  What could possibly go wrong?)  Now to be fair, Shaun was likely a hard working guy trying to do what was best for his family.  But he got duped into selling out for Amway and probably saw the light and quit.

He seemed to think that not only is he in business with people full of integrity, he also thought that he was going to retire in November 2011. Is this now March 2026?  While I think doing business with people of integrity is a good thing, I also know of many successful people in business who are ruthless.  Sometimes in business, you have to be that way to survive and thrive.  So are Amway and in particular, WWDB people full of integrity or are they just as ruthless as other business people? Does it matter? In my opinion, it doesn't matter except for the fact that WWDB people seem to think that they have integrity filled leaders.

Well, let's look at some of these leaders. Back in the 1990's before the easy access of information on the internet, the current batch of WWDB leaders swore that nobody made a profit on tools. Nobody knew the truth at the time. We now know that this was a lie. Is this integrity? We know that a triple diamond in WWDB  was in chapter 7 bankruptcy proceedings. Not paying for your obligations is integrity? We know that the same triple diamond and another lesser diamond had homes foreclosed (Public information). Is that a move filled with integrity? With the tons of money that diamonds  make, couldn't they have made an effort to pay off their debts?
If you look at a blog linked to this one "Rocket's Rants", there's a YouTube video of a "crown" telling rank and file IBOs that they can make "hundreds of thousands of dollars" a month. First of all, I wonder if this crown has achieved this himself, let alone any others? Even if someone had achieved it, it would be illegal or unethical to portray that kind of success as achievable to a a prospect.  

A prominent double diamond used to talk about how WWDB had a low divorce rate. Is it full on integrity for WWDB leaders to separate or divorce when they talk about integrity and how Amway and WWDB saves marriages? What about other WWDB diamond divorcees?  Are they full of integrity? What say you diamonds in WWDB?  Is it integrity to say you built the business as a single when the diamond previously built the business with his former wife?  (The Danziks)

Amway's owner Rich DeVos acknowledged that the "tools" were likely a pyramid scam and Amway did nothing after sales dropped following some attempts to clean it up. Is that an integrity move? I don't know but it sure seems as if WWDB and Amway have issues where integrity is concerned.