Your Upline Car Salesman?

 When I saw the Amway plan, it made perfect sense at the time, because the diamond who made the presentation made everything seem sensible. Make money and/or save money. On the surface, you would have to be nuts to not want to make or save some money. But it is the reality that is the problem. The reality is for business building IBOs is financial damage or financial disaster from the ongoing costs of the system expenses. I saw crosslines go bankrupt and more than one couple lost their homes to foreclosure by "doing whatever it takes" to get to the next function.

Our group (WWDB) edified people who bought extraordinary amounts of extra tapes/cds, extra function tickets and made superhuman efforts to get to functions. Looking back, I remember an IBO who was edified for coming all the way to a family reunion function in Portland Oregon when he was diagnosed with terminal cancer. The speaker said he could have been miserable spending time at home but here he was making a difference in people's lives. WTF? I wrote a post earlier this month about how IBOs think they are saving the world and helping people when in reality, the masses of IBOs are only "helping" their diamonds to attain material wealth by purchasing function tickets, voicemail, standing orders and other materials.

I would agree that some training and information can be helpful for new IBOs, but I do not see any value in a neverending supply of cds and endless number of meetings and functions. The very thing (support materials) that uplines claim is your key to success is the very thing that nearly guarantees business building IBOs to financial struggles. Our upline wanted IBOs to be out of debt, which is good, but they would also say in the same breath that it was okay to go into hock if it was to attend functions or to purchase additional support materials. WTH? Sadly, many IBOs do not see through this self-serving advice.

Most people, including myself are very wary when we deal with car salesmen. We are wary because we know that the salesman is out to make money off of us and will try to sell us every option in the book. Thus, we negotiate and reject the car options that we don't really need to or. Guess what? Your uplines are like car salesmen except that they sell you different options such as premier club, standing order, book of the month, function tickets, voicemail, open meeting tickets. Just like a car buying customer, taking all the options maximizes the car salesman's commission and the car dealer's profit. Buying all the support materials increases your upline's profits. Imagine the car salesman telling you that the extended warranty was vital to owning the car. You'd think twice about it, yet uplines will tell you that functions are vital to your Amway business and many IBOs buy it hook line and sinker. I hope this analogy will encourage IBOs to think of support materials as options on the car. You don't need any options to make the car work. Just as you don't really need support materials to buy and sell Amway products, and to get some downline to do the same.

We are wary of car salesmen. In my opinion, downline and prospects should be just as wary of uplines who promote tools as "vital" to your success in Amway. Keep in mind that a sponsor is obligated to help train any downline, regardless of whether they are on the system or not.

Successful IBOs?

 Success is subjective. Someone making ten dollars might be considered successful. For others, nothing less than a barrel of cash will suffice. One other important point is that there are undoubtably some very successful people in Amway. I am sure that some Amway diamonds are quite well off and enjoy some of the finer things in life. But the reality is that these successes are very very rare and many of these success apparently are not sustainable as many people are led to believe. The more likely scenario is is an IBO making a few dollars a month while spending more than that on training. They are losing money but they think they are successful. The reality indicates otherwise. 

But the bigger issue in the Amway opportunity is where the success comes from. Sure, many people want to "go diamond" and live in luxury while barrels of cash roll in. But what is unknown to many, is that the few who enjoy the lifestyle and trappings do so at the expense of their downline. The downline move the volume and the downline purchases the system materials, both of which is profitable for the upline. Because Amway products, admittedly are not commonly sold to people who are not IBOs, then anyone can conclude that upline success comes from the pockets of the downline. Most downline would be better off writing a check for $100 each month to their upline and not participating in the business or buying products at all. 

This in itself would not be such an issue if the system actually churned out new successes frequently AND if the downline were not led to believe that the system is the key to their success. But less than one half of one percent of IBOs ever reach platinum and out of those who do, only a tiny fraction of one percent ever attain the diamond level. But the business has tens of millions of people who tried and could never achieve what was promoted. Lack of effort may be a factor, but when that many people try and fail, it's evident that the system is flawed as well. The rate of success is comparable to a lottery, which is sad when you consider that Amway is not a game of chance. 

To summarize, it is possible for someone to achieve a level of success in Amway, but it is so difficult and so rare that IBOs probably have a better chance of winning the lottery or being struck by lightning than they do of achieving a significant level in the Amway business. Some people are successful, but it is usually at the expense of their downline. The catch is that uplines will teach their faithful downline IBOs that attending a function or buying a standing order is success, regardless of whether an IBO is earning a profit. So many IBOs think they're successful but they are simply fooling themselves with the help of their upline. 

Success is undeniable, but sadly for the vast majority of IBOs, it is also unattainable, at least in the Amway opportunity.

Working For Free?

 What happens to many unsuspecting people is they join Amway thinking they will attain wealth and riches by "owning their own business", but in reality, they have basically become unpaid commissioned employees of Amway. You don't get health insurance, vacation, or any fringe benefits. You get to work unlimited hours and you get commission by moving products. You can leverage your commissions by increasing this unpaid sales force by sponsoring others into your downline.

Some people do succeed employing this method, but you will need to be an elite recruiter in order to get people to sell Amway products for no salary. You are also handicapped right from the start because past IBO behavior has soiled Amway's reputation in the US and Canada and other areas of the world. This point is supported by the fact that Amway's sales appear to be better in most in foreign countries and not in North America. Seems that everyone I know has been at one time, involved with Amway (and had a bad experience) or knows of someone who had a bad experience (i.e. tricked into attending a meeting, or deceived in some way about the opportunity or the products).

Even if you are a great recruiter, your likelihood of attaining Amway success (emerald or higher) is a tiny fraction of 1%. And for those who attain Amway success, they have great difficulty in sustaining that level. It is why there are hordes of "former" emeralds, diamonds and platinums.

You may hear about how Amway was found "legal" by the FTC or that Amway is #1 in online health and beauty sales. All of this may or may not be true, but it doesn't change the fact that an IBO is basically an unpaid commissioned Amway salesperson. You absorb all the business expenses, pay for your own training, and you get to share your commission with layers of upline (more middlemen), some of whom do not help your business, and some who don't even know you exist. It's a great deal for Amway but not for IBOs. You move their products and absorb the expenses and in doing so and they pay out a commission. As for any awards or credits Amway receives, it's great for Amway, but you are an IBO - an independent business owner. You are not Amway.

Bottom line - if you can get people to work for free, you can find numerous opportunities to get rich that are much better and more lucrative than Amway. :-)

Team Meetings?

  One of the lame things during my time in Amway was what upline called “team” meetings.  I mean we are all individual businesses, so it seems weird to be referred to as a team, based on my own experience, many IBOs seemed to be their only customer, simply buying 100 PV and having no down line but hanging in there hoping to finally strike it big down the road.  While these IBOs have no chance of going diamond or even platinum, they are valuable to the diamond because of the income from tools and functions and the volume of PV/BV that these downline provide via self-consumption.

Our team meetings often took place at midnight on evenings when we had to work the next day.  Our upline told us that our willingness to do what most won’t do will result in rewards that most won’t see.  In the end, nothing useful was ever learned in these meetings and it just made it difficult to work the next day.  Imagine that, our jobs that supported ourselves and the Amway business were supposed to be of secondary importance and while the upline would say that your family and jobs were important, their teaching indicated that Amway was to be the #1 priority in your lives, no matter what.

Most of the discussion at team meetings were just platitudes about success that our upline wanted to drill into our brains.  It was primarily to never quit and to invest more of our money into tools because we were told that standing orders, functions and books were vital to our success.  After a while I thought it was odd because so many people were absolutely dedicated to the system but had not made a dime in profit or sponsored a single down line.  

There’s a saying that a good tree gives good fruit and a bad tree gives bad fruit.  The diamonds used to say this but most people simply had no fruit from their efforts.  This is because most people just don’t realize that the Amway system is severely flawed and only exists to provide income to the diamonds and higher ups.  There is no documented and unbiased evidence to suggest that the system works and there certainly is no consistent progression of new diamonds emerging.

Sure, occasionally someone can overcome power ball lottery types of odds to go diamond, but they are often unable to remain qualified and often disappear from relevance.  But these Amway rising stars are the poster children for why the system works. That’s despite the fact that tens of millions or more have failed over the years despite assurances from upline that everyone can be successful. 

For information seekers and any IBOs who see this, look at facts and analyze your income and expenditures.  Look at your actual prospects of improvement.  If your upline tells you that more tools and functions are the answer, get in wringing that these expenditures are refundable in cash if business doesn’t improve, of course you’ll never get it.  

But good luck if you read this and still decided to try.  😃

No Negative Allowed?

 One of the silly things taught by Amway uplines is for IBOs to avoid anything negative including news and current events. This was common practice when I was an IBO, and apparently, still taught by some leaders and groups. Don't read the newspaper, don't watch TV, and avoid people in general, who are negative about the Amway business. My upline would say that the world is too negative so our minds needed to be filtered with positive thoughts so that we can flourish in the Amway business. I believe this is one of the reasons why some people associate Amway and the AMOs (Amway Motivational Organizations) as cults. Tell people how they should think and then bombard them with only happy thoughts about Amway. Everything else is "negative" and should be filtered out.

Sadly, many Amway IBOs buy into this and start avoiding family and friends simply because they may not view Amway in a positive light. Certainly, some IBOs don't shut out family and friends, but it seems that enough of them do, at least while they are involved in building a big business. It was my experience, and I still see evidence that this is not uncommon practice even today. If these AMOs were churning out new and sustainable success stories, we would probably not be talking about this but instead, IBOs and prospects get used and abused and spit out by the system, all under the guise of being mentored by uplines. Most IBOs, even those who put in an earnest effort end up with a net loss, despite their dedication to the system and adherence to upline advice. I don't know of anyone who has been able to name more than a dozen new diamonds from the US in the last 10 years or so. It sure looks like Amway in the US and Canada is shrinking, save for some pockets and areas where there is the appearance of "growth".

I would point out the functions as evidence of shrinkage. My former sponsor told me of a Free Enterprise Day function (FED) where IBOs filled the (at the time) Seattle King Dome. 50,000+ IBOs in attendance. I also attended a family reunion function at the Rose Garden in Portland where there were 15 - 20,000 IBOs in attendance. Dream Night was held in venues that sat about 2500 people and more and more, we are seeing smaller venues for these types of functions. Maybe people are simply more aware of what being an IBO entails and simply avoid it? Maybe it's just a coincidence?

But hopefully, someone out there who reads this will understand that avoiding all negative is a silly thing to teach. Unless you live in some Utopian society, there will always be some negative. That's just life. Avoiding the news or only taking in positive can make you apathetic. How would you be able to vote or know what the current events are? Do you rely on your upline for this? Are you living in an Amway/AMO world where you only associate with IBOs and "happy" people? Do you argue and attack opposing views? If you're about avoiding negative, you should take this message to heart and seriously think about what you are being taught by your (well compensated) mentors.

When Will It Happen?

 One of the battle cries I heard as an Amway IBO was how one day, we would all be financially free and walking the beaches of the world. Being free and not having to own an alarm clock and not reporting to a boss. I mean it sounded like a cool deal. All you had to do was work the system 2-5 years and follow the proven system of success. At the time, I thought honestly that I was going to do just that. But as time passed, I started to notice things said and taught by the upline leaders that just did not make sense.

For example, why would we constantly be told to get out of debt and live below our means, but it was okay to go deeper in debt to attend a function or to buy more standing orders? If debt is bad, then debt is bad. There wasn't much talk about using your business to generate profits to reduce debt. Just more recruiting and sponsoring. I suspect it's because it's just not feasible to generate enough sales to make any serious income from selling generic (in nature) brand products for top premium prices.  As if Amway's name isn't enough of a handicap, selling average products for top dollar makes it all the worse.

Of course, now I know about how upline's apparent greed was what led to this type of advice. Or we were taught that God was our top priority, followed by our spouse, family, job and then the Amway business. But when anything conflicted with am Amway function or a meeting, the Amway function was ALWAYS to be the priority. "Never miss a meeting, period" was the advice we got from upline. Attend "all" functions. All means all. So much for prioritizing God, family and our jobs before Amway. It was just talk without any action.  A lot of upline advice is like this if you really analyze it with a critical eye.

Which leads me to ask prospects and IBOs. What progress are you making? When will you be walking the beaches of the world? Why aren't any of your upline leaders retired from Amway, collecting mountains of cash and walking the beaches of the world? Why doesn't Amway advertise residual income as a benefit of the business if it were true? Can you even name one or two people who built an Amway business and actually walked away from their business and collects income? Surely a 50+ year old business with this benefit must have hordes of people realizing this wonderful benefit? Why can't people name a single diamond who built the business, walked away and enjoyed this benefit that's used as a selling point for Amway?

What many people, including IBOs don't know is that you can never go inactive in Amway. Amway, as far as I know, will only pay bonuses on an active business, thus if you ever walk away, someone will have to run your business. You will also need to move a certain amount of volume in order to qualify for some of these bonuses, and you will have to hope that none of your downline ever quits or stop ordering products, or else your bonuses will dwindle down to little or nothing very quickly. For the higher up diamonds, if you stop, not only will your Amway business fall apart, but you will not receive tool money because you aren't participating. Thus, diamonds work until they are physically incapable or until they pass away. That is not freedom.  You think you'll be a diamond walking the beaches of the world?  When will it happen?

Outearn My Sponsor?

 One of the silly defenses that Amway supporters use to defend their business is that it must not be a pyramid or it must be legitimate because you have the opportunity to earn more than your sponsor. While many downlines in fact do earn more than their sponsors, it's likely because about half of all IBOs quit in a year or less those who stay for even a year, when you factor in the business expenses for those who are on tools, the reality of suffering business losses also causes people to exit the business. It's not that hard to earn more than people who quit. But even at that, someone who quits is often better off than IBOs who continue because those on the system are losing money.

An IBO at the 100 PV level will earn about $10 in bonus income from Amway. If they are attending functions, buying standing orders and voicemail, they will operate at a loss. Thus, unless their business grows each month (highly unlikely, even if they do as upline advises) then they will suffer losses each month and those who quit will be better off. It is why I have stated that doing nothing or staying home and watching television can honestly be better options than joining Amway and the systems such as WWDB, N21 or BWW. It is why reasonable people can conclude that working for minimum wage, even a few hours a week makes you better off than joining Amway and the systems.

The defense that someone can out earn their upline is silly. The true benchmark of this statement would be for a new guy to start a business, and in 2-5 years, out earn someone like a diamond. It will never happen because upline has direct influence over the fortunes of their downline, even at the diamond level. It is why you have seen diamonds quit or split from their upline to start their own training systems. They cannot affect change from downline, without upline consent, thus the breaking away from their "mentors" or leaders. At times there have even been lawsuits over the tools income. Do people really sue their mentors? Don't diamonds teach you that suing people is wrong? That you don't get something for nothing?

You can surely out earn your sponsor. All it takes is for your sponsor to quit. However, your sponsor quitting might mean you don't out earn your sponsor. See my example above. Taking losses is not out earning someone. Keep in mind that everyone in Amway is equal. You are all unpaid commissioned Amway salespeople, bound to Amway's terms and agreements. You don't own your downline. You don't really own much as an independent business owner. You can out earn your sponsor, but that means squidly diddly when your sponsor makes nothing or takes a loss. Come back and chirp when you out earn your upline diamond. Do I hear crickets chirping now? :-)