Thursday, January 13, 2022

Joecool On Vacation

Joecool will be on vacation for a week, traveling to several states for leisure and vacation.


In the meantime, I've posted this article entitled "exploting the downline"?


The really insidious part of Amway, in my opinion is that certain leaders of AMOs such as WWDB use the hopes and dreams of people to get them to join Amway and to sell them motivational tools that are supposed to help people to achieve these hopes and dreams. Many of these folks are nice, motivated and hard working people who have dreams and goals. What they don't often see right away is that those dreams and hopes are not going to be fulfilled by building and Amway business and using WWDB as a support system.

Since my time in the business, WWDB has fewer diamonds now than there were when I was an IBO. While there may be some new diamonds, I don't really know of any in the US. I believe there are some new diamonds in foreign countries where the Amway name and tool scam hasn't been fully exposed as it has in the US and Canada. This is a glaring issue. If diamond is the pinnacle of success, then where are they? The same old tired diamonds are on stage and apparently teaching the same BS today, that they taught many years ago, despite claims that things have changed.

They still teach about buying everything in cash, and that there is residual income and walking the beaches. I find it very odd that with the benefit of walking away from Amway while cash rolls in, why hasn't anyone exercised their right to do so. Is it that all of these tired old diamonds love Amway and they downline so much that they cannot bear to quit? Or is it more likely that the residual income for life is a complete myth and that these diamonds work because they have to?

I know of at least two (2) WWDB diamonds who had their homes foreclosed. There is also a triple diamond who was dabbling in chapter 7 bankruptcy, and ironically, this diamond is still on stage teaching audiences about his financial acumen. There are some diamonds who lived and loved Hawaii and the ocean, but saw it fit to move to the mainland US. Many WWDB diamonds put their homes for sale in a bad real estate market. Sure, they may just want to liquidate, but maybe they can't afford these mansions and toys anymore? Maybe.

WWDB still has a function called "Dream Night" where the diamonds parade around showing off sports cars, fancy homes, jet skis and other toys, implying that they all own these things and paid for in cash. They want the audience to dream of obtaining the same and that Amway is the only way to attain it. Sadly, for most, joining Amway and WWDB is far more likely to push you farther away from your hopes and dreams. Amway's own numbers tell the story. About $200 a month average IBO income (and that includes diamonds and higher ups), and about one fourth of one percent (.26%) achieve the gold/platinum level where you might earn about $1000 to $2000 a month gross income.

Buyer beware.

Tuesday, January 11, 2022

Do The Math?

 It is my observation that people who join Amway usually end up losing money in the end. They may get involved to make a few bucks or because they are mistakenly led to believe that they will become millionaires in Amway in 2-5 years. I know my sponsor convinced me that we would be millionaires in a few years. These folks who recruit new IBOs into Amway are often associated with a "system" such as Worldwide Dreambuilders (WWDB)or Network 21 (N21). These system promoters, often diamonds, may mislead the recruits by showing them pictures of mansions or other luxuries, implying that they attained these goods with their Amway business. In many cases, it is a deception, especially when we know for a fact that some diamond leaders who proclaimed that they only make cash purchases, had their homes foreclosed. Without the hype, I am sure there would be fewer sign ups. But what is the evidence?

It is simple. Amway reports that the average active IBO earns about $200 a month in gross income. This average includes diamonds and other higher end IBOs. I believe if you calculated the median, the average would be much lower.

But what makes IBOs operate at a loss is the system expenses. The system generally consists of voicemail, standing orders, cds, functions, books and other materials. An average business building IBO might spend an average of $250+ a month or so on these expenses. Amway defenders like to decry the amount, but there are couples who would likely spend more and IBOs who must travel by air to functions would spend more. Single IBOs who buy only the minimum might spend a bit less. Some IBOs with abusive uplines might spend much much more than $250 a month on tools. I believe my former sponsor spent easily an average of $1000 a month on average. (I am from Hawaii so the average cost of functions is greater due to long distance travel)

Thus, if the average IBO earns $200 a month but the same average IBO spends $250 a month on tools, the average active IBO is losing $50+ a month, with lower level IBOs (i.e. 100 PV) would lose more.

Look at a group of 100 IBOs at 100 PV. (This is just a model). If a 100 business building IBOs average $250 a month on tools, they as a group would expend $25,000 a month on tools and functions. Their volume would be 10,000 PV, or about 30,000 BV. This would generate about $7500 in bonuses per month. Thus this group spent $25,000 to learn and be motivated while the group splits up $7500 a month in bonuses. The platinum would get the lion's share of the bonus but most of the rest of the group will suffer net losses. As the group grows, the bonus may grow, but so will their expenditures on tools. Keep in mind that a group of 100 IBOs spitting up $7500 would be an average of $75 each. It is the diamonds that drive up that average. The math bears it out.

The only way the group can make money as a whole is to avoid participation in the tools altogether and to actually sell products to non IBO customers. The evidence is right here with simple math. The systems do not work because the cost of the system is likely to consume all of the Amway generated bonuses and more. I gladly challenge anyone to explain in detail how this post is not reflective of the reality of being in Amway and a system such as WWDB or Network21.

The facts speak for themselves.

Monday, January 10, 2022

Why Amway IBOs Fail?

 Over the years, there must have been tens of millions of IBOs who had some experience with Amway. Obviously, not all of these folks got involved in a system or had the intention of trying to make millions of dollars. But looking at the business as a whole, the number of people who make a significant income from Amway is a tiny fraction of 1%. If a typical platinum has about 100 IBOs in a group, then you can conclude that platinum is in the top 1% of all IBOs. And we know that many IBOs quit and go through the business each year. The attrition rate can be staggering for bigger pins who need to keep working to replace those who quit.

But the question that seems to be ignored is why so many IBOs end up failing? Now for the sake of this discussion, let's exclude IBOs who do nothing and quit. Let's talk about IBOs who make an earnest effort. Often, the serious IBOs will be on the system consisting of voicemail, standing order, functions, books and other meetings. These all come at a cost, therefore, IBOs need to make several hundred dollars a month or more just to break even. I might add that a rank-and-file IBO who earns about $200 a month from Amway is way above average and the vast majority make far less than $200. Amway reports that the average income of active IBOs is about $200 a month but that includes the diamonds and other big pins. Therefore, the average business building IBO is operating at a loss.

Let's look at some of the reasons why IBOs cannot succeed. In general, Amway product pricing is higher than local big box retailers. Amway pays bonuses; therefore, the bonus payout is included in the price of the products. I suppose a platinum gets a good deal, being at the 25% level, but a platinum is in the top 1% of IBOs. The majority of the rest receive a paltry 3% which leaves them at a loss when business expenses are factored in.

Past IBO abuse and past IBO behavior makes it nearly impossible, at least in North America, to find potential downline IBOs and customers. Seems everyone knows of someone who was tricked into an Amway meeting or was deceived about Amway in some manner. I believe Amway has seen a decline in sales in North America, with foreign countries being responsible for any current growth in business.

Another factor is that IBOs are taught by uplines to engage in too many activities that do not produce income. Attending meetings, listening to cds/audios, reading books and other functions cost the IBO money. They do not result in more sales to customers. These non-income producing activities seem to be the majority of an IBO's activities, thus it's easy to see why so many IBOs fail. While system leaders claim that their system works, there is no reasonable evidence to support this claim. Just the fact that new diamonds and emeralds are so rare these days suggest that the system, with their severely limited success is producing less success these days.

All told, an IBO's chance of succeeding in earning long term sustainable income is so tiny that IBOs seriously would be better off buying lottery tickets instead of buying tools such as standing orders and function tickets. At least buying lottery tickets would not use up 10-15 hours per week of your time, and your chance of winning is about the same. The system doesn't work, it is why most IBOs fail.

Sunday, January 9, 2022

Trading Hours For Losses?

 One of the ways that upline diamonds would put down jobs was to toss in the phrase that a job was simply trading hours for dollars. As if it were demeaning to have a job where you got paid for your time. I believe it's all relative. Being that many IBOs are young and maybe working in more entry level types of jobs, then yeah, your hours wage might not be that great. If you earn say $10 an hour, then you might be struggling financially, and it may take time before your skills and knowledge increase to a point where your experience is worth more money. What if you had a job paying $1000 an hour and earned $160,000 a month? Is that a lousy deal trading hours for dollars? I think your perspective would change if that were the case.

Conversely, having a business can be good or bad also. If you have an Amway business earning less than $100 a month and you spend $200 on functions, standing orders and other training and motivational materials, then you are losing money. You would be better off working for free. That is still a better alternative than working a business where you are losing money. I think most people agree that a platinum group typically has a 100 or more IBOs. Thus, a platinum is in the top 1% of all IBOs. I have heard that the platinum level is where you start to break even or make a little profit, depending on your level of tool consumption. If platinums are barely making a profit, then the other 99+% of IBOs are likely losing money. How much is that worth per hour?

I think uplines cleverly trick IBOs into thinking that a job is bad. Trading hours for dollars, after all, sounds like some kind of indentured servant of sorts. But in the end, what matters is your bottom line. If you are an IBO with little or no downline, and/or not much in terms of sales to non-IBOs/customers, then you are losing money each and every month if you are attending functions and buying standing orders. Your 10-12 hours a week of Amway work is costing you money! But if you spend 10-12 hours a week, even at minimum wage, then you might be making about 300 to 350 a month gross income. After taxes, you make about 250 to 300. At least trading hours for dollars gets you a guaranteed net gain at the end of the month.

Uplines trick you into a "business mentality" where you think that working for a net loss is just a part of business. IBOs should realize that a business promoted as low risk and no overhead should be one where you can profit right away. Instead, IBOs are taught to delay gratification, or to reinvest any profit back into their business in the form of tools and functions, which results in a net loss. If that's the case I would choose trading hours for dollars.

Remember, trading hours for dollars is not a bad deal if you are making enough dollars per hour. And even those who make less, are better off that those who "run a business" but end up with a net loss. It's all relative and hopefully, this message will help new or prospective IBOs who are being enticed to join the Amway business opportunity. Good luck to those with jobs and those with businesses. You can be successful either way. Remember that!

Saturday, January 8, 2022

The 2-5 Year Lie?

 One of the things I heard, and is still promoted is the concept of a 2-5 year plan to financial freedom. As a prospect, 2-5 years of hard work in your spare time sounds reasonable. After all, anyone can work an extra 12 hours a week for a couple of years with that kind of reward awaiting you at the end. The sad reality is that you are likely to suffer 2-5 years of financial losses without getting any closer to financial freedom.

When Amway morphed into Quixtar, a very relevant question was how many diamonds were "quixtar only", meaning they signed up in 1999 when quixtar was implemented and then became diamonds in the advertised 2-5 years. As far as I know, there were very few (if any) new diamonds. The new diamonds that were named all seemingly came from other countries, not the US or Canada. Even now, my former LOS (WWDB) is touting "double eagle rubies" which is not a recognized achievement by Amway (as far as I know), and there is no assurance that achieving such a level makes an IBO profitable. In fact, the eagle program run by WWDB is only measuring tool parameters which is great for upline but not necessarily for the IBOs.

Even today, I do not see a steady stream of new diamonds emerging from Amway. If the 2-5 year plan actually worked, there would be new diamonds constantly emerging. Instead, my former LOS (WWDB), actually has fewer diamonds now than back in my IBO days. And of those diamonds who remain, some of them had homes foreclosed and it also appears that at least a few of them ran into some financial difficulties. Makes me wonder what a diamond's finances actually look like. I suspect many of them live in debt, especially if they flaunt the "diamond lifestyle", which is probably not sustainable on diamond income as reported by Amway.

So while it might be possible to achieve diamond in 2-5 years (some have done it), but tens of millions (or more) have tried. It is much more likely that you will win the lottery (provided you have a ticket) than it is likely that you will join Amway and go diamond. It is also unlikely that people in the US and Canada who join will go diamond in the advertised 2-5 years. The 2-5 year plan is not promoted by Amway, but by the LOS leaders. I believe it is a hoax and the numbers back up my claim. You are much more likely to be better off working part time for 2-5 years and saving and investing for your future. If not, you will end up with 2-5 years of losing money on functions and standing orders.

As many Amway leaders will state: Look at the fruit on the tree. In the US and Canada, the trees are bare.

Friday, January 7, 2022

Amway IBOs?

 I send this message to inform Amway IBOs that they should be aware of their circumstances in business. What I mean is when you are a new IBO, it is common for you to buy/sell your 100 PV, and perhaps listen to some cds and attend meetings/functions. If you basically did what your sponsor or upline advised, you made your 100 PV bonus level and you will receive a bonus from Amway for about $10. If you did as advised by your upline/sponsor, then you likely made a name list and started contacting some potential business partners aka prospects. You're probably a bit excited because things are going as you expected. You did your part and a bonus is on it's way to your doorstep. Heck, you may have even sponsored a friend or relative because of your newly found excitement and enthusiasm. 

But what happens after a few months? If you are still doing 100 PV and have no downline, then what are the chances that you will ever achieve anything? Your excitement is wearing off and now the Amway opportunity is becoming "work". You are also starting to notice that it is starting to get expensive to continue to purchase products, many of which you never purchased before. For example, were you buying cases of energy drinks and "high end" vitamins before Amway? Did you buy $50 cases of bottled water before Amway? Supposedly their laundry soap and other cleaners are highly concentrated, therefore your consumables are the nutrition/vitamin products. 

Even if you managed to find some downline, are they duplicating what you do? Are they also moving volume and sponsoring downline? If not, what are your chances of fulfilling the 6-4-2 plan or some similar version of it. When I saw the plan, I thought it was reasonable and I was on my way to platinum. What I discovered though, is that as you progress, upline has greater expectations of you and that includes more tool purchases. (I was in WWDB). In the end, my recommended tool purchases ate up any profits I had and at the 4000 level, I was just about breaking even, which means I was at a loss when factoring in my time spent and other miscellaneous expenses such as gas money. 

Where are you at? If you've been in for more than a year, are you on schedule to become platinum or are you at 200 PV with one downline? Maybe you have a small group with 600 PV? You still aren't close to a net profit. For the vast majority of people, success is not right around the corner. What's around the corner for most is more time lost, more money expended, and no progress. If your group is now growing each and every month, you are sliding backwards. If you don't constantly have new IBOs coming into the group, you are probably stagnant. With about half of IBOs dropping out each year, keeping a group together is a tremendous task. 

IBOs, where are you at after a few months? Where are you at after a year? If you haven't gone platinum, it is nearly a certainty that it will never happen, despite what your upline might say. The facts are there, it's a matter of whether you want to believe it or not.

Thursday, January 6, 2022

The House Of Cards?

 When I was an IBO, I was in WWDB. I was told that they were the best LOS, the fastest growing, with the best leaders. We were told to look at the fruit on the tree, that surely, that was proof that WWDB was the best. At the time I believed it all. Afterall, my upline diamond was one of the fastest to achieve that level and things were looking up. I had heard of recent functions where there were over 50,000 in attendance at the Kingdome in Seattle (at that time). We were told that nobody made a cent of profit from the functions and other tools. That upline used proceeds to make functions better and cheaper for IBOs. It all sounded like a great organization and I was certainly going to be rich if I only followed the system and their great leaders.

Well, after a year, I quit. Not because I could not build the business, but because my upline became overbearing, demanding that I submit to him, giving me bad advice and he was also unable to answer when I asked why I achieved the level of 4000 with the proper parameters but was not making any net profit. There was no incentive to spend all my time and money building a business for no profit and I quit. My upline's advice of dunping my finacee' to focus on Amway also contributed to my decision to quit. After I quit Amway, my life got back to normal until one day I happened to stumble across a website called Quixtar blog. It was then that I realized how many lies I was fed and how badly our uplines had taken advantage of downline IBOs.

It seems that the WWDB house of cards started tumbling with a couple of WWDB diamonds
having homes foreclosed. We later saw a blog post indicating that a WWDB triple diamond was in bankruptcy proceedings. That was followed by Ron Puryear's river house going up for sale, followed by the listings of other WWDB diamonds who were selling their homes. It is true that they may be selling the homes to liquidate some cash or to downsize, but in a bad housing market and if the homes were paid for in cash as many a diamond claims, then it seems like an odd time to sell. Of course it could also be that Amway in the US is shrinking and with less sales and fewer IBOs, there is less tools income and Amway bonuses, thus perhaps some of these diamonds simply cannot afford these homes any longer? Toss in a prominent WWDB diamond apparently divorcing and rumors of a couple of WWDB diamonds moving to form their own systems and you can see gaping holes in the WWDB system.

It has been my contention that many diamonds are possibly living in heavy debt because even with a decent income, their excessive lifestyles as portrayed in functions, simply cannot be sustained unless they have other major sources of income. In fact, since a large portion of a diamond's income is from annual bonuses, a diamond's monthly income may be relatively small. In any case, it appears to me, that WWDB is on shaky ground and some of their hypocrisy is being exposed. They apparently built a house of cards and now it may be falling apart.