One thing I can credit Amway diamonds with is coming up with the most bat sh@t crazy ideas that sound sensible to Amway IBOs but utter madness to anyone else. One that I heard about was how you can buy your way to prosperity. Buy your own Amway products and get others to follow and you’ll soon be on the road to early retirement and residual income. In a pure business sense, that's insanity. In what business to you buy your way to financial success. That's just the selling point used to attract recruits, that you can buy your way to riches.
Have you ever seen a store or business prosper when the major of sales are simply to the business owner and employees? The answer is no because such a business does not exist. It’s amazing that people actually believe that you can get rich buying from yourself. But it works on the downline so the diamonds perpetuate the storyline. And IBOs soak it in because it sounds so simple and easy to do right?
One thing I saw at a live function was the diamond telling IBOs to ask prospects if they like selling stuff and whether the answer was yes or no, your response would be “great, then this business is perfect for you”. Of course, actual stories of significant retail sales were rare and my own experience suggested that sympathetic family and friends comprised most of whatever sales took place and I found myself at times selling items at my cost just so the expenses of moving 100 PV wasn’t all on me.
The strategy of buying your own stuff seems to work because most people do not like selling stuff and especially not to friends. But many will give it a run because they are hopeful that Amway will deliver the wealth that upline seemingly promises. The sad thing about the whole this is that dreams of wealth is all you get and there’s very little success to speak of. From function to function it’s the same old diamonds time and again.
The diamonds might say they want downline success but they don’t. They just want to keep replacing quitters with new members as long as they can churn in new tools and functions subscribers. That’s the real game of diamonds and that’s why the emphasis of the tools and functions is recruiting new people into the game. It’s an elaborate scheme that prospects and new IBOs don’t see because they have Amway dreams clouding their thoughts. Think about it, new diamonds means another person getting a cut of the tools and functions profits. It's more profitable to just keep brining in new recruits who are the customers of the tools and functions scam.
You'll be told you can buy your way to wealth but it's just a big lie.
1 comment:
The fact that many IBO's actually believe you can get rich by "buying from yourself," or "from your own store," simply proves that great many of the ordinary down-line IBOs are fairly stupid and uninformed.
A retail business (which is what Amway pretends to be) must sell its products to the general public, and must be able to do so at a profit, and be able to keep customers coming.
Amway tries to cover up these plain facts with smoke and mirrors. It tells an IBO that self-consumption of products is the same thing as selling products to other people. It tells him that buying propaganda every month (like books and tapes and CDs) is a genuine business expense that will pay off. It tells him that the movement of Amway products down the long line of sponsorship is a sign of the company's success. None of this is true.
Amway is NOT a genuine retail business. It is a multi-level marketing scheme designed to cover up the fact that there is no significant public demand for its products, and to make up for that fact by forcing IBOs to become a captive market that will buy the products regularly in order to "stay in the business."
That's how Amway stays alive. It compels its members to buy a fixed amount of product every month, and to pay an endless series of fees and dues, while dangling over the heads of its IBOs the illusory dream that they too will become rich in the racket if they create a big enough down-line of suckers underneath them.
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