Thursday, July 31, 2025

Less Time And Money?

 One of the things that uplines do when recruiting new IBOs is to talk about how jobs are dead end, that someday you may be fired, that you have no control over a job, or that you are never paid what you are worth. They convince you that working a job is a crime and that your boss probably works the longest hours. They may even say that those who make good money working a job often works so much that they don't have time to enjoy it. My former upline used to say that true freedom is the control of time and money. 

What I was also told that that in the real world, generally the guys who have enough money are usually so busy working that they don't have time. Or that a broke guy who's got time on his hands is broke so he can't do much of anything. That's when they would convince prospects that only through Amway can you have both. You can have both time and money. You build it right and build it once, and the (Amway) business will pay you for the rest of your life. That's how it was presented to me and looking back, it was a total lie. I have a challenge for any IBO or Amway defender. Amway's been around for more than 50 years. Can anyone name a dozen people who have actually built an Amway business and then stopped working it but continued to collect a significant income that was actually passed onto their heirs? Can anyone name even one or two? Keep in mind that tens of millions of people have come and gone through the business. Also keep in mind that Amway doesn't make these claims. Maybe someone should ask Amway?

It makes me wonder why crown ambassadors don't even walk away and collect money forever. These crown ambassadors are all old and have been around forever, yet they continue to work their groups and attend all the functions. Sure, maybe their day to day lives aren't as busy as a 9-5 employee with young kids, but still it makes me wonder why not even double diamonds and above (as far as I know) have exercised the option to walk away and enjoy mountains of residual cash rolling in. I also wonder why there are stories of diamonds quitting and resigning if there was an option to walk away and enjoy lifelong residual income. We also know that diamonds fall out of qualification, and we know that many platinums fall out of qualification, providing ample evidence that an Amway business is unstable and that without constant attention, your business is likely to fall apart.

Let me close with this. We know that a typical platinum business has about 100 or more downline IBOs. That doesn't include those who quit. Thus, a platinum is already in the top 1% of all Amway businesses and that platinums might not even make that much net income when considering that platinums have many expenses which may include eating losses on tools refunds for the upline diamonds.

Yes, true financial freedom is having complete control of time and money. The problem is that very few people ever achieve financial freedom, but it would appear that even fewer Amway business owners achieve that same financial freedom because of the Amway opportunity. Also, showing pictures of mansions and sports cars is not proof of financial freedom.

Money For Nothing And Your Chicks For Free?

 I'm quoting the show "Shark Tank's" Kevin O'Leary when he is referring to the upcoming election of the NY City Mayor.  The upstart Zohran Mamdani still leads the polls for this race and I believe some business leaders are rallying around just about any other candidate who might be able to beat Mamdani.  Mamdani has promised to turn NY into a socialist city with no jails and no police, among other things.

This could be a preview of someone destroying a once great city.  But if we just look at other similar candidates such as the mayors of Chicago, San Francisco and Minneapolis, you can see that these policies are bat sh@t crazy.  It's amazing that people actually vote for these candidates.  But as Mr. O'Leary says, you promise "money for nothing and your chicks for free".  The younger generation seems to be attracted to universal income where you get money for not working, and promises of free stuff.  I believe many universities have been infiltrated by bat sh@t crazy professors who teach this stuff.  Countries that turned socialist like Venezuala went from the thriving prosperous country into poverty and despair.

My sympathies go out to the victims and families of the victims in the recent NY city shooting.  But here's the point.  Mamdani wants no jails and no police, to replace the police with social workers.  How will social workers stop a gun toting crazy?  If you were a social worker in NY, would you want the job of handling what used to be armed police officers?   Now Mamdani is walking back some of his claims for no police because it seems unpopular.  I find it ironic that he walks the street with armed security while advocating for no police and no jails.  This is why I always say watch what politicians do, not what they say.

Mamdani also wants to eliminate billionaires.  But if there are no wealthy people, where does the city get the revenue to fund all the "free stuff"?  People not working but getting income, housing and free bus and/or subway service sounds great until you run out of money.  That's always the problem in a socialist society.   Something like 40+ % of people pay no net federal taxes now.  The vast majority of taxes are paid by the wealthy and the middle class.  The people getting "free stuff" eventually becomes an incentive for working people to not want to work and get free stuff. themselves.  Why work hard when you don't get ahead and the lazy get the same lifestyle as you for not working?  Why work extra hard to make money when there's no reward?

So yeah, promising "money for nothing and your chicks for free" might help you win an election, but be careful what you ask for.  you might get it.    As a little food for thought, try finding out where these politicians live as compared to the people they represent.  They aren't living in the lower income neighborhoods or walking around unprotected from the crime going on in the streets,


Wednesday, July 30, 2025

Living In Denial?

 It is a very sad thing indeed, to see so many Amway IBOs living in utter denial. Most IBOs are probably good and hardworking people, but they get taught misguided and unethical things by their upline and as a result, many IBOs end up living in denial.  Too many IBOs put too much trust in upline and don't actually scrutinize what they say. Many IBOs are losing money because of their dedication to the tools system, but they are taught that never missing a function or buying more tools makes you successful. Or they are taught to ignore facts if they have a big dream. These kinds of teachings are contrary to the basics of running a business. Even monitoring profit and loss isn't taught.  I recall our diamond saying he just made a big (accounting) mess, but it was worth it, because after all, he's now a diamond.  What about the rest who aren't?

Even when an upline leader may have been caught with their hand in the cookie jar, these leaders simply revise history or deny confirmed allegations, and the faithful downline simply ignores the issues. It seems that many IBOs believe that their uplines walk on water. Of course, these leaders are human, as many point out, but I will also point out that their perceived divinity is a big factor in their sale of training materials, thus they should be held accountable for their actions and their actions should be held at a higher standard than a rank-and-file IBO.   For example, some diamonds were found to have mortgages after saying they pay only cash for homes.  Or diamonds who pretend they never got divorced and tried to rewrite history.

For another example, I still see IBOs denying that a prominent diamond was in bankruptcy proceedings despite the fact that there are public documents confirming this. I still see Amway apologists claiming that certain things are not taught by upline anymore, but IBOs bloggers still talk about misguided teaching, such as how Amway or WWDB IBOs have a lower divorce rate than the general public, even when one of their leaders apparently got divorced recently. It's scary how many IBOs apparently don't believe their own eyes and ears.

It's apparent that many IBO are simply in denial. They believe they are successful even when losing money month after month. They believe that their leaders can do no wrong. They believe that they will succeed if they never quit. They often believe that naysayers of Amway are broke or losers. But the facts are there. It is a fact that the vast majority of IBOs on the system lose money. It is a fact that the average IBOs earns less than the minimum wage. It is a fact that most IBOs cannot or do not sell many Amway products. It is a fact that some upline leaders make most of their money selling tools to their downline. It is a fact that some upline leaders lied about tool profits in the past and may still be lying about it. These are some of the facts about this opportunity. You can believe it or deny it but look at your bottom line. If you are losing money, are you successful or in denial?

Tuesday, July 29, 2025

I Can Outearn My Sponsor?

 One of the humorous defenses that Amway supporters use to defend their business is that it must not be a pyramid or it must be legitimate because you have the opportunity to earn more than your sponsor. While many downlines in fact do earn more than their sponsors, it's likely "most IBOs do nothing" or because about half of all IBOs quit in a year or less those who stay for even a year, when you factor in the business expenses for those who are on tools, the reality of suffering business losses also causes people to exit the business. It's not that hard to earn more than people who quit. But even at that, someone who quits is often better off than IBOs who continue because those on the system are losing money.

An IBO at the 100 PV level will earn about $10 in bonus income from Amway.  If they are attending functions, buying standing orders and voicemail, they will almost guaranteed operate at a loss. Thus, unless their business grows each month (highly unlikely, even if they do as upline advises) then they will suffer losses each month and those who quit will be better off. It is why I have stated that doing nothing or staying home and watching television can honestly be better options than joining Amway and the systems such as WWDB, N21 or BWW. It is why reasonable people can conclude that working for minimum wage, even a few hours a week makes you better off than joining Amway and the systems.

The defense that someone can out earn their upline is silly. The true benchmark of this statement would be for a new guy to start a business, and in 2-5 years, out earn someone like a crown ambassador. It will never happen because upline has direct influence over the fortunes of their downline, even at the diamond level. It is why you have seen diamonds quit or split from their upline to start their own training systems. They cannot affect change from downline, without upline consent, thus the breaking away from their "mentors" or leaders. At times there have even been lawsuits between diamonds over the tools income. Do people really sue their mentors? Don't diamonds teach you that suing people is wrong? That you don't get something for nothing?

You can surely out earn your sponsor. All it takes is for your sponsor to quit. However, your sponsor quitting might mean you don't out earn your sponsor. See my example above. Taking losses is not out earning someone. Keep in mind that everyone in Amway is equal. You are all unpaid commissioned Amway salespeople, bound to Amway's terms and agreements. You don't own your downline. You don't really own much as an independent business owner. You can out earn your sponsor, but that means squidly diddly when your sponsor makes nothing or takes a loss. Come back and chirp when you out earn your upline diamond. Do I hear crickets chirping now? :-)

Excuses?

 I've been a blogger now for a number of years. I've debated with Amway apologists and they ultimately resort to excuses and/or personal attacks when they run out of defenses. Food for thought, when you have to make excuses about why your opportunity isn't a scam or a pyramid scheme, that should already make you stop and think for a minute. The easy excuse is to say that "my group isn't like that". Yet I see testimonies and statements that indicate to me that things have not changed, even in all the years since I left the Amway business myself.  And why would things change?  What significant changes has Amway made to the business model?  The compensation plan is the same.  

Even the product's prices need to be justified. That there is concentration or other factors that really make Amway stuff a better value. Strange how that better value doesn't seem to translate further once an IBO realizes that there is no residual income, and mostly likely business losses at the end of the rainbow. Many IBOs don't seem to mind paying for Amway stuff when they believe that they will one day walk the beaches of the world while more money than they can count will keep rolling in. When the dream fades, so does the desire to purchase these awesome products. If not, with tens of millions of former IBOs, Amway sales should be through the roof after all these years. But it hasn't.  Amway sales peaked at one point some years ago, (At just over 11 billion I believe) but it has never reached that point again, as far as I know,

Amway also reported some years ago that they have updated their average IBO income. While it is still miserable, ($202 a month, including diamonds) it has gone up, although a clear explanation as to how and why they calculated the "average income" was not apparently given. So, the debate continues. Critics analyzing and predicting how and why, and Amway apologists making excuses and justifying their position. Why not just be transparent and end the debate once and for all? I think most people know the answer. The bottom line for most is whether or not they make a net profit. For the vast majority of IBOs, especially the ones on the system, the answer is a net loss. It is predictable and easy to conclude. The 6-4-2 or any other version of the compensation plan clearly shows that very few people can make any decent money. If a platinum IBO typically has 100 or more IBOs, that is your answer there. It should be noted that a platinum might not even be very profitable if they are sold out on buying system tools.

So IBOs and Amway defenders, are you making money (net profit)? Or are you just making excuses?

Monday, July 28, 2025

Get Rich Slow?

 One of the things upline used to say was that Amway is not "get rich quick". I suppose they say this because most people would more likely think scam if they promoted it that way. (I believe Amway is a scam) Ironic, but when you stop and think about it, 2-5 years, build it right and you have willable, residual income for like while walking the beaches of the world? That's not get rich quick? Or is it more of a disclaimer so that the opportunity doesn't sound "too good to be true"? One thing is for sure, even if uplines tell you that it's not get rich quick, it's obvious that IBOs think they will eventually get rich, even if it's not quick. Amway leaders have said "Amway is get rich slow".

What most IBOs don't figure out quickly enough, is that they are unlikely to even make a profit, let alone getting rich from Amway. How many of these retired Amway people exist? Where are all of these retired Amway IBOs who built a business in 2-5 years and then walked away from their business and will be collecting a significant residual income for many years to come afterwards? I don't know of a single person who has done this and none of the Amway defenders and zealots I have encountered over the years has been able to supply this information either.

I can acknowledge that Amway is a business opportunity and will definitely take some work to be able to achieve something. But thinking realistically, what business could you actually be able to walk away in 5 years and not work again? More than likely that business doesn't exist, whether it's Amway or not. Say you opened a conventional business. There wouldn't be many scenarios where you could walk away after a number of years. The business would still require work and maintenance. But for some reason, people are misled to believe that you can do this in Amway where there is a high attrition rate and where your business can only expand by person to person, which is quite inefficient.

Sadly, many of the people who are attracted to the Amway opportunity are often young people looking to get more out of life. They are often ambitious but may lack a means to gain wealth, thus the appeal of the Amway opportunity is there. Unfortunately, these nice young people are more likely to end up channeling their hard-earned dollars into standing orders and functions which will almost guarantee that they end up with a net loss. The bottom line is that not only is Amway not get rich quick. The more likely scenario is that your involvement with Amway will very likely be not getting rich at all. A net loss is the most likely result. The real-life results and Amway's own disclosures suggest that I am spot on.

Sunday, July 27, 2025

Why IBOs Lose Money?

 One of the big things touted by many/most/possibly all upline leaders as the "key to success" is CORE. I have outlined the elements of CORE here. I believe most AMO groups teach CORE as the key to success.


1 - Show the Plan

2 - Retail the Products

3 - Tapes/cds/audios

4 - Books

5 - Functions

6 - Accountability

7 - Counsel with Upline (Be teachable!)

8 - Buy 100% of your own products

9 – Communikate (voicemail)

In these nine steps, only #2 (selling stuff) may actually net the IBO a profit, but this step is not emphasized in many groups. Some leaders gloss over this step and instead, promote "buy from yourself". In all the other core steps, you either spend time and/or money doing things that do not produce income for your business. If you, as an IBO spend most of your time in non-income producing activities, guess what? You will suffer losses. It is no wonder nearly all IBOs lose money, they are taught to spend most of their time in activities that do not produce income!

Imagine owning a brick-and-mortar store where you open the store for one hour a day. The rest of the day you are reading books, listening to tapes/cds/audios, and paying to attend seminars and listening to voicemail messages and recruiting others to "do the same".  Oh, and in addition to opening your store for an hour a day, you don't advertise except for word of mouth. Could you survive in business? I think not. Amway now advertises, but you are not Amway, you are an independent business.  Broken down this way, how do Amway IBOs seriously they can turn even a small profit, never mind getting wealthy from the Amway business?

So, can an Amway IBO make money by spending most of his/her time in non-income producing activity?   I believe the answer is quite obvious.

Recruiting?

 What does the HR department is a company do? Recruit? That's what I was told when a diamond speaker was trying to downplay the fact that so many Amway IBOs are focused on recruiting. If you've ever been accosted by a zealous and probably new Amway IBO, you'll probably know what I'm talking about. Newly sponsored IBOs often have the motivation and zeal to try to recruit anyone and everyone they know. They are trying to achieve what upline has told them is needed to accomplish their "dreams". Afterall, nobody is going diamond or even platinum without an army of downline right?  But are IBOs the HR department for Amway?  Food for thought.

But upon closer inspection, you can see the real problem. I mean if I as an IBO could simply sell tons of products for a profit, then my focus doesn't have to be on recruiting, but simply on sales. But over the years, I've unsuccessfully challenged IBOs and Amway defenders to name 1 or 2 people who has sizable Amway businesses sustained primarily by sales and not by recruiting an army. Of course, nobody has even been able to give me an answer. and that's because Amway products are generic in nature but premium in prices. It makes it a tough sell when your friends and family can get far more product and value at a retailer at a fraction of the cost of Amway products. Try doing an open-minded price comparison and you'll easily see what I mean.

For these reasons, upline developed the concept of buy from yourself and get others to do the same. People generally do not like selling things anyway, so it makes sense that a concept of buying from your own store makes the Amway business seem more palatable to the masses. Of course, the problem with this method is that you end up focusing on recruiting and you've turned Amway into a pyramid scheme. Look at the ruling re: FTC vs. Herbalife. They found that a majority of sales were not made to actual customers but appeared to be made to the distributors themselves. Herbalife is required to track these sales now and it's yet to be seen how this FTC injunction will impact Herbalife long term.

But if you're a prospect or an IBO and focused on recruiting, then you are likely doing so because you too, are unable to sell Amway products just like all the critics claim. Oh, I've heard stories of people having hordes of customers, but nobody has ever shown evidence of such nobody can answer why the "diamonds" seemingly have large groups of downline "buying for themselves". Like the mysterious "Amway retirees" that no one can identify, nobody has been able to identify a few successful and sustainable Amway businesses that relies on product sales primarily. It's because the majority of groups are basically focused on recruiting and running what I can only describe as product pyramid schemes.  

Saturday, July 26, 2025

Upline Accountability?

 Part of what Joecool perceives as the problem with the Amway opportunity is the utter lack of accountability of some upline leaders. They may tell you to trust them, to submit to them and simply copy or duplicate what they have done, and they imply that you will get the same results. Possibly millions or tens of millions of downlines over the years have put in blood sweat and tears into the business only to suffer massive losses following the system. Upline will take credit for meager success but place the blame on the downline when success is not there. Upline will claim that they either did not try hard enough, were not teachable enough, or they didn't put in enough time and effort. Despite a shockingly low success rate of system IBOs, nobody seems to fault the system as being flawed. And nobody seems to question whether upline is at fault. I believe it's obvious that the system and the upline advice is severely flawed.

In my observations, I would say that many financial systems are similar. Whether it be BWW, N21, WWDB, real estate gurus or other systems, the success rate is extremely low. Many systems that advertise on television will have a disclaimer that a success testimony is a rare or unique experience. I believe it is similar to the systems in Amway. Dedication or continued spending on the system is not the problem. The problem is often the system itself. It can work for some exceptional people. These people were likely to succeed in other venues anyway. The problem is that is does not work for the majority of people. People who succeed in Amway likely succeed in spite of the system and not because of it.

The bigger problem, is that for many years, some uplines have lived high on the hog off of the dedicated tool purchases of their downline. All the while, questionable or bad advice was given to the faithful downline. Advice such as quitting a job to attend a function, skipping financial obligations such as the rent or electric bills to buy more tools. One upline even said your family can skip a meal because the standing order may contain the one thing you needed to hear to make your business grow. I have personally seen couples lose their homes and go bankrupt because they followed upline advice. Upline to "has their best interest at heart". Granted, the couple has some culpability in these decisions, but uplines who give this advice seem to get a pass.

Where is the accountability? Some of these uplines who give and gave bad advice, are still active today, and some are still giving bad advice to their downlines. Advice that profits upline and drains downline. Even with valid complaints, it appears that many uplines avoid any accountability. For some, perhaps there is poetic justice, such as diamonds having their homes foreclosed. But as many uplines have nobody to hold them accountable, do you really want to do business with these folks? Would you invest your retirement money with a broker who could not be held accountable? Would you have your car repaired by a shop whose mechanics could not be held accountable? I believe the answer is not to these questions, yet many people are asked to trust and follow the advice of an upline who is not held accountable for their advice.

The system is credited for the few successes that are visible, but the individual is held accountable for any shortcomings or failures. IBOs, I encourage you to hold your upline leaders accountable for the advice they give you. If they won't answer tough questions or take responsibility, then one should wonder why the upline should be given your trust.

Friday, July 25, 2025

Most Fail?

 Most IBOs fail. That is not a wild guess. That is a fact. Failure would mean doing nothing or trying hard and not making a net profit equal to minimum wage for the hours expended. Amway supporters will argue that many IBOs do little or nothing, and while that might be true, even the remaining IBOs who work hard, still find little or no success. The system is set up that way. If you see a diamond "walking the beaches" as the cash rolls in, that means someone is putting forth the effort to make that happen. It is the downline IBOs who purchase Amway products and tools that allow these diamonds to enjoy what they portray as success. By the way, does anyone actually know one of these diamonds who are retired and doing nothing while cash rolls in? 

We also know that some diamonds overhype their success. There has been evidence that the diamond lifestyle is often not what people think it is. If you could truly earn residual income by the bucketload, why do diamonds quit, resign, lose homes in foreclosure proceedings, and even wind up in bankruptcy court? One could argue that some diamonds are failures. The diamond lifestyle is an illusion created by upline leaders as a means to entice recruits. I would venture a guess that many diamonds are living in debt or struggling to make ends meet. 

Many Amway zealots and apologists try to make ridiculous claims comparing a company owner to a diamond. The big difference is that a company owner has employees who get a regular paycheck. These employees generally wanted the job and probably applied for the work. And if and when an employee leaves, there are other applicants who are willing to step in and do the work. Thus, the business continues to meet their demands and continues to profit. 

In the Amway opportunity, the IBOs spend money purchasing products, and then upline leaders expect these same folks to spend even more money to learn how to be motivated to do the Amway business. But in reality, if IBOs made profits, that would likely be sufficient motivation to run their businesses. Because it is hard to find enough (suckers) prospects to join the business and fork out cash while they lose money, other IBOs have resorted to trickery, deception and outright lying at times, in order to attract potential downlines. This has damaged Amway's reputation. 

The 6-4-2 system ensures that the majority of business builders must "do the work" to uphold their platinum, who (probably) barely earns a net profit. And then you need 3 or 6 groups of IBOs losing money in order to maintain an emerald or diamond. Amway has revealed that less than 4% of product moves to non-IBOs. The absence of non IBO customers nearly guarantees that most IBO groups will lose money or make very little. Most IBOs are destined to fail. And it is not necessarily the IBO's fault. The system itself comes with many flaws which most IBOs cannot overcome, even for those who put forth much effort. It is why most IBOs fail. It is why I hope prospects will find and read this information before making a final decision to sign up or not.

Thursday, July 24, 2025

Trust Upline?

 Over the years, I have encountered many Amway IBOs and they often have a common theme. They trust their upline and in some cases, consider them mentors. Some IBOs go so far as to trust their new mentors over trusted friends and family. (This is also the insidious part of this whole scheme) Now in a business venture, it might be good to have a mentor or someone to guide you, but in the Amway opportunity, most of the upline mentors make money off those who they mentor. That is a major conflict of interest but IBOs simply fail to see it.

When an IBO sees the plan in a big meeting, the speaker will often be built up as a financial genius, and possibly as an expert on how to succeed in Amway. An IBO may hear something about the trail was already blazed by upline and you just need to follow the trail. Don't re-invent the wheel, just duplicate what upline has done. But as I have said many times before, duplication sounds easy and looks good on paper, but in real life, the vast majority of IBOs run into problems that they simply cannot overcome, such as the bad reputation that the Amway name has in the US or trying to justify the ridiculous prices of some Amway products.

What is troubling however, is that IBOs are taught to trust upline and do as they say (defacto requirement), but they are also taught that failure is their own shortcoming, even when they do exactly what upline told them. It is also troubling that many uplines will tell their faithful followers that they need to purchase more and more tools (voicemail, cds, seminar tickets). In some cases, an upline may advise their downline to sacrifice basic family needs to buy these tools. Some IBOs were advised to skip meals to buy a cd, or skip paying the mortgage to be able to attend the next big function. I personally witnessed IBOs in my crossline who followed upline advice to their own demise (home foreclosure and bankruptcy). Sure, IBOs are culpable too, but the upline had the gall to give that kind of advice.

I might also add that as a newer IBO or prospect, you may have heard that "everyone starts at zero", or that it's a level playing field. It is not. As a new IBO, you will likely be in the 100 PV bracket. Since Amway pays out about 31% in bonuses, your upline(s) will split up about 28% in bonuses off your efforts while you get a 3%bonus. That doesn't sound very level to me. You also do not make any money from the tools. That is reserved exclusively for higher level pins.

So, each Amway IBO should look at things objectively and see if your upline is helping you or simply helping himself by giving you advice that ends up in profit for himself with little or nothing for you. You might be surprised to know the answer.

Empty Promises?

 One of the things I often thought odd as an IBO was how our upline would keep teaching us that the Amway business was all about "helping people". Somehow, our upline felt that showing someone the plan or talking to them about the Amway business was helping someone. That is because our upline felt that everyone was ultimately doomed for financial failure if they didn't join Amway. Of course, nothing could be further from the truth now that I am looking back. In fact, I would have to say that building the business and purchasing tools was the CAUSE of financial disaster for some of my fellow IBOs. I remember reading about more than one home foreclosure and a couple of bankruptcies out of my cross line group.

It's like IBOs held some dark secret and they could save the world by sharing this secret with prospects. So the theme of many voicemails (Amvox at the time) was about how IBOs in the group were saving the world by helping people. I used to wonder how we were helping people when we basically only "helped" IBOs who wanted to build the business. If someone declined to join, they were forgotten and referred to as broke losers. Our upline said we threw them a life preserver but they rejected it, so we are moving on. it was often compared to a church activity where IBOs are saving souls. I actually found this extra weird because we were often taught that we could give the church money in the future ($10,000 checks) and we could serve in ministry after we were "free" because we went diamond. I find this ludicrous now, but at the time, we were told that this was delayed gratification. After I left Amway, I spoke to the senior pastor of my church and he opined that Amway was harmful to many because it simply held too many empty promises. In other words, they promote big dreams and wealth, but very few ever attain any success, for whatever reason. The pastor said the reason for the low success was not relevant. The fact that it was rare to see success was enough to conclude that Amway was not a good opportunity. He said MLM in general basically sold false hopes and dreams.

In fact, some diamonds can be seen as prosperity preachers. They speak about wealth attained through Amway when in reality their wealth may come from other source, such as tools income, yet they falsely promote Amway as their primary source of success. Then they bait and switch IBOs and tell them that the tools system is the only way to succeed, all the while profiting handsomely from the tools. They then justify their conflict if interest by claiming that IBOs are helping people and/or doing God's work by joining Amway. I believe many IBOs are giving false hope and promises to prospects as taught by upline leaders. All the while they themselves are losing money while thinking they are supporting a noble cause. I hope they awaken before it's too late.

Wednesday, July 23, 2025

Crticism?

 Why does criticism of Amway continue Ad Nauseum? Because Amway has not taken any apparent visible action(s) against higher level IBOs who make their living by ripping off unsuspecting prospects and faithful downline by feeding them lines about how easy it is to build an Amway business and how they can ditch their jobs and live on easy street. I saw it and there are countless testimonies and experiences posted on the internet.  What's more, some of these teachings are recorded and memorialized, but still no apparent action.

When I was an IBO in WWDB, we were fed outright lies by upline. Nobody made any money from tools being the biggest. Downline were taught how long they could string out their mortgages or electric bills so they can attend functions and buy more tools. Yes, IBOs have culpability as well, but the culture of these groups is one of trust and loyalty to the diamonds. Amway's owner, Mr. DeVos acknowledged this in his 1983 speech "directly speaking". But despite the speech, no apparent visible action was taken, thus status quo continued. Even the accreditation system which seemed nice on the surface appears to be a farce. I believe that possibly millions of people over the years have been adversely affected financially because of some of these Amway IBO leaders.

Many of the same leaders who lied to benefit themselves are still at it. A fellow blogger named "Rocket" once reported a possible violation where crown ambassador and IBOAI member, Brad Duncan is caught on tape claiming that IBOs can make "hundreds of thousands of dollars" a month in Amway. Your response was to make non sensical remarks and then eventually no response when pressed for one. I also reported a WWDB IBO who was making disparaging and false statements about some competitor's products while making misleading positive statements about Amway products. Your response was no response, and my comment wasn't even published on your "Amway Answers" blog. Ironically, one of the topics on that blog was about how Amway doesn't turn a blind eye to problems. Yeah, you can say it, but your actions show something else.

Maybe someone can explain why actions in other countries indicate that the folks who sell Amway tools are scammers. For some reason, the regulatory agencies in the US have not taken notice of the tools business. The Dateline segment in 2004 exposed the tools and systems. It became a big debate on the internet with critics and proponents. While Amway can claim innocence because the unethical actions were taken by IBOs, or "independent" business owners, I still believe that Amway has a responsibility to reign is some of the sales force that represents them.

Food for thought: Joe Paterno was an assistant and head coach, an icon at Penn State University for more than 60 years. He was fired years ago because he had knowledge of child abuse occurring at the program under his watch. While he was not personally guilty of this and did many good things for Penn State and the community, still his inactions may have caused harm to befall innocent children. Ultimately, he had the ability and power to stop the wrongdoing but did not. It is a sad ending for a man who many consider a legend. I wish his family well.

Amway can reign in the tool abuse and take control of some of the bad leaders but apparently has not and will not. 

Tuesday, July 22, 2025

Passing Judgment?

 One of the things that my upline taught, and I believe is still taught today in various groups is that winners join Amway and losers do not. Or that you were a winner because you were doing something to better your financial future and those who didn't were losers. or broke minded. Of course the upline who said this had no knowledge about those who were not in Amway. Some of them may already have been financially sound or may have been doing something to better their financial future. I'm not sure why these uplines, who promote "positive", had to resort to calling people losers simply because they did not agree that Amway was the greatest thing since sliced bread. It's only positive if it's Amway related and anything non-Amway is negative. Anyone see a problem with this?

In many games or sporting events, there will be someone or a team that wins the game and someone or a team that loses the game. Losing a game doesn't make you a loser and certainly, a team that wins the game would not say the losing team were losers. Can you imagine a Superbowl winning team's coach taking the podium after a game and saying his team won because the other team was a bunch or broke minded gutless losers? That would never happen, yet we see that frequently in the Amway/IBO world. The owner of Amway, Rich DeVos had once said in a recorded message that just because people do not agree with you (paraphrased) about Amway, does not make them losers and that IBOs should not call people losers. I believe this has been crafted by upline to apply pressure to downline IBOs to "never quit'.

In all of this, people's jobs are also criticized. That a job stands for "just over broke" or "jackass of the boss" and other insults. Many IBO's goals and dreams consist of ditching their job so they can sleep until "the crack of noon" and live a life of luxury. Ironically, it is most IBO's jobs that continue to produce income so they can pay their bills and feed their family. It is also an IBO's job that funds their Amway and AMO expenses such as product purchases and functions and voicemail, etc. Without having a job, most people could not even join Amway or pay for any tools. Sadly, most IBOs won't make any money in Amway either, and will have to continue to work at their jobs. I do not believe that someone earning an honest living working a job is a loser. Ironically, many of the folks calling people losers and broke are not even netting a profit from their Amway business!

Yes, in this business or the sports world, there will be winners and there will be losers. The question is whether you are the one who is allowed to be the judge of who is and who isn't. I would also suggest that IBOs are completely shutting down potential future business by their behavior. What if I went to a store to purchase something but the item was not available on that particular day, so I don't purchase anything and leave. As I leave, the store owner says I am a loser for not buying something there. Will I go back? Very unlikely. If an IBO truly sees themselves as a store owner, all prospects should be seen as potential business, whether future or present. If your upline tells you that people not interested are losers, you should hand him a mirror. Or inform your upline that when you point a finger at someone, there are even more fingers pointing back at you.

Monday, July 21, 2025

Information For Prospects?

 When I was an IBO, my upline used to advise us to recruit people who had a financial need or young people who were open minded as they may not have preconceived ideas about Amway. When I was recruited, I was not where I wanted to be financially as I was in my 20's when I first got recruited by my sponsor. I believe that this is still common practice today, to look for people who are in need and then offer Amway as a solution. Sadly, Amway and the tools systems will more likely become a problem than a solution for the vast majority who try.

In my opinion, this is why some people defend Amway so fiercely. They accept Amway as their solution for long term financial stability and to admit that they were in error is difficult as it would not only expose the error but would leave the IBO as not having that "hope" of long-term financial freedom. It's hard to admit you got fooled or scammed and some people will dig in and press on, hoping that success will eventually come. Hope is a powerful thing after all. However, for most, it is false hope that is pitched in recruitment meetings and functions.

Many prospects see big dreams when the diamonds parade on stage with designer suits and talk about waking up at noon and enjoying a lifestyle chock full of luxuries. It's almost like dreaming about hitting it big in Las Vegas or winning the lottery. I can't fault prospects for wanting some of these things. I know I certainly had some of these same dreams when I was an IBO. The problem is that Amway is highly unlikely to be the vehicle that delivers these dreams. For most, a second job along with saving and investing will bring more long-term success. The problem is that people don't like to wait for the long term and Amway is presented as a short cut to success.

The sad reality is that some (maybe most) diamonds are simply putting on a show, like a illusionist or a magician. Diamonds may indeed earn a six-figure income, but after taxes and other expenses such as medical insurance, a diamond is very likely to live a very middle-class lifestyle. Now I'm fairly sure that a crown ambassador type may have a million-dollar income, but these Amway crowns are very rare, and the ones who exist have been in the business for a long time. There is not much chance of any new IBO coming in and achieving that level. In fact as time rolls on, it seems that more diamonds drop out due to divorce, better MLM opportunities or simply quit. It is apparent that long term residual income is a myth. Why do crowns seemingly keep working (or die on the job) if they could "walk away" and live a life of luxury with no worries?

Amway reports that the average IBO earns $202 a month. I believe that number is also questionable as "most" IBOs (as shown in 6-4-2) actually earn more like $9 or $10 a month. Is this what you are signing up for? Don't forget about the ongoing expenses for tools and functions which results in net losses for most who get involved.

Amway prospects can benefit by knowing this before signing up.

Losing Your Shirt?

 One of the issues I have with the Amway plan is that the newest IBO, possibly the one who does the most "Work", receives the smallest compensation. Amway pays about 32% of their income back in the form of bonuses. An IBO who does 100 PV receives a 3% bonus and somewhere, uplines and sponsors receive the rest. Some of the upline may not have even met the IBO who actually did the work. Is that really fair and is that a level playing field? What do some of these uplines do to deserve the lion's share of the bonus you worked to get? Yes, the upline diamond may show the plan in an open meeting, which may help you, but then again, you pay for entrance into that meeting.

Many uplines will talk about dreams and fulfilling your dreams. But if an IBO would stop and think for a moment, you can easily see that you are building the dreams of your upline, and not your own. You receive a tiny portion of the bonus for the volume that you move, and then in addition, if you are on the system, then you are also paying upline in the form of tool purchases for the privilege of giving them bonuses with your product purchases.

It is why your upline diamonds can parade around on stage with designer suits and show you their fancy cars and mansions and other toys. It is because they are cashing in on your efforts. You are making their dreams come true. Your dedication to moving volume and purchasing standing orders are fulfilling dreams. The upline dreams. Yes, someday you can hope to have your own group of downlines to exploit for your own benefit, but unless you are adding members to your group constantly, you will never achieve the kinds of dreams that uplines talk about. In the meantime, though, you are definitely helping someone upline achieve their dreams with every function you attend. Ironically, the upline leaders will tell you to never quit, even if they don't know your personal circumstances.  This will happen until you quit, or until you lose your shirt then quit.

Here's a challenge for IBOs and/or prospects who are being recruited into the Amway business. 100 PV will cost around $300 a month and dedication to the tools system will cost you around $250 a month on average. Would you not be better off simply writing a check to your upline for $100 and not even joining? Would you not be better off staying home and watching television instead of joining? If you read all of the information available on this blog and still decide to join, good luck to you, but remember this: Whose dreams are being fulfilled by your participation? Yours or your upline?

Sunday, July 20, 2025

Amway Is Fair?

 One of the many bogus things my upline taught us was that the Amway opportunity was fair. That it was a completely level playing field. On the surface, that sounds right because "everyone starts at zero". While everyone does start at zero, the compensation plan is unfair to those who "do the work" and in my opinion, should be revamped so lower level IBOs make more money. It would probably help with IBO retention and maybe, some higher-level leaders wouldn't have to work so hard to keep replacing people who quit. 

If you are a new IBO, then you might not be really familiar with the Amway compensation plan. Amway pays out about 30+ percent of their gross as bonuses. Thus, if you move 100 PV in goods, or about $300 in sales, then Amway pays out about $100 in bonuses. You as a new 100 PV IBO, would receive about $10 and your uplines, some of whom don't even know you exist, will split up the remaining $90 in bonuses. It truly is not a case of doing the work and getting paid. You are doing the work so upline gets paid. To add insult to injury, upline wants you to purchase materials that tries to convince you that this is a good deal. 

And something very significant to think about. In what other sales profession are you compensated so low (3%)? I can only think of real estate, but in real estate, your sales are likely in the hundreds of thousands of dollars. In just about any other sales related profession, you get a much higher cut than 3%. Yes, your bonus or commission can be higher if you move more volume, but then you are likely receiving more money because you are now exploiting people doing 100 PV who get only $10 back. 

Even after you consider the unfair compensation, you must factor in the cost of tools. Most uplines promote tools (cds, voicemail, functions) as vital to an IBO's success. Some uplines push the tools harder than others. But the tools purchases will often be the primary cause of IBO financial losses because the cost of tools will normally exceed an IBO's bonus. It is very common in the US for monthly tool purchases to exceed $200 a month on average, and very few IBOs will ever reach a high enough level in the Amway compensation plan to earn enough just to break even. Also, the tools apparently do not work. There is no unbiased evidence to suggest that tools have any causal relationship to IBO success. 

With Amway's spotty reputation and the unfair compensation plan, IBO retention is spotty. Many IBOs sign up and do little or nothing, and many IBOs don't even last a full year before they quit. What happens is IBOs begin to figure out that recruiting downline is next to impossible and therefore, generating more volume is nearly impossible, even for individuals with skills. If you are a new IBO or a prospect, I encourage you to sit down and really look at the math and factor in the cost of tools. There are many ways to earn a dollar, I just don't feel that Amway is an efficient way to do that.

Saturday, July 19, 2025

The Business Creates Debt?

 One of the things I noticed is that many Amway IBOs who support the Amway opportunity seem to be in debt. I know that being in debt is one of the reasons these prospects are drawn to the opportunity, because they believe that they will earn so much cash that their debts will go away. I remember seeing a presentation where the speaker touched on how people were in debt with credit cards maxed out. Thus, this business is for you because you can earn enough to pay off those credit card bills or maybe go diamond and pay cash for everything.  At the very worst-case scenario, you will save money is what the presentation shows.

In my informed opinion, the speakers who promote Amway in this manner are unethical at best, because they will teach IBOs to live below their means, cut expenses, and reduce debt, only to turn around and have the IBOs spend their cash on tools and functions. It's not really debt reduction, but simply redirecting an IBO's purchases towards things that benefits the upline. It is why I often wondered why a speaker would say it was okay to go in more debt, only to invest in their Amway business. I mean, debt is debt and if IBOs are to reduce their debts, they should also be cutting their Amway expenses and focus on selling products, which can result in immediate cash.

I also believe many diamonds to be hypocrites. I heard many of them speak about how diamonds pay cash for everything, including their homes. I find it quite humorous and very hypocritical of some of these speakers who were exposed as having their homes foreclosed. One of these speakers, a prominent triple diamond, apparently had filed for chapter 7 bankruptcy some years ago because he could not service his debts which included mortgages. This was public record in the State of Montana.  How does a diamond have debts if they for everything in cash?

I also believe that many diamonds may be drowning in debt, more so than the downline that they teach. Why do I believe this? Because they portray lifestyles that are not sustainable on the incomes they have. Sure, a diamond may have a $250,000 income consisting of Amway payments and tools. But if anyone does the math and considers taxes and business expenses, these magical diamonds suddenly don't have much cash left over to be able to purchase mansions and sports cars. So how do they obtain these trappings? I believe many diamonds might be financing their cars and homes and may actually be in heavy consumer debt while trying to portray a diamond lifestyle.

Amway pundits may argue that hey, at least these folks don't have to answer to a boss and wake up early to go to a job. While that may be true, most job people don't have to stay up until 3:00 in the morning showing plans and having night meetings to motivate their downline. Furthermore, a diamond must have to live in fear that a scandal could tear apart their group or that a disagreement with an upline could get you cut off from tools profits.

To summarize, I don't believe diamonds are that different than the rank-and-file IBOs. They get divorced, they have debts. They may have bigger incomes, but that is all relative. A man with a $50,000 a year salary could live comfortably and debt free while someone who earns $250,000 can be drowning in debt because they live beyond their means while the $50K man lives below his means. The evidence is there, diamonds live excessively and many flaunt wealth. In the book, the millionaire next door, Stanley and Danko say that people who flaunt wealth, often are not wealthy. Are you as an IBO, drowning in debt? Maybe you are simply following the example of your upline diamond? Maybe?

Friday, July 18, 2025

Are Prospects "Prey"?

 One of the big things that was taught by my Amway upline was to recruit people who are in need. People in need of time and/or money are perfect candidates is what I was told. You look for a need and use it as a chance to show the plan. Someone who may be looking for more income is likely to be more open minded. It is also why the upper-level pins will display signs of wealth as an enticement, to get people interested and hopefully excited in seeing the plan, and hopefully to get people to register for the opportunity. IBOs will wave around a copy of an upline's check as if a photocopy of a check is concrete evidence of true success.

Recruits will be asked about their dreams. Amway recruiters will then show a "best case scenario" of people with trappings of great wealth. Of course, they will not show you what is likely, which is a net loss due to the "system".  They will not explain about how standing orders and functions are what they consider necessary expenses of running an Amway business.  Thus, many who get involved to make more money end up with less money as a result of these business expenses (tools and functions)

At this point, the recruit may start to wonder if he/she might be able to attain the same level of success. The recruit starts to think if he can find "six" as they talk about in the plan. In a 2004 Dateline segment, the show panned in on people in attendance at a function. Some poor saps were in tears. They probably wanted success so badly that they can taste it. They feel that it is definitely within reach. Sort of like how you can see the end of a rainbow, but you can never reach it. That's how success is for the vast majority of Amway IBOs. They want success and will work for it, but sadly, it will never materialize.

There are few people on the stage and thousands of people in the audience. That's the way it has always been. Unless the compensation plan changes, that's the way it is likely to be forever and ever. The 6-4-2 plan has 79 IBOs at 100 PV. Considering the people who never do a thing and those who quit, you can assume that you need much more than 78 downlines to build a platinum business. And a platinum business is approximately where you start to break even, or possibly make a small net profit, depending on your level of dedication to the teaching system, which drains IBO's resources. That is because of the costs associated with being involved in a system such as BWW, WWDB, or N21.

For most IBOs who decide to try the business and the systems, they will likely end up losing time and money. LOSING TIME AND MONEY. Unfortunately, most IBOs sign up hoping to gain more time and money. Ironically, what they seek is what they have less of due to their involvement with the systems and Amway.

Thursday, July 17, 2025

The Money Pit?

I've been blogging about Amway for a number of years now and I've learned quite a bit about Amway and how the system works. It is my absolute conclusion that the vast majority of Amway IBOs lose money because the system consisting of standing order, book of the month, voicemail and functions are a money pit. The system can never be satisfied. It must constantly drain money out of IBO's pockets in order to sustain itself along with the lavish lifestyles that some diamonds and upline leaders like to portray. Sadly, the system is promoted as the key to IBO success, but the reality is that the system is the very reason why the vast majority of business building IBOs on the system suffer net losses. IBOs often do not realize that they are systematically being drained of their money because it is done one standing order or one function at a time. What some uplines do to disguise this is to start teaching that the Amway business is about investing in your business, lifelong friendships, or making an IBO a nicer person, etc.  If you pay attention, the hype of money and wealth gets you interested then the teaching evolves into friendship, making you nicer, etc.

Let's look at some system components. Voicemail is absolutely unnecessary. With email, text messages, twitter, or even Instagram/Facebook to transmit messages for free, it is ridiculous for IBOs to pay for a technologically outdated means of communication. The functions are also a waste of money. With telecommunications, there is no need for so many meetings and functions. These functions, especially the ones where air travel and accommodations are needed set back many IBOs financially and they never recover. While I agree in general that open meetings are more effective in person, these are generally regional and not cost prohibitive as out of town functions. Standing orders are generally recorded at functions so when that happens, IBOs are paying twice to hear the same information. Book of the month I don’t have too much objection except that some of the books may be basically propaganda promoting the AMOs and the systems. The ones that talk about success principles are generally okay. But overall, I believe the return on investment is poor and, in many cases, a group of IBOs will actually spend more on tools than the number of bonuses generated from Amway.

Uplines avoid the discussion of scam by talking about the opportunity being hard work. Thus, IBOs don’t get the idea that it is too good to be true. Meanwhile they are often strongly encouraged to be on the system. Some IBOs are shunned if they don’t purchase tools, which might be against Amway rules. However, the shunned IBO might be better off because the ones who do invest in tools often find that the system is simply a money pit where money goes in and nothing comes out. As far as I know, there is zero unbiased evidence that the system produces any tangible results. If you in the US, you might be hard pressed to find newly emerging diamonds. Sure, there are some new platinums, but there is evidence that system platinums make very little or lose money, and many of them are not able to maintain that level of volume. The system is basically sucking money from the IBOs and channeling them to certain uplines, probably the ones who show off their new sports cars and fancy suits. Does this appeal to you?

Parter Store BS?

 I wanted to write this post because I was in a debate with an Amway IBO who is bragging about Amway partner stores. The tag line is Amway certainly does their due diligence, as well as partner stores as partner stores would not want to associate with Amway if they were a scam, etc. After reading this post, you will see that "partner" stores would be insane not to partner with Amway. Before going into that, maybe someone can explain what due diligence was put into partnering with Worldcom (formerly MCI) and Enron, for selling energy products and services. Surely all those high-priced lawyers must have known about these epic failures (scams)?

Now, when an Amway IBO refers to a partner store, we are talking about a one-way road. What I mean is that Amway sells products for these partner stores, but the partner stores don't sell any Amway products and have nothing to do with Amway other than a business agreement (apparently) to allow Amway IBOs to act as commission only salespeople for these partner stores. Amway IBOs take on all the time and personal expenses of moving partner store products, often at noncompetitive prices, and get a small commission only if they meet a minimum quota (100 pv), which is roughly $300 USD.

Imagine that a partner store basically has the entire Amway sales force potentially selling their products and the partner store can charge whatever they want. The Amway IBOs are often taught to buy from Amway and the catalogs, so the entire sales force often becomes loyal customers as well. And to make the deal even sweeter, the partner stores pay nothing unless the Amway IBO sells at least $300 worth of products, although partner store and Amway products can be commingled. In my way of thinking, it's a no brainer for partner stores to hook up with Amway. They have no risk and potentially a lot of addition sales. High upside and no downside.

And the cherry on the sundae for Amway and the partner stores is that Amway IBOs will also recruit and train other Amway and partner store commission only salespeople at their own time and expense. Amway and partner stores can't possibly lose!! I almost want to go an create Joecool's widgets and become an Amway partner store myself. If Amway people sell my $100 Joecool widgets that cost me $5 to make, I rake in huge profits and the most commission I would pay is about 25%. It's a great deal because Joecool has zero risk. I only pay if the product gets sold. and I don't pay if products don't move. I might even be able to sell Amway IBOs my catalog so they can sell my stuff. It's heads I win and tales they lose for me.

So, if you ever hear about and Amway IBO bragging about how Amway partner stores like Nike, Barnes and Noble or whatever big-name company might "partner" with Amway, you can laugh to yourself and to use Amway's own catch phrase: "Now you know".

Wednesday, July 16, 2025

Financial Freedom?

 Financial Freedom! That was one of the major battle cries I heard constantly when I was recruited for the Amway business. You gain control of time and money by creating residual or passive income. That is true financial freedom. You wake up at noon, no job, and just do whatever you please, whenever you please. I remember the speaker saying that broke/unemployed people also had freedom, but it was different because they were broke and could not afford to go golfing or do other activities that required money on a regular basis. 

I am assuming that this is still the case for many IBOs. Of course, upline leaders may toss in a disclaimer that you don't get rich quick as an IBO, but the pitch apparently still contains the financial freedom and residual income theme, based on my experiences with IBOs. IBOs still think they will be rich. Also, 2-5 years sounds like "get rich quick" to me. 

But hey, financial freedom would be a great thing, don't get me wrong. Who wouldn't want to be 35 years old with enough cash to never have to work again? I mean I could spend some time imagining how fun that would be. It would also be fun to imagine what you would do with all the cash if you hit the Powerball lottery as well. But for the starry eyed IBOs, I simply have a few questions for you to ponder. A few realistic questions that you should be asking yourself. The answers to these questions will tell you a lot.

1. Who in your group or upline truly has achieved financial freedom? Have you seen their financials or simply a display of wealth such as pictures of mansions and fancy cars? Mansions and fancy cars could just be a massive pile of debt. Not too long ago, there apparently were diamonds who had their homes foreclosed, and a triple diamond who was in chapter 7 bankruptcy proceedings. Find out if anyone in your group/upline has actually achieved the success that they are using to recruit you. Also, if they are financially free, why do they work at function after function? Traveling and speaking might not be a traditional job, but it is still work, nonetheless.  If you need to be somewhere at a particular time, and doing it for money, you are not free.

2. Even if you find someone who is retired and golfing every day because of Amway residual income, ask yourself what the likelihood is that you will be able to achieve the same results. If diamonds are still working, what chance do you have of success if you are new or experienced in Amway, and have few or no downline. More than likely, your chance of winning the lottery will be greater than your chance of achieving a significant residual income from your Amway business. Also, I don't know of any Amway retirees who built their business once and walked away with any significant residual income from Amway. Do you?

The Problem?

 Interesting article I came across:


http://www.thechangeblog.com/my-beef-with-multi-level-marketing/

1. The Products and Services Do Not Add Value

The meeting I went to for the first opportunity was held in a large movie cinema. There was a flashy movie presentation, and then a procession of people gave us their MLM success stories. After this meeting for newcomers, there was a training session for existing marketers. Since my friend was staying for this meeting and I wanted to better understand this opportunity, I stuck around. It was an eye-opener.

In this training meeting, I came to understand that the opportunity basically involved reselling the services of a telecommunications company. It became obvious that it offered little to no value to the potential customer, as the service was in no way cheaper that simply having a contract with the telecommunications company. The trainers encouraged marketers to divert queries regarding the benefits of the service with phrases such as “you will be doing me a favor by doing this” or “you will be helping my dream of working for myself come true”.

In regards to Amway, I’m sure there is nothing wrong with their products. But is anyone actually buying Amway products because they are the best quality and/ or value? It seems to me that most people purchasing the products are doing so because they are wrapped up in Amway or feel pressured to by someone (yes, I’m sure there are some exceptions). This leads me onto my second problem with MLM.

2. MLM Strains Relationships

Now from what I observed, MLM in many ways has a cult-like following as people get heavily wrapped up in the idea of making “passive residual income”. The income model closely resembles a pyramid, and for this reason success with MLM is heavily dependent on recruiting further people to join. In this sense, everyone you know – friends, family and work colleagues – become potential recruits and sources of income.

As I’m sure you can imagine, someone who becomes too wrapped up in MLM is going to be extremely annoying. In this way, MLM can strain, and can even permanently damage, relationships with the people closest to you. And remember, in many cases it is going to be questionable whether MLM products and services do actually add any value.

Final Thoughts

As should be obvious from this article, these are my opinions only. I am only familiar with the MLM opportunities mentioned, and I happily admit that I did not get involved with them past the first presentation. I am very open-minded, and I’m sure many people have good experiences with MLM. MLM is often linked to personal growth, and I’m sure many people gain confidence and learn valuable networking lessons getting involved. That said, if you are involved in MLM or are presented with an opportunity please consider my points above, try to cut past all the hype that is likely to be associated with the presented opportunity, and use your own mind to decide the value of the opportunity.

Legal Pyramid?

 In my opinion, Amway is a pyramid. They are not considered illegal, but still a pyramid, in my opinion. The reason why they remain legal, apparently is because they do not pay anyone for recruiting downline. But most everyone has been or knows someone who was recruited by a zealous Amway IBO. The emphasis of most active IBOs is on recruiting and much of the teaching by upline is on techniques to recruit and/or how to talk to people without tipping their hat to reveal the Amway name. Most IBOs are not very good at this, and they stick out like sore thumbs in many cases. It's also comical when uplines teach crazy antics, like how some IBOs use to deny that Amway and Quixtar were even remotely connected.

One of the reasons IBOs use to justify their involvement in the pyramid is that they can earn more than their sponsor. While that is true, it is only because everyone below the emerald or diamond level is basically expendable, or a slave in the pyramid. There are many Amway IBOs who achieve fairly high levels who quit or had upline wreck their businesses. Thus, even platinums are expendable to upline. In fact, an upline might make more money by removing the platinum. For new IBOs or recruits, do you really believe that you are going to ever surpass your current upline diamond or higher? If you believe that, you are sadly mistaken.  Also, earning more than your sponsor isn't hard when most IBOs quit within the first year.  

And for those who dream of achieving diamond and walking the beaches of the world. How do you think you can ever achieve that? You don't get something for nothing unless someone gets nothing for something. In order for you to receive income for little or no efforts, your downline IBOs must keep purchasing products and replacing IBOs who quit. If your downlines cannot keep up with the attrition rate, your business will collapse in a hurry. Come to think of it, if a diamond can walk away and collect a large income forever, why hasn't anyone done it as far as I know? I mean we still see crown ambassadors still busy working functions, with some dying on the job and I don't know of any who walked away to spend their lives jet setting on the beaches of the world.

The sad reality is that you see new faces at meetings and functions, just as often as you see familiar faces disappear. With that kind of attrition rate, you may have to work even harder at the higher levels just to keep your business status quo. In Egypt, the slaves built the pyramids. Do you have enough slaves? What many Egyptologists find amazing is how the Egyptians were able to motivate the slaves to keep on going, doing backbreaking work all of their lives. The same can be said of a diamond level business (or higher)

Tuesday, July 15, 2025

Feeling Sorry?

 One of the things I recall as an Amway IBO was thinking how sorry I felt for people who were not IBOs because we were all going to be rich and everyone else was a loser. Our upline used to tell us that we were winners - and if you weren't a winner, then obviously, you are a loser. Many times, the term "broke" was attached to the term loser. That was my mindset back then but having been out of the system more than twenty five years, I can look back and laugh, realizing that the losers were the ones buying stuff they don't need, stalking people at malls and bookstores, and wasting their time and money on tapes (cds), books and functions. 

What goes unnoticed in many cases, is how much time and money really goes down the drain for IBOs who work the system. Your life revolves around the business if you are dedicated and hard core. You are always looking for prospects and people to show the plan to, and you have to rearrange your schedules, or outright skip social or family gatherings because of the never ending number of meetings and functions, many of which teach you nothing about running a profitable business. When I first left the Amway business, I was sort of angry at the time and effort that was wasted, along with the cash I threw down the crapper. 

But after I did finally cut ties with the business and the people associated with it, I got back into a routine of sorts. I focused on my job and after some years of gaining experience and working my way up the corporate ladder, I received some promotions, and I retired at the age of 55 with a decent retirement income and my home is paid off.  So, while I did have to work a dreaded job to be able to retire, pretty much all IBOs are also working a job or business PLUS having to expend their time and money to run their Amway business which has little to no chance of providing a long term stable and significant income. And if I may add, it is the systems such as WWDB or N21 that usually end up costing the IBOs the most money because of things like the functions. 

So, I will ask the question. Who's the real loser? The person diligently working and saving for their future or the person chasing a dream that is unlikely to materialize? Factoring in the expenditure of time also makes the systems even more costly than it appears on the surface. I feel sorry for IBOs.  And yet, IBOs likely feel sorry for people like me.  LOL

Monday, July 14, 2025

Sunken Cost Fallacy?

 One thing that many Amway IBOs likely suffer from is having invested too much into the business to quit. They may have spent months or even years working the system hard and they start to realize that the system isn't working out or that the business is just not producing the results that were advertised. You see obvious problems in the business, but you reach a very tough fork in the road.

To quit would mean failure, as presented by many uplines. To quit is to be broke for life. To give up hope. Quitters are failures and are labeled as losers by the Amway IBOs. What hopes do you have of retirement and walking the beaches once you quit? Are your dreams of success shattered? This is a very difficult decision that must be dealt with by Amway IBOs, or maybe even those considering the business. Often the "sunken cost fallacy" plays a role, where you feel that you've invested too much to just walk away. although in many cases, making a business decision to stop is the only way to stop the financial losses.

I encourage IBOs and/or prospects to completely take the emotion out of this decision. Do not think about dreams, walking the beaches and early retirement. Do not think about what you upline may or may not have promised you. Stop and think only about your Amway business and the results that it has produced or not produced. Has your business been increasing towards your goal of financial independence or are you seeing losses month after month? Do the math. Are you on target to reach your financial goals or are you headed towards bankruptcy? Don't think only about what happens if you quit. Think about what happens if you continue. Are there prospects of making a profit or is that next major function around the corner and likely to put you deeper in the hole?

This post is not about encouraging people to quit or to walk from the business. But certainly, business owners should think like business owners and they should make an honest and realistic assessment about their continued participation, especially if their bottom line is red ink. If you are not making a profit now, what will change next month to make things better? If you repeat what your upline advised. your results are not going to magically get better. Use facts to make an informed decision.

Sunday, July 13, 2025

The Warning?

 Having been involved in many Amway discussions for some time now, I recognize the many warning signs of a bad upline or a bad LOS. While not all uplines are the same, I do not believe that any LOS (Line of Sponsorship such as WWDB or BWW) is free of bad teaching, regardless of what you hear. Some of these points are simply clues that you could be in a bad LOS, you still need to think as an independent business owner and watch out for your own best interest because these folks will say they have your best interest at heart, but they really have their own best interest at heart.

When you were prospected or recruited, was your sponsor upfront about the Amway opportunity or were you told about some new e-commerce opportunity or the like? Were you told that selling products was important or were you told that buying from yourself is the way to succeed? Did you know that some uplines make most of their income from selling business support materials and not from Amway? Were you told that functions and other tools were vital to your success? Were you told that the system was "optional, but so is success"?

Were you told that a college education was not important to your success in Amway? Were you told that buying from yourself can result in a profit? Did someone say that the Amway opportunity helps save marriages or makes you a better person? Was the Amway opportunity used to preach religion or politics to you? Did anyone tell you to ignore facts if you have a dream? Were you told to submit to upline? Or were you told to check your ego at the door? Did you get the impression that your upline was a divine being? Did you give the speaker a standing ovation when they entered a meeting or function? Did you ever wonder why?

Were you told that you save money on Amway products only to realize that they are not generally cheaper than other retailers? Were you told that you have joined the best or the fastest growing LOS? Were you shown fancy cars or other luxuries and told that you can also achieve these lifestyles if you follow the system? Did your upline or sponsor tell you and verify how they are performing in the Amway opportunity or were you simply shown a photocopy of some check from an upline? Did you hear that you should always avoid "negative", or that people who are not in Amway are broke or losers?

These are some warning signs that you could be in a questionable LOS. In many cases, an LOS's priority is simply to sell you tools. Tools that are supposed to help you succeed in Amway, but more often than not, they help the person selling the tools to profit, regardless of whether you make a cent in Amway or not. It is important to look at facts, to track your progress and to keep track of expenses. If you are not progressing as the plan was shown, you may want to take a look and make sure that you are not overspending on tools that aren't helping you. Or if you are unable to sponsor downline, you may have to ask if this business is for you.

The business has warning signs. It is up to you to see them or to ignore them.

Saturday, July 12, 2025

The Financial Freedom Myth?

 When I was an Amway IBO, I often saw my upline diamond driving around town dressed in a business suit. I used to think why does he keep working if he can walk away and collect residual income? My sponsor told me that the diamond only works because he loves and cares about his downline and wants to help them. So, there are two possible scenarios, the diamond is working to help his downline out of a genuine concern, or possibly he is working because he has to! The only difference now is that the diamond works the night and/or graveyard shift, because many IBOs are building the business after they complete their day jobs. **We should also note that my former upline diamond dropped down to the emerald level around 2005 and has since re-established his diamond level. He also moved from Hawaii (he said he loved the ocean) to Washington State and lives in a middle-class neighborhood.

Now Amway has stated that the average (non Q12) diamond earns about $150k a year. That is a decent income, but after taxes and paying for basic expenses such as medical and dental insurance, the average diamond probably lives a very middle-class lifestyle. Keep in mind that a large portion of a diamond's income comes in the form of an annual bonus, thus a diamond's monthly income may be quite small. Yes, diamonds may have other sources of income such as speaking engagements and income from standing orders and functions. But this income depends on the diamond's continued appearances and efforts. Stop "working" and the income stops also.

So is it likely that a diamond is "free"? I would have to conclude that a diamond is not free and may actually have to spend more time maintaining his group than if the diamond simply had a 9-5 job. For one thing, a diamond needs to maintain a personal group to keep qualifying for bonuses. With a poor retention rate in Amway, I am fairly sure that a diamond spends much time recruiting personally sponsored IBOs to maintain this group. Additionally, a diamond must help his six or more groups of downline platinums to maintain their businesses or face the possibility of falling out of qualification. My former diamond dropped down to the emerald level but has since re-qualified at diamond. A diamond must also dedicate time to reward up and coming movers and shakers, to keep them motivated. I got to spend time with my upline diamond when I was considered a promising up and coming pin.

In order to continue to receive tools income, a diamond must also travel to numerous functions and speaking engagements. Although the tools income allegedly doubles a diamond's income, it also adds a lot of expenses, especially if the diamond and his family travel first class to show off the diamond lifestyle.

After breaking down projected income and considering projected expenses, I can only conclude that a diamond probably lives a middle-class lifestyle and probably works as much as a man with a 9-5 job, except that a diamond works nights and weekends. A good portrait of this is shown in Ruth Carter's book (Amway Motivational Organizations: Behind the Smoke and Mirrors). In the book, the diamond had a net income of over $300,000, but lived in debt, could barely pay his mortgage, and was always on the run from one function to the next. Is that financial freedom?

I believe that diamonds may actually be busier at the diamond level than an average Joe who has a 9-5 J-O-B. The difference is that the diamond works the night shift. Is this the freedom you are seeking?

Diamond Retirees?

 One of the things many Amway IBOs hope for is the dream of receiving residual income from having built a big Amway business, and then "walking away" from the business and retiring young while enjoying a life of luxury. To "prove" that this is possible, some diamonds may show off pictures of cars, mansions, and other luxuries, all allegedly attained by having built a big Amway business. And sadly, many young people get trapped into believing that they can all achieve this a with 2+5 years of work. It's basically a myth and a get rich quick scheme.  Last time I checked, a picture of a sports car or mansion isn't concrete evidence of success.  Don't believe me?  Try using pictures of a house as collateral to get a bank loan. 

But where are these mysterious people who built sizable Amway businesses and simply "walked away" while the money kept rolling in? There are several issues to think about for people who believe that people "walked away" from an Amway business and continue to collect a significant income.  Amway certainly doesn't mention this as a benefit of their opportunity.

First of all, if someone truly could walk away and live in luxury, why are there countless stories of diamonds, double diamonds and some higher, who quit or resigned from Amway? Why did they not exercise the option of walking away? For certain Amway bonuses, there is a "side volume" requirement. How do "retired" IBOs continue to meet this requirement? None of their downline ever quits despite the fact that an overwhelming number of IBOs quit each year? Who helps these downline while their upline is walking the beaches of the world and how can anyone maintain a certain volume after walking away? Most IBOs find their business fall apart immediately after they stop adding downline. Also, how do you meet the minimum sales/customer PV if you are sitting on the beaches drinking Mai Tais?

I believe the answer is simple. There aren't people walking the beaches of the world while Amway cash rolls in by the truckload. Sure, some people might still be earning some income by having repeat customers or having some downline who remain active when you leave the business, but I seriously doubt that there are people jet setting and traveling to the beaches of the world with no financial worries simply by working 2-5 years as often suggested in recruitment or open meetings. If these people exist, why can't anyone name even a single one of them? Why do crown ambassadors keep working busy schedules? Why are diamonds always scrambling from function to function if they could truly walk away and enjoy life with income pouring in from Amway? Why are there stories of diamonds having homes foreclosed and a prominent triple diamond involved in bankruptcy proceedings a number of years back?

I think the answer is quite obvious. It's because someone walking away from an Amway business while income pours in is like chasing the end of a rainbow. You can see it but you can never grab it. If not, where are all of these mysterious retired Amway people?

Friday, July 11, 2025

Residual Income?

 One of the things that got me interested in the Amway business was the talk about lifelong or even generational residual income. Residual income is something that keeps coming in even if you don't do anything. For example, if you put $100 in the bank, you would earn interest every month. The problem is that $100 would only get you a few cents each month and it would not be enough for you to retire and enjoy the trappings of wealth. But what is a reality is that you will not achieve this in an Amway business, unless you are one of a tiny fraction of 1% who can overcome incredible odds.

The IBO retention rate of Amway IBO is about 50%. Many IBOs last less than a year and only about 5% of IBOs last more than a few years. Thus, any hopes of "residual income" is unlikely. You cannot get repeat customers and downline when they are quitting faster than you can recruit them. And certainly, you can conclude that you cannot receive residual income when you cannot retain IBOs. In fact, I don't know of any IBOs who have ever "walked away" from their Amway business to enjoy residual income. Have you even wondered why diamonds and crown ambassadors are still working and none of them have quietly retired? I would guess that they don't retire because they cannot. Once you stop, more than likely your income stops. A diamond lifestyle would take a lot of income to maintain. Thus, how can someone walk away and expect to sustain their lifestyle? The answer is obvious to me. You can't walk away and retire. It is probably why even crowns, and all the diamonds continue to work busy schedules. I highly doubt they are working because they "love" their downline.

It's no secret that diamonds earn income from the sale of standing orders, voicemail and functions. But once you stop appearing at functions, I do not believe you would continue to share in tool profits. Also, Amway has a requirement of "side volume" in order for an IBO to receive certain bonuses. How can you maintain a level of side volume without being active and recruiting IBOs? My upline said your downline will do what you do. If you "walk away", so will your downline. The only way for your Amway business to survive is to keep working. Sometimes I wonder if the diamonds even have a plan and enough savings and investments to actually retire someday.

Breaking down a diamond's income is basic math. Even a $250,000 annual income isn't that much when you break down all of the expenses associated with a diamond lifestyle. The diamond lifestyle is an illusion of wealth. One that looks flashy, but I am not convinced that these diamonds are living large behind the scenes. Many professional athletes end up broke within years after their playing careers are over. These athletes earn much more than Amway diamonds. The difference is that diamonds can keep working while pro athletes cannot. But the common denominator in my opinion is living a lifestyle that your income cannot sustain. I hope you see the similarities. To me it is crystal clear.

Thursday, July 10, 2025

Is Amway Like Gambling?

 Let me make a disclaimer right off the top so Amway defenders don't try to discredit the post without reading it. The Amway opportunity is not a game of chance, but ironically, the results can be compared to gambling, except I believe that gamblers generally have a greater rate of success.  But I will go on to explain how and why the opportunity can be compared to gambling and why the diamonds can be seen as a casino or the "house".

In the Amway opportunity, the odds against someone going diamond are astronomical. Literally tens of millions of people or more have attempted to build an Amway business in North America over the years and diamond club for North American diamonds some years back had 160 diamond-ships represented. Certainly, some north American diamonds may have turned down a free trip to Hawaii but I'm guessing that's not a big number.  Diamond club was held at a hotel on Maui and I contacted the hotel to ask how many guests attended.   160 diamond-ships doesn't sound like a whole lot does it?

The odds are also stacked in favor of the diamonds. Casinos are not built by winners, but by the hordes of losers. Just as a diamond business is not built by having a foundation of winners, but layers and layers of IBOs who are moving volume but losing money overall. The Amway opportunity is simply set up that way. Look at your common 6-4-2 plan or whatever version your group uses. The newest or biggest layer of IBOs make very little and when you factor in expenses such as functions or standing orders, the losses can be staggering.

A diamond, like a casino will attract many young dreamers who think they can conquer the world and will get rich. They use bright lights and profile former winners just as Diamonds show off fancy cars and testimonies to lure in recruits. The newness of the opportunity gets you excited, just as someone walking into a casino might feel the excitement with the sounds of the casino. All you need is some effort and little luck, right? Sadly, that excitement is all too often replaced with the harsh reality that most must lose in order for there to be a few winners, both in casinos and the Amway business.

Like casinos and diamond uplines, there is much caring for active IBOs and for players who are spending their money in casinos. But once you walk out of the casino, there is no special treatment, just as an Amway IBO who stops building a business or stops being core quickly becomes forgotten and shunned. In Amway, people who said they were lifelong friends were never heard from again once an IBO missed a few meetings. If you re-emerge, you will find the love again, just as you will get free drinks when you start gambling in a casino again.

And yes, there are some exceptional people who can scratch out a nice living by gambling, but they are few and far between, just as there are diamonds, but diamonds also have thousands of people who wanted diamond but could not achieve it. Those who can finally make it usually have an exceptional blend of skill and a bit of luck. Some even cheat/lie in order to gain a bigger edge, both in gambling and in Amway.

Like a gambling "system", the Amway opportunity has "systems". In either opportunity, the system doesn't work for the masses. There are an exceptional few who can make it work. Except in gambling, most people understand that the odds are stacked against them. In Amway, many new IBOs are told that anyone and everyone can succeed when it simply is not true.

Can you fulfill your dreams by gambling or with the Amway opportunity? The answer is yes, but the reality is that few will ever do so. Like casinos and Amway diamond-ships, both are built on the backs of those who lose, not on those who win.

Food Stamps?

 I decided to post this article regarding the new US policy on Food Stamps or SNAP benefits.  Now I'm not advocating for or against the policy but I kind of bugs me when smug politicians go on TV and blatantly lie.  I'm somewhat appalled that so many lies are swirling about and to cause even more panic, the news seemingly plays right along and helps to spread fear amongst the public.  

So, I looked at the upcoming changes regarding SNAP policies and the misinformation being spread is that senior citizens will starve, along with families with children because their food stamps or SNAP will be cut off or eliminated.  That is not true, and I don't know why it's being presented that way, other than partisan politics.  

The primary targets of the food stamps policy going forward as I understand it, is to eliminate illegal (undocumented) migrants from receiving assistance, and to require some work (or other allowable activities) for Able Bodied Adults Without Dependents, or (ABAWDS).  These ABAWDS would be referred to (I assume) a State run agency that would assist, monitor and enforce the policy.  In Hawaii where I live, the program used to be called "Employment and Training".  The work requirement is 20 hours per week or employment, work search, or perhaps volunteer work.  I will emphasize that the target group for these activities is Able Bodied Adults Without Dependents.  

I've seen some Tik Tok videos of what seemed like 20 something year olds whining that they are unable to work, or they refuse.  Now if you are unable to work because of a disability, then more than likely, you are not a part of this target group.  However, if you're simply unwilling to do anything because you enjoy your X-Box or Nintendo Switch too much, then that's a whole different issue.  Of course, the entire idea is to gain employment so as not to need SNAP benefits.  

That's pretty much it.  This new law is not going to result in Grandma or Grandpa to starve, nor will young children be deprived of these important benefits.  The target group are again, able bodied adults without dependents.  It doesn't seem unfair or unreasonable.  I've heard that this is a republican witch hunt, to which I will point out that it was under the Clinton Administration's welfare reform that brought the 5 year limit on cash assistance to families with dependents.  Again, I'm not advocating for or against it, but trying to see the issue through a neutral lens.