The Average Income?

 I was debating with (apparently) an Amway IBO some time ago. I had quoted the average income of an Amway IBO as $202 a month. I decided to verify this and when I visited Amway.com, I saw that the most recent update stated that the average income of "active" Amway IBOs is $183 a month. However, only 53% of IBOs are active. So if we were to count the true average income of all IBOs, that income would be under $100 a month. I might add that the average income also includes diamonds, emeralds and crown ambassadors. Imagine that, with all those Amway "gazillionaires", the average income is $183 a month.

But I will concede that averages can be misleading. My net worth would be multiple billions if you averaged my bet worth with a multi billionaire. I believe that the median income, or the average minus the top and bottom 10%. If we were to do that, it is my belief that the average income would be under $20 a month. When you see the common 6-4-2 plan, or some other similar version, that lowest level is the majority and if these IBOs moved 100 PV, they would earn about $10 a month on average. The top IBOs would be disregarded along with the ones who did nothing.

Many Amway defenders will claim that they are different or that they will stick it out and succeed. And that's fine and dandy. I know that some people succeed in Amway and make decent money. But what is the likelihood of that happening for some prospect who joins today? Someone joining today has effective zero percent chance to succeed when rounding to the nearest whole number. The products are not priced competitively, and the Amway name has a damaged reputation in countries where Amway operates. If you can't recruit downline, you can never achieve the highest levels in Amway. People do try to succeed, that's why newbies are calling everyone they know to try and find people to see the plan.

But even if you can manage to show some plans and sponsor some downline, your chances us success are still close to zero because nearly half of all IBOs do nothing and quit. And the majority of IBOs never sponsor any downline. If you can't recruit downline and the products are overpriced, you have such a huge handicap that it's like trying to swim with lead weights tied to your body. You might swim for a while but the weight will eventually win, and you'll sink. Same with a new IBO trying to build a business.

The magical goal is to achieve residual passive income. And that brings me to the main point. Residual passive income is like chasing the end of a rainbow. You can see it but never touch it. Or it's like Sasquatch (Bigfoot). Nearly everyone has heard about it. Allegedly some people have seen and claimed to have encountered the creature, but there is zero bonafide evidence that they really exist, just like an Amway diamond who built the business, walked away and is living off residual passive income from Amway. Over the years, not one single IBO or Amway defender has been able to name and substantiate a single IBO who's achieved this. I'm still waiting but not holding my breath.

IBOs Make More Excuses Than Profits?

 I've been a blogger now for a number of years. I've debated with Amway apologists for decades now and they ultimately resort to excuses and/or personal attacks when they run out of defenses. Food for thought, when you have to make excuses about why your opportunity isn't a scam or a pyramid scheme, that should already make you stop and think for a minute. The easy excuse is to say that "my group isn't like that". Or "We don' do that anymore" Or "Amway is new and different". Yet I see testimonies and statements that indicate to me that things have not changed, even in all the years since I left the Amway business myself.

Even the product's prices need to be justified. That there is concentration or other factors that really make Amway stuff a better value. Strange how that better value doesn't seem to translate further once an IBO realizes that there is no residual income at the end of the rainbow. Many IBOs don't seem to mind paying for Amway stuff when they believe that they will one day walk the beaches of the world while more money than they can count will keep rolling in. When the dream fades, so does the desire to purchase these awesome products. If not, with tens of millions of former IBOs, Amway sales should be through the roof after all these years. But it hasn't. Although Amway recently reported an increase in north American sales, that wasn't the case in the last 10 years. Amway apologists even have excuses about why that is the case.

Amway also reported recently that they have updated their average IBO income. While it is still miserable, it has gone up, although a clear explanation as to how and why they calculated the "average income" was not apparently given. At a glance, it looks like Amway simply declared more IBO's as inactive, thus bringing the average up. So, the debate continues. Critics analyzing and predicting how and why, and Amway apologists making excuses and justifying their position. Why not just be transparent and end the debate once and for all? I think most people know the answer. The bottom line for most is whether or not they make a net profit. For the vast majority of IBOs, especially the ones on the system, the answer is a net loss. It is predictable and easy to conclude. The 6-4-2 or any other version of the compensation plan clearly shows that very few people can make any decent money. If a platinum IBO typically has 100 or more IBOs, that is your answer there. It should be noted that a platinum might not even be very profitable if they are sold out on buying system tools.

So IBOs and Amway defenders, are you making money (net profit)? Or are you just making excuses?

Giving Back?

 I get a kick out of Amway uplines who talk about donating $5000 or $10,000 checks to charity one day when you go diamond. They talk about giving back to the community. It's all fine and dandy, but overall, what do IBOs give back? Most dedicated IBOs end up with a net loss of time and money because of their dedication to the system and therefore, have less to "give back".  Sometimes, giving of your time can also be of great importance, but IBOs are too busy due to Amway non-income producing activities such as listening to audios or attending functions.  Toss in the fact that IBOs are often financially stretched because their discretionary income winds up being spent on tools and functions.

I'm sure some IBOs and leaders make the time to give back, but I would bet that many refer to delayed gratification when this issue is raised. In the past, some diamond's financials became public record due to unforeseen circumstances, and not once did I see the large monetary contributions they speak of. You'd think double diamonds would be giving hundreds of thousands of dollars since they imply that they live million-dollar lifestyles in functions.  One particular tenured diamond filed for bankruptcy some years ago and his financial records became public record.  At the time, I reviewed some of those documents and this particular diamond earned about $500K from Amway and another $500K from tools and functions.  But his deductions didn't show charitable contributions at that time.  Interesting, isn't it?

Think of this food for thought. Your local church is better off with you giving a couple hundred a month and helping to feed the homeless than to get nothing until you go platinum or diamond. As an IBO, I was guilty of this also. I thought I could provide a lot when I achieved emerald or diamond. I didn't think anything about not helping during my IBO days though. I was too busy working the business and my funds primarily went to product purchases and tools and functions.  I am certain that I'm not alone in this.

I believe that most IBOs have good intentions and want to give back and help. But I also believe that upline advice in many cases will sap their ability to do so because of tool and function purchases. That's what is so insidious about certain upline leaders. They only care about their bottom line but give their downline the impression that they care about them and want them to succeed. For example, if it's true that some downlines were advised to attend multiple Dream Night functions, what are the uplines doing other than draining their downline's bank accounts, something they are supposed to help enhance.

Some IBOs might give back, but what are they giving back?

Working Part Time?

 Many people pitch Amway as an easy, and somewhat shortcut to riches. It's all over the internet, it's what I saw as an IBO, and I have good reason to believe that many still pitch Amway in this manner. I believe that people want to believe that you can create wealth part time in 2-5 years. IBOs and prospects may be told "it's not get rich quick", but 2-5 years to quit your job and live off ongoing lifelong residual income sure sounds like the pitch of a get rich quick scam. It is what has contributed to Amway's current bad reputation.  Uplines may at times say it's "get rich slow", to make the opportunity sound more grounded to avoid the appearance of a get rich quick scheme.

A typical IBO (not counting those who do nothing), according to the "plan" will consume and possibly sell some goods on their way to 100 PV, which will earn them about a $10 bonus from Amway. There might be some profit from sales to customers, but there are also expenses involved in running a business. If an IBO is on the system, then their expenses might run from $100 or so to $500 a month, depending on level of commitment (brainwashing). In the end, a flawed system and generally noncompetitive pricing and products leads to most IBOs to business losses and eventually quitting. The vast majority of IBOs on the system will wind up with a net loss, even with a tremendous amount of effort. Seems that effort has no relationship with success in Amway. Based on my experience, deception and lies seem to be a better way to succeed in Amway than by hard work.

But what if someone basically worked a part time job instead of Amway? If someone simply got a 20 hour a week job at $10 an hour (not that difficult), someone could earn about $800 a month gross income, or about $9600 a year. In ten years, even with no raises in salary, that person would have earned close to $100,000 more income. That money, if invested into a diverse portfolio can be the nest egg that would allow someone to retire early, or to retire more comfortably than most. And that salary is guaranteed if you work the hours.  

In Amway, there are no assurances of anything, even if you work 40 hours a week. The only assurance if that you will help your upline earn more than yourself by moving products. If you are on the system, you are basically paying your upline (via tool purchases) for the privilege of boosting your upline's volume. It is why uplines teach you to "never quit" and to be "core". These virtues help assure your upline of profits but does little for the rank-and-file IBOs. I write this blog post just to stimulate thought amongst IBOs and prospects. There are very likely better and easier options than the Amway opportunity. If you are reading this, you are looking at one potential alternative. It's your job to decide.

Bait And Switch?

 I believe Amway is used as a bait and switch scam by the diamonds and other higher up pins. They show off luxurious lifestyles, mansions, sports cars, jet skis and other displays of wealth. Most of us familiar with the pitch have heard the lines before. 2-5 years, part time effort, built it right, build it once. Do what we did, and you can have what we have (quotes from a diamond). Early retirement, making major purchases in cash, financial freedom. I mean, who wouldn't want that? Apparently, many do and are willing to give Amway a shot, even if they think their chances might not be good. I believe the same reasoning goes into increased purchases right before the Powerball lottery numbers are released.  You need to try to have a shot right?

But the insidious part of the Amway business is that the diamonds lure people into the business under the pretenses that "anyone can succeed" or that everyone can succeed, but only if you follow their foolproof "system" consisting of cds, voicemail, books, seminars and what some call "the core steps". What is really disgusting about this entire process is that so many good and talented people have come and gone through the system, only to fail, despite doing what they were advised or told to do by upline. My former sponsor for example, sponsored over 100 people and was uber hard core for many years. He peaked at platinum (non Q12) and fell back and has never reached that level again. It definitely was not due to a lack of effort or not doing things right.

My sponsor was not alone. I did what was advised and went up to 4000 PV, only to find that there was no net profit. I wised up and got out of the business shortly after that. The truly sad thing is that many people hang onto Amway because they feel like failures if they leave or that they have no other hope of financial success without Amway. This is also a byproduct of upline teaching that most of us have no chance to be financially successful without Amway. Ironically, the vast majority of people would be no worse for wear or better off without any brush with Amway. Most people snap out of it quickly, but some people bite hard like my former sponsor, who is still toiling away after more than 20 years. What's worse is my sponsor was/is a physician and he is probably farther away from financial freedom than most people is a similar occupation.

So, in summarizing the scam, the diamonds lure people into Amway with great displays of luxury and wealth. They say that anyone and everyone can possibly achieve the same by following their system and by participating in their tools system (cds, books, seminars). What ticks me off is that these hucksters claim all the credit for any tiny amounts of success but blame anything less than success on the individual. They'll call it personal responsibility. These diamonds are liars and cheats. They have never been held accountable for the failures of even the most earnest of IBOs who followed their system. The excuse being that the IBO did not work hard enough or they didn't do thing exactly right. That is total BS.

The vast majority of people fail in Amway because Amway is designed that way. Their common 6-4-2 plan consists of 79 IBOs. One is a platinum and the rest are not. When you consider that these 79 IBOs are all active and receiving bonuses, this is not a realistic group. A more realistic group will be 200 or more downline IBOs. Many doing little or nothing and the rest scraping up enough PV to make someone a platinum. Thus, one of two hundred is one half of one percent. That's about the going average of success for someone reaching platinum, and this was confirmed on Amway.com. Imagine the rate of success for diamond? It's a tiny fraction of one percent. And that's just to reach diamond, not to maintain it.

Come join Amway and get rich. That's the pitch. The reality is the diamonds and above are getting rich selling their downline training on how to success in Amway. A classic bait and switch scam. The tools business is the "real" business with higher profit margins than Amway products and less people sharing in the profits. Amway is just the front for the tools business to exist. I believe this post clearly explains how Amway is used as a bait and switch scam. Beware!

The Con Artist?

 A recent visitor comment mentioned that a diamond us basically a con artist.  "Con" is shirt for confidence.  They get you to trust them with small talk, building you up and eliciting your goals and dreams.  Once they get you there, suddenly they try to close the deal by saying you can’t afford to open a real business so Amway makes sense and with their nearly foolproof system you can’t go wrong.  All you need to do is get in their system, follow their advice and you're sure to succeed if you just don't quit.  Nothing could be further from the truth.

They may start you out with a few free audios or meetings, but the bar gets raised soon enough.  You’ll be told that a real business owner needs to invest in their business.  An investment into learning about the business and how to build it.  You just need to be "teachable" and open minded and follow the footsteps of your upline leaders.  Ironically many IBOS call their upline mentors when in reality, they are con artists working a scam.  At best, upline could be called paid consultants who deliver absolutely miserable overall results.

In a way, they’re not much different than any run of the mill scammer.  You get the prospect hooked and get them to hand over money.  One difference is that the upline just takes smaller amounts but on a regular basis via their system of books, audios, functions, meetings and other educational materials. If IBOS actually progressed and many were profitable, my opinion would be different.  Instead, the masses contribute to the diamonds lifestyle with the irony being that the IBOS treat the diamonds like rock stars and worship them while they are being taken to the cleaners one audio or one function at a time.

The vast majority of IBOs make nothing or lose money.   Some people lose a lot of money.  What’s worse is the diamonds apparently don’t care that many are hurting and losing money regularly, and they continue to exploit their down line by continuing to push their system on them.  But in the end, the Amway business is person to person and typically face to face.  I can’t imagine any ground breaking useful teaching coming from upline. I certainly didn't see any as a former IBO myself.  

In the end. it is my informed opinion that Amway diamonds operate just like con artists.

Join Amway And Annoy Your Friends?

 Many people see the Amway plan and get unrealistic dreams of attaining incredible material wealth and retiring in a few years. I find it strange that nobody has been able to point out anyone who actually got in, worked a few years, achieved diamond and then walked away from the business and is now enjoying buckets of cash rolling in while they spend their days on exotic beaches sipping mai tais. The more likely scenario will be debt, higher credit card bills, and boxes of unused cds/audios and other various "business training" products.

So why would someone joining the business become annoying?  It's because to the average person, it becomes clear that to achieve this, you need to find "six" people.  If you find and sponsor 6 downline who go onto platinum, you become a diamond!  Thus, to find six people, you need to make contacts to show the plan. Cold contacts of people on the street would be unlikely, even for the boldest of people, so new IBOs start looking at people they know. They start with people they are familiar with, primarily family and friends. They may also think their family and friends will want to get rich with them.

Sadly, for most new and enthusiastic Amway IBOs, they will find that they are shunned by family and friends. Over the years, IBOs have done too much damage to Amway's reputation and overcoming this challenge is too much for the rank-and-file IBOs.  They will hear stories of failures and opinions that Amway is a pyramid and/or a scam. Of course, IBOs will have "canned" answers to respond to from their upline. One of the humorous ones is that Amway is praised by the BBB or the FTC and is the shining example of an MLM. To those familiar with this line of reasoning, it can become side splitting humorous.

At first, the family and friends may humor the new IBO, but relentless persistence can eventually turn ugly. This is where uplines will teach the new IBOs to avoid "negative" and to shun these family and friends. This is why some people charge the Amway leaders with being cult - like. It's at about this point where IBOs might realize that Amway products are costly and try to sell off some of them to reduce their own costs. Often times, sympathetic family and friends might make a token purchase to show support. but that can get old in a hurry also. Most Amway IBOs will eventually quit and make amends with family and friends, but some lose friendships for good.

To information seekers and new IBOs, hopefully this message is food for thought.