One of the "false hope" things my upline used to tell our group was that everyone was going to succeed. That although things are tough, one day we will all be at diamond club together looking back at the struggles and laughing. Well, nothing could be further from the truth. One of the things that Amway promoters like to state is that "anyone" can succeed", but in the same line of reasoning, I could also say that "anyone" can win the lottery. The same thing can apply to not "everyone" can succeed in Amway and not "everyone" can win the lottery. Amway is not a game of chance like the lottery, but this still applies and ironically, the outcomes from participation is similar to a lottery. Few winners and masses of losers.
Using the term "anyone can succeed" is simply a statement that gives people hope. It appears that Amway promoters love to use the psychology of giving people hope as a means of recruiting and retaining IBOs. Hope is what keeps people motivated. The problem with the Amway opportunity, is that it is false hope. It is very easy to see that in most groups, the majority of downline IBOs will lose money. The majority of active IBOs, if they receive a bonus, will get only about $10 a month from Amway. If they use voicemail, or subscribe to standing order, they are already at a net loss for the month. Never mind the open meetings, major functions and other monthly expenses associated with the Amway business.
I believe it is hope that makes gambling popular. One pull on a slot machine handle can change your life. Many IBOs believe that one good run of business can change thir lives. Unfortunately, the Amway business has not appeared to have produced much fruit in North America. It seems that any new success is simply replacing older pins who no longer qualify. In my opinion, it is a telltale sign that Amway has stopped reporting North American sales. I'm sure if sales were up, they would stand on their rooftops and trumpet out such success. But Amway has seen double digit decreases in sales each of the last few year. Are people beginning to see through the Amway façade?
To summarize, "anyone" can succeed. But that simply means that you never know who the next platinum or diamond may be. You don't know where they will come from. And it is unlikely to be a new recruit. If you are using a system such as N21, WWDB, or BWW, then I can say with certainty, that "everyone" cannot succeed.